Explore: Marketing Relationnel
Discover books, insights, and more — all in one place.
Learn more about Marketing Relationnel with top reads curated from trusted sources — all in one place.
AI-Generated Overview About “marketing-relationnel”:
Books Results
Source: The Open Library
The Open Library Search Results
Search results from The Open Library
1L'inbound marketing
By Gabriel Szapiro

“L'inbound marketing” Metadata:
- Title: L'inbound marketing
- Author: Gabriel Szapiro
- Language: fre
- Number of Pages: Median: 205
- Publisher: J.-M. Laffont
- Publish Date: 2015
- Publish Location: Paris
“L'inbound marketing” Subjects and Themes:
- Subjects: Marketing stratégique - Marketing relationnel - Marketing - Innovations technologiques - Clientèle
Edition Identifiers:
- The Open Library ID: OL37858570M
- Online Computer Library Center (OCLC) ID: 908020811
- All ISBNs: 9782361240769 - 2361240769
Access and General Info:
- First Year Published: 2015
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find L'inbound marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
2Relationship selling and sales management
By Mark W. Johnston

“Relationship selling and sales management” Metadata:
- Title: ➤ Relationship selling and sales management
- Author: Mark W. Johnston
- Language: English
- Number of Pages: Median: 451
- Publisher: ➤ McGraw-Hill/Irwin - Mcgraw-Hill College - McGraw-Hill
- Publish Date: 2004 - 2005
- Publish Location: London - Boston
“Relationship selling and sales management” Subjects and Themes:
- Subjects: ➤ Customer relations - Relationship marketing - Selling - Sales management - Ventes - Vente - Relations avec la clientele - Gestion - Marketing relationnel - Guides, manuels - Etudes de Cas
Edition Identifiers:
- The Open Library ID: OL3302611M - OL16370709M - OL40415341M
- Library of Congress Control Number (LCCN): 2004042849
- All ISBNs: ➤ 007289296X - 0071111468 - 9780072983173 - 9780072892963 - 0072834684 - 9780072834680 - 0072983175 - 9780071111461
Access and General Info:
- First Year Published: 2004
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Relationship selling and sales management at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
3Marketing des services
By Michel Langlois

“Marketing des services” Metadata:
- Title: Marketing des services
- Author: Michel Langlois
- Language: fre
- Number of Pages: Median: 188
- Publisher: G. Morin
- Publish Date: 1992
- Publish Location: Boucherville, Québec
“Marketing des services” Subjects and Themes:
- Subjects: ➤ Marketing - Service industries - Customer relations - Quality control - Services - Services (Industrie) - Qualité - Contrôle - Relations avec la clientèle - Services (activités tertiaires) - Marketing relationnel
Edition Identifiers:
- The Open Library ID: OL18101753M
- All ISBNs: 2891054687 - 9782891054683
Access and General Info:
- First Year Published: 1992
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Marketing des services at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
4Relationship marketing for competitive advantage
By Adrian Payne, Christopher, Martin., Helen Peck and Moira Clark

“Relationship marketing for competitive advantage” Metadata:
- Title: ➤ Relationship marketing for competitive advantage
- Authors: Adrian PayneChristopher, Martin.Helen PeckMoira Clark
- Language: English
- Number of Pages: Median: 312
- Publisher: Butterworth-Heinemann
- Publish Date: 1998
- Publish Location: Oxford - Boston
“Relationship marketing for competitive advantage” Subjects and Themes:
- Subjects: ➤ Customer relations - Relationship marketing - Consumer satisfaction - Customer services - Relations avec la clientèle - Marketing relationnel - Consommateurs - Satisfaction - Service à la clientèle - BUSINESS & ECONOMICS - Customer Relations - Marketing
Edition Identifiers:
- The Open Library ID: OL7971983M - OL45478855M
- Online Computer Library Center (OCLC) ID: 45727563
- All ISBNs: 058531554X - 9780585315546 - 9780750640176 - 0750640170
First Setence:
"In recent years the traditional approach to marketing has been increasingly questioned."
Access and General Info:
- First Year Published: 1998
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Relationship marketing for competitive advantage at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
5Fidelizar Al Cliente
By Jean-Marc Lehu

“Fidelizar Al Cliente” Metadata:
- Title: Fidelizar Al Cliente
- Author: Jean-Marc Lehu
- Language: ➤ Spanish; Castilian - español, castellano
- Number of Pages: Median: 382
- Publisher: Ediciones Paidos Iberica
- Publish Date: 2001
“Fidelizar Al Cliente” Subjects and Themes:
- Subjects: ➤ Communication in marketing - Marketing - Management - Sales management - Communication en marketing - Gestion - Ventes - Relations avec la clientèle - Etudes de Cas - Marketing relationnel
Edition Identifiers:
- The Open Library ID: OL13272793M
- Online Computer Library Center (OCLC) ID: 49939440
- All ISBNs: 9788449311024 - 8449311020
Access and General Info:
- First Year Published: 2001
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Fidelizar Al Cliente at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
6Promettez beaucoup, livrez davantage
By Alain Samson

“Promettez beaucoup, livrez davantage” Metadata:
- Title: ➤ Promettez beaucoup, livrez davantage
- Author: Alain Samson
- Language: fre
- Number of Pages: Median: 154
- Publisher: ➤ Divers - Société-conseil Alain Samson
- Publish Date: 2001 - 2004
- Publish Location: Drummondville, Québec
“Promettez beaucoup, livrez davantage” Subjects and Themes:
- Subjects: ➤ Service à la clientèle - Satisfaction - Attitudes - Marketing relationnel - Personnel - Relations avec la clientèle - Consommateurs - Customer services - Customer relations - Consumer satisfaction - Relationship marketing - Consumer Behavior
Edition Identifiers:
- The Open Library ID: OL45652263M - OL22136255M
- Online Computer Library Center (OCLC) ID: 47825564
- All ISBNs: 9782894722534 - 2980371211 - 9782980371219 - 2894722532
Access and General Info:
- First Year Published: 2001
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Promettez beaucoup, livrez davantage at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
7Customer equity
By Robert C. Blattberg, Gary Getz and Jacquelyn S. Thomas

“Customer equity” Metadata:
- Title: Customer equity
- Authors: Robert C. BlattbergGary GetzJacquelyn S. Thomas
- Language: English
- Number of Pages: Median: 228
- Publisher: Harvard Business School Press
- Publish Date: 2001
“Customer equity” Subjects and Themes:
- Subjects: ➤ Service a la clientele - Fidelite - Klantgerichtheid - Customer services - Consommateurs - Relations avec la clientele - Customer loyalty - Marketing - Marketing relationnel - Relationship marketing - Customer relations
Edition Identifiers:
- The Open Library ID: OL8089940M
- Online Computer Library Center (OCLC) ID: 45639122
- Library of Congress Control Number (LCCN): 00069709
- All ISBNs: 0875847641 - 9780875847641
First Setence:
"CUSTOMERS EQUITY'S basic premise is straightforward: The customer is a financial asset that companies and organizations should measure, manage, and maximize just like any other asset."
Access and General Info:
- First Year Published: 2001
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Customer equity at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
8Du management au marketing des services
By Benoît Meyronin

“Du management au marketing des services” Metadata:
- Title: ➤ Du management au marketing des services
- Author: Benoît Meyronin
- Language: fre
- Number of Pages: Median: 224
- Publisher: Dunod
- Publish Date: 2007
- Publish Location: Paris
“Du management au marketing des services” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Service industries - Marketing - Marketing des services - Marketing relationnel - Guides, manuels - Services (Industrie) - Cas, Études de - Services - Gestion d'entreprise - Industrie de service
- Places: France
Edition Identifiers:
- The Open Library ID: OL35339712M
- Online Computer Library Center (OCLC) ID: 244815149
- All ISBNs: 9782100506781 - 2100506781
Access and General Info:
- First Year Published: 2007
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Du management au marketing des services at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
9The new rules of marketing
By Frederick Newell

“The new rules of marketing” Metadata:
- Title: The new rules of marketing
- Author: Frederick Newell
- Language: English
- Number of Pages: Median: 315
- Publisher: McGraw-Hill
- Publish Date: 1997
- Publish Location: New York
“The new rules of marketing” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Database marketing - Bases de donnees - Marketing relationnel - Marketing - Relatiemarketing
Edition Identifiers:
- The Open Library ID: OL664070M
- Online Computer Library Center (OCLC) ID: 36417949
- Library of Congress Control Number (LCCN): 97009622
- All ISBNs: 0786312289 - 9780786312283
Access and General Info:
- First Year Published: 1997
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find The new rules of marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
10The Relational Enterprise
By Ken Cooper

“The Relational Enterprise” Metadata:
- Title: The Relational Enterprise
- Author: Ken Cooper
- Language: English
- Number of Pages: Median: 296
- Publisher: ➤ AMACOM/American Management Association - AMACOM
- Publish Date: 2002
“The Relational Enterprise” Subjects and Themes:
- Subjects: Marketing relationnel - Marketing - Relationship marketing - Customer relations - Relations avec la clientele
Edition Identifiers:
- The Open Library ID: OL8042964M
- Online Computer Library Center (OCLC) ID: 47050024
- Library of Congress Control Number (LCCN): 2001040182
- All ISBNs: 0814406696 - 9780814406694
First Setence:
"Some years ago my friend Bob the Accountant and I taught in the evening program of a local college."
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find The Relational Enterprise at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
11Le marketing de l'ego
By Henri Kaufman

“Le marketing de l'ego” Metadata:
- Title: Le marketing de l'ego
- Author: Henri Kaufman
- Language: fre
- Number of Pages: Median: 288
- Publisher: Maxima
- Publish Date: 2005
- Publish Location: Paris
“Le marketing de l'ego” Subjects and Themes:
- Subjects: ➤ Marketing - Consumers - Attitudes - Consumer satisfaction - Consumer behavior - Customer loyalty programs - Relationship marketing - Customer relations - Consumer Behavior - Marketing personnalisé - Consommateurs - Satisfaction - Comportement - Fidélisation - Marketing relationnel - Relations avec la clientèle - Psychologie - Aspect psychologique - Préférence du consommateur - Satisfaction du consommateur - Comportement du consommateur - Fidélisation de la clientèle - Relation avec la clientèle - Client - Gestion d'entreprise - Clientèle - Relations publiques
Edition Identifiers:
- The Open Library ID: OL40296012M
- Online Computer Library Center (OCLC) ID: 181353147
- All ISBNs: 9782840014133 - 2840014130
Access and General Info:
- First Year Published: 2005
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
Find Le marketing de l'ego at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
12Permission Marketing
Turning Strangers Into Friends And Friends Into Customers
By Seth Godin

“Permission Marketing” Metadata:
- Title: Permission Marketing
- Author: Seth Godin
- Language: English
- Number of Pages: Median: 256
- Publisher: ➤ Free Press Business - Sound Ideas - Simon & Schuster - Simon & Schuster Audio
- Publish Date: 1999 - 2000 - 2002
- Publish Location: London
“Permission Marketing” Subjects and Themes:
- Subjects: ➤ Publicité sur Internet - Relationship marketing - Marketing sur Internet - Marketing relationnel - Marketing direct - Relatiemarketing - Marketing - Customer relations - Hf5415.55 .g63 1999 - 658.8 - Advertising campaigns
Edition Identifiers:
- The Open Library ID: OL15598199M - OL7722308M - OL7645445M - OL7952123M
- Online Computer Library Center (OCLC) ID: 40460008
- Library of Congress Control Number (LCCN): 98050352
- All ISBNs: ➤ 9780671046422 - 0684856360 - 9780743510127 - 9780684856360 - 067104642X - 0743510127 - 9780743221429 - 0743221427
First Setence:
"IT'S NOT YOUR FAULT."
Author's Alternative Names:
"Gao deng (Godin, Seth)" and "SETH GODIN"Access and General Info:
- First Year Published: 1999
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Permission Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
13Experiential Marketing
By Wided Batat

“Experiential Marketing” Metadata:
- Title: Experiential Marketing
- Author: Wided Batat
- Language: English
- Number of Pages: Median: 302
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2019 - 2020
“Experiential Marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Consumer behavior - Customer relations - Branding (Marketing) - Target marketing - Relationship marketing - Stratégie de marque - Cibles (Marketing) - Marketing relationnel - Branding - BUSINESS & ECONOMICS / Marketing / General - BUSINESS & ECONOMICS / Customer Service - BUSINESS & ECONOMICS / Consumer Behavior - Consommateurs - Comportement - BUSINESS & ECONOMICS - Industrial Management - Management - Management Science - Organizational Behavior - General - Customer Service
Edition Identifiers:
- The Open Library ID: ➤ OL34682692M - OL40073904M - OL35863793M - OL36732055M - OL40065579M - OL35851476M - OL36729869M - OL27759711M - OL40097414M - OL35851474M - OL34682655M
- Online Computer Library Center (OCLC) ID: 1041569533 - 1202889765
- Library of Congress Control Number (LCCN): 2018028987
- All ISBNs: ➤ 1138293156 - 0367900912 - 1351867369 - 9780367900915 - 1315232200 - 9781351867351 - 9781000297935 - 9781000297973 - 1003022561 - 9781315232201 - 1000297977 - 1351867350 - 9781003022565 - 9781000297959 - 1000297950 - 0367900920 - 9780367900922 - 1000297934 - 9781138293151 - 1351867342 - 9781351867344 - 9781351867368
Access and General Info:
- First Year Published: 2019
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Experiential Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
14Relationship marketing
By Martin Christopher, Adrian Payne, Helen Peck and Moira Clark

“Relationship marketing” Metadata:
- Title: Relationship marketing
- Authors: Martin ChristopherAdrian PayneHelen PeckMoira Clark
- Language: English
- Number of Pages: Median: 509
- Publisher: ➤ Routledge - Butterworth-Heinemann - Taylor & Francis Group
- Publish Date: 1999 - 2013
“Relationship marketing” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Marketing, management - Marketing relationnel - BUSINESS & ECONOMICS - Customer Relations - Relatiemarketing
Edition Identifiers:
- The Open Library ID: ➤ OL46037694M - OL46016231M - OL39987372M - OL38312849M - OL38311886M - OL38306926M - OL33755860M - OL33726441M - OL33650473M - OL33628470M - OL29442744M - OL29442657M - OL29391467M - OL29030185M - OL9475415M
- Online Computer Library Center (OCLC) ID: 41440056 - 44964427
- Library of Congress Control Number (LCCN): 99231549
- All ISBNs: ➤ 9780750636261 - 1281023639 - 9781136368912 - 9780080516042 - 0080516041 - 1136368914 - 1136368906 - 1136368981 - 9781281023636 - 1136369007 - 9781136368981 - 9781281021885 - 0080525156 - 9781136368974 - 1281021881 - 1136368930 - 0750636262 - 9781136368905 - 9781136369032 - 9781136368936 - 1136369023 - 1136368957 - 1136368965 - 9781136368967 - 9781136368950 - 9781136369001 - 1136368973 - 9781136369025 - 9780080525150 - 1136369031
First Setence:
"'These are turbulent times in the world of organizations', observed Miles and Snow more than a decade ago, and there is every indication that the bumpy ride will continue beyond the turn of the century and into the new millennium."
Access and General Info:
- First Year Published: 1999
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
15We Are All Weird
By Seth Godin

“We Are All Weird” Metadata:
- Title: We Are All Weird
- Author: Seth Godin
- Language: English
- Number of Pages: Median: 112
- Publisher: ➤ Brilliance Audio - Penguin Books, Limited
- Publish Date: 2011 - 2015
“We Are All Weird” Subjects and Themes:
- Subjects: Marketing - Relationship marketing - Individualism - Marketing relationnel
Edition Identifiers:
- The Open Library ID: OL31835789M - OL40289911M - OL28573633M - OL38814380M
- Online Computer Library Center (OCLC) ID: 927135875
- All ISBNs: ➤ 9781511325790 - 9781455821228 - 0241209013 - 1511325798 - 9780241209011 - 0241973481 - 1455821225 - 9780241973486
Author's Alternative Names:
"Gao deng (Godin, Seth)" and "SETH GODIN"Access and General Info:
- First Year Published: 2011
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find We Are All Weird at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
16Total relationship marketing
By Evert Gummesson

“Total relationship marketing” Metadata:
- Title: Total relationship marketing
- Author: Evert Gummesson
- Language: English
- Number of Pages: Median: 392
- Publisher: ➤ Routledge - Taylor & Francis Group - Butterworth-Heinemann
- Publish Date: 2008 - 2011 - 2012 - 2015
- Publish Location: Oxford
“Total relationship marketing” Subjects and Themes:
- Subjects: ➤ Markedsf©ıring - Customer relations - Marketing, management - Relationship marketing - Marketing - Management - Marketing relationnel - Gestion - BUSINESS & ECONOMICS - General - Distribution - Sales & marketing - Management & management techniques - Business and Management
Edition Identifiers:
- The Open Library ID: ➤ OL51663309M - OL46026870M - OL46026602M - OL38766386M - OL35555376M - OL35528478M - OL33755977M - OL33614407M - OL33394194M - OL28809019M - OL25557618M
- Online Computer Library Center (OCLC) ID: 702356464 - 476217988
- All ISBNs: ➤ 1136354190 - 0750686332 - 9781281022165 - 1136354131 - 9780080519371 - 9780750686334 - 1136354182 - 9781136354182 - 9781138168930 - 9781136354168 - 0080880118 - 9781136354144 - 9781283074247 - 1281022160 - 113635414X - 1138168939 - 9780080880112 - 0080519377 - 9781136354199 - 1283074249 - 9781136354137 - 1136354166
Access and General Info:
- First Year Published: 2008
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Total relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
17Internal marketing
By Pervaiz K. Ahmed

“Internal marketing” Metadata:
- Title: Internal marketing
- Author: Pervaiz K. Ahmed
- Language: English
- Number of Pages: Median: 299
- Publisher: ➤ Elsevier Science - Taylor & Francis Group - Elsevier Butterworth-Heinemann - Routledge - Butterworth-Heinemann - Emerald Publishing Limited
- Publish Date: ➤ 2002 - 2003 - 2009 - 2013 - 2016
- Publish Location: Boston - San Diego - Amsterdam
“Internal marketing” Subjects and Themes:
- Subjects: ➤ Business - Case studies - Customer relations - Management - Marketing - Nonfiction - Organizational effectiveness - Relationship marketing - Marketing, management - Gestion - Études de cas - Efficacité organisationnelle - Marketing relationnel
Edition Identifiers:
- The Open Library ID: ➤ OL50567591M - OL46019675M - OL38312672M - OL35541479M - OL35536527M - OL33724200M - OL33614430M - OL28885370M - OL24266193M - OL3321661M
- Online Computer Library Center (OCLC) ID: 51632693 - 48782749 - 474931018
- Library of Congress Control Number (LCCN): 2004274704
- All ISBNs: ➤ 9781136394577 - 1281021873 - 1136394575 - 9780080509037 - 0080509037 - 9781281021878 - 1136394583 - 1136394532 - 1136394559 - 1136394524 - 9781136394539 - 1138177660 - 9781138177666 - 1845444728 - 9781136394553 - 0750648384 - 9781136394522 - 9781136394584 - 9781845444723 - 9780750648387
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Internal marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
18Building customer-brand relationships
By Don E. Schultz

“Building customer-brand relationships” Metadata:
- Title: ➤ Building customer-brand relationships
- Author: Don E. Schultz
- Language: English
- Number of Pages: Median: 480
- Publisher: ➤ Routledge - M.E. Sharpe - Taylor & Francis Group
- Publish Date: 2009 - 2015
- Publish Location: Armonk, N.Y
“Building customer-brand relationships” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Branding (Marketing) - Customer relations - Marketing - Marketing relationnel - Stratégie de marque - Branding
Edition Identifiers:
- The Open Library ID: ➤ OL37304819M - OL33457428M - OL28838496M - OL54043057M - OL37291559M - OL53973650M - OL16973597M
- Online Computer Library Center (OCLC) ID: 233813725 - 905862010
- Library of Congress Control Number (LCCN): 2008028969
- All ISBNs: ➤ 9781317475606 - 0765628945 - 1317475593 - 1138133760 - 1315706024 - 1317475607 - 9780765628947 - 9781315706023 - 0765617994 - 9781138133761 - 9781317475590 - 9780765617996 - 1317475615 - 9781317475613
Access and General Info:
- First Year Published: 2009
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Building customer-brand relationships at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
19Handbook of CRM
By Adrian Payne

“Handbook of CRM” Metadata:
- Title: Handbook of CRM
- Author: Adrian Payne
- Language: English
- Number of Pages: Median: 464
- Publisher: ➤ Elsevier Butterworth-Heinemann - Routledge - Taylor & Francis Group
- Publish Date: 2006 - 2012
- Publish Location: Oxford - Burlington, MA
“Handbook of CRM” Subjects and Themes:
- Subjects: ➤ Customer relations - Management - Relationship marketing - Customer services - Marketing relationnel - Gestion - BUSINESS & ECONOMICS - Customer Relations
Edition Identifiers:
- The Open Library ID: ➤ OL46023500M - OL38315240M - OL38249016M - OL35555636M - OL35520901M - OL33758250M - OL33628440M - OL23099024M
- Online Computer Library Center (OCLC) ID: 68570766 - 57750882
- All ISBNs: ➤ 9781136400124 - 9781136400179 - 1136400176 - 1281009482 - 9781136400131 - 0080476937 - 0750664371 - 9781136400186 - 1136400125 - 1136400133 - 113640015X - 1136400184 - 9781136400155 - 9780080476933 - 9780750664370 - 9781281009487
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Handbook of CRM at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
20Marketing the Sports Organisation
By Alain Ferrand

“Marketing the Sports Organisation” Metadata:
- Title: ➤ Marketing the Sports Organisation
- Author: Alain Ferrand
- Language: English
- Number of Pages: Median: 320
- Publisher: ➤ Taylor & Francis Group - Routledge
- Publish Date: 2008 - 2009
- Publish Location: New York
“Marketing the Sports Organisation” Subjects and Themes:
- Subjects: ➤ Marketing - Relationship marketing - Societies - Sports - Sports administration - Sports, marketing - Idrottsförbund - Marknadsföring - Ledning och organisation - Relationsmarknadsföring - Gestion - Marketing relationnel - BUSINESS & ECONOMICS - Industries - General
Edition Identifiers:
- The Open Library ID: ➤ OL54063961M - OL54014152M - OL51037852M - OL49686344M - OL33456595M - OL10207313M - OL10207314M - OL21885595M
- Online Computer Library Center (OCLC) ID: 256469955
- Library of Congress Control Number (LCCN): 2008004334
- All ISBNs: ➤ 128175336X - 0415453305 - 1134053444 - 9781134053452 - 9781281753366 - 0429239742 - 9780203893036 - 9781134053407 - 9780415453295 - 9781134053445 - 9780415453301 - 1134053452 - 0415453291 - 9780429239748 - 0203893034 - 1134053401
Access and General Info:
- First Year Published: 2008
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Marketing the Sports Organisation at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
21Customer relationship management
integrating marketing strategy and information technology
By William G. Zikmund, Raymond, Jr. McLeod and Faye W. Gilbert

“Customer relationship management” Metadata:
- Title: ➤ Customer relationship management
- Authors: William G. ZikmundRaymond, Jr. McLeodFaye W. Gilbert
- Language: English
- Number of Pages: Median: 194
- Publisher: ➤ Wiley - Wiley & Sons, Incorporated, John
- Publish Date: 2002 - 2003
- Publish Location: Hoboken, N.J
“Customer relationship management” Subjects and Themes:
- Subjects: ➤ Management - Customer relations - Relationship marketing - Data processing - Marketing relationnel - Relations avec la clientèle - Gestion - Informatique - Relaciones con los clientes - Administración - Procesamiento de datos - Customer relations, management
Edition Identifiers:
- The Open Library ID: OL22815439M - OL39828507M - OL7614390M
- Library of Congress Control Number (LCCN): 2003544944
- All ISBNs: 0471271373 - 9780471429388 - 9780471271376 - 0471429384
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Customer relationship management at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
22Relationship Marketing in Sports
By Andre Buhler and Gerd Nufer
“Relationship Marketing in Sports” Metadata:
- Title: ➤ Relationship Marketing in Sports
- Authors: Andre BuhlerGerd Nufer
- Language: English
- Number of Pages: Median: 208
- Publisher: ➤ Taylor & Francis Group - Routledge
- Publish Date: 2009 - 2012
“Relationship Marketing in Sports” Subjects and Themes:
- Subjects: ➤ Sports, marketing - Sports - Marketing - Relationship marketing - Marketing relationnel - GAMES - Gambling - SPORTS & RECREATION - Business Aspects - Essays - History - Reference - TRAVEL - Special Interest - Beziehungsmarketing - Sport
Edition Identifiers:
- The Open Library ID: ➤ OL33416414M - OL33708176M - OL33638583M - OL53902947M - OL46020882M - OL33578742M - OL33755873M - OL33724190M
- Online Computer Library Center (OCLC) ID: 701596442
- All ISBNs: ➤ 128295430X - 075068495X - 1136436103 - 0080942334 - 9781136436161 - 9781136436154 - 9781136436116 - 1136436111 - 1136436154 - 9781282954304 - 9780750684958 - 9780080942339 - 9781136436130 - 1136436138 - 9781136436109 - 1136436162
Access and General Info:
- First Year Published: 2009
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Relationship Marketing in Sports at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
23Marketing Management
By Cranfield School of Management

“Marketing Management” Metadata:
- Title: Marketing Management
- Author: Cranfield School of Management
- Language: English
- Number of Pages: Median: 316
- Publisher: ➤ St. Martin's Press - Palgrave Macmillan
- Publish Date: 2000
- Publish Location: New York
“Marketing Management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Gestion - Marketing relationnel - Relationship marketing - Relatiemarketing - Marketing, management
Edition Identifiers:
- The Open Library ID: OL10387788M - OL6778481M
- Online Computer Library Center (OCLC) ID: 43296629
- Library of Congress Control Number (LCCN): 00021419
- All ISBNs: 9780312231866 - 0312231865
Access and General Info:
- First Year Published: 2000
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Marketing Management at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
24Transforming Relationship Marketing
By Vanessa Ratten and Park Thaichon

“Transforming Relationship Marketing” Metadata:
- Title: ➤ Transforming Relationship Marketing
- Authors: Vanessa RattenPark Thaichon
- Language: English
- Number of Pages: Median: 160
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2020 - 2022
“Transforming Relationship Marketing” Subjects and Themes:
- Subjects: ➤ Internet marketing - Marketing research - Relationship marketing - Technological innovations - Marketing relationnel - Innovations - BUSINESS & ECONOMICS / Marketing / Research - BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
Edition Identifiers:
- The Open Library ID: ➤ OL29522429M - OL33798807M - OL29522448M - OL29522447M - OL29522400M - OL38009184M
- Online Computer Library Center (OCLC) ID: 1197756913
- All ISBNs: ➤ 1000205517 - 9781000205497 - 9781000205534 - 9780367548186 - 0367548186 - 1000205495 - 9780367548179 - 9781003090717 - 1003090710 - 0367548178 - 9781000205510 - 1000205533
Access and General Info:
- First Year Published: 2020
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Transforming Relationship Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
25Managing Buyer-Supplier Relations
By Rajesh Nellore

“Managing Buyer-Supplier Relations” Metadata:
- Title: ➤ Managing Buyer-Supplier Relations
- Author: Rajesh Nellore
- Language: English
- Number of Pages: Median: 224
- Publisher: ➤ Taylor & Francis Group - Routledge
- Publish Date: 2001 - 2012
“Managing Buyer-Supplier Relations” Subjects and Themes:
- Subjects: ➤ Marketing industrial - Industrial procurement - Relationship marketing - Approvisionnement dans l'entreprise - Marketing relationnel - BUSINESS & ECONOMICS - Customer Relations - Productontwikkeling - Uitbesteding van werk - Inkoopbeleid
Edition Identifiers:
- The Open Library ID: ➤ OL54045818M - OL54020421M - OL46035002M - OL37302504M - OL37292621M - OL33353151M - OL7488552M
- Online Computer Library Center (OCLC) ID: 45708181 - 62501902
- Library of Congress Control Number (LCCN): 2001016597
- All ISBNs: ➤ 9780429232343 - 0203458583 - 1134526601 - 1134526644 - 1134526652 - 9781282778566 - 1282778560 - 0415253039 - 9781134526604 - 9780203458587 - 9780415253031 - 9781134526659 - 0429232349 - 9781134526642
First Setence:
"Today firms are more actively involving suppliers in their integrated development processes and have identified suppliers as a source of competitive advantage Cusumano and Takeishi, 1991 Nishiguehi and Beaudot, 1998."
Access and General Info:
- First Year Published: 2001
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Managing Buyer-Supplier Relations at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
26Total Loyalty Marketing
By Anne M. Schüller

“Total Loyalty Marketing” Metadata:
- Title: Total Loyalty Marketing
- Author: Anne M. Schüller
- Language: ger
- Number of Pages: Median: 302
- Publisher: ➤ Springer Fachmedien Wiesbaden GmbH - Springer Gabler. in Springer Fachmedien Wiesbaden GmbH - Gabler - Westdeutscher Verlag GmbH
- Publish Date: 2007 - 2009 - 2013
- Publish Location: Wiesbaden
“Total Loyalty Marketing” Subjects and Themes:
- Subjects: Marketing relationnel - Personnel - Client - Loyauté - Gestion d'entreprise
Edition Identifiers:
- The Open Library ID: ➤ OL37244451M - OL37244400M - OL37219898M - OL37166617M - OL37163299M - OL37146392M - OL27092407M
- Online Computer Library Center (OCLC) ID: 718182991
- All ISBNs: ➤ 9783658018849 - 3834992089 - 3322945200 - 9783322945204 - 9783322946485 - 3658018852 - 9783834982544 - 9783834905987 - 3834982547 - 9783658018856 - 3834905984 - 3658018844 - 3322946487 - 9783834992086
Access and General Info:
- First Year Published: 2007
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Total Loyalty Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
27Consumer-brand relationships
By Marc Fetscherin

“Consumer-brand relationships” Metadata:
- Title: Consumer-brand relationships
- Author: Marc Fetscherin
- Language: English
- Number of Pages: Median: 430
- Publisher: ➤ Taylor & Francis Group - Routledge
- Publish Date: 2012
- Publish Location: Abingdon, Oxon - New York
“Consumer-brand relationships” Subjects and Themes:
- Subjects: ➤ Branding (Marketing) - Relationship marketing - Customer relations - Research - Marketing - Brand name products - Marketing research - Stratégie de marque - Marketing relationnel - Recherche - Branding - BUSINESS & ECONOMICS
Edition Identifiers:
- The Open Library ID: ➤ OL46022112M - OL40065778M - OL36251099M - OL36236524M - OL33772102M - OL33638659M - OL25011246M
- Online Computer Library Center (OCLC) ID: 793418767 - 711041605
- Library of Congress Control Number (LCCN): 2011033264
- All ISBNs: ➤ 9781282002371 - 9781136470981 - 1136470972 - 9781136470936 - 9780415783033 - 9780415783132 - 1282002376 - 9781136470950 - 9781136470929 - 1136470980 - 9781136470974 - 1136470921 - 0415783038 - 0415783135 - 0203128796 - 1136470956 - 113647093X - 9780203128794
Access and General Info:
- First Year Published: 2012
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Consumer-brand relationships at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
28Future of Relationship Marketing
By David Bejou and Adrian Palmer

“Future of Relationship Marketing” Metadata:
- Title: ➤ Future of Relationship Marketing
- Authors: David BejouAdrian Palmer
- Language: English
- Number of Pages: Median: 138
- Publisher: ➤ Taylor & Francis Group - Best Business Books - Routledge
- Publish Date: 2006 - 2013
“Future of Relationship Marketing” Subjects and Themes:
- Subjects: ➤ Customer relations - Marketing - Relationship marketing - Marketing relationnel - BUSINESS & ECONOMICS - Industrial Management - Management - Management Science - Organizational Behavior
Edition Identifiers:
- The Open Library ID: ➤ OL53950354M - OL46047962M - OL8153460M - OL54037156M - OL37192263M - OL37288242M
- Online Computer Library Center (OCLC) ID: 864899164 - 62761117
- Library of Congress Control Number (LCCN): 2005021081
- All ISBNs: ➤ 9781315870328 - 9781317972334 - 1317972333 - 1317972341 - 1306172896 - 131797235X - 9781317972341 - 9781306172899 - 9781317972358 - 1315870320 - 9780789031624 - 0789031620
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Future of Relationship Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
29Relationship Marketing in the Digital Age
By Robert Palmatier and Lena Steinhoff
“Relationship Marketing in the Digital Age” Metadata:
- Title: ➤ Relationship Marketing in the Digital Age
- Authors: Robert PalmatierLena Steinhoff
- Language: English
- Publisher: Taylor & Francis Group
- Publish Date: 2019 - 2021
“Relationship Marketing in the Digital Age” Subjects and Themes:
- Subjects: ➤ Marketing - Customer relations - Relationship marketing - Technological innovations - Marketing relationnel - Innovations - BUSINESS & ECONOMICS - Industrial Management - Management - Management Science - Organizational Behavior - Research - General - Consumer Behavior
Edition Identifiers:
- The Open Library ID: ➤ OL36733894M - OL34703368M - OL40060982M - OL34653642M - OL40085952M - OL36740318M
- Online Computer Library Center (OCLC) ID: 1081038794
- Library of Congress Control Number (LCCN): 2020693284
- All ISBNs: ➤ 9781315143583 - 1351388223 - 9780367786922 - 1351388231 - 9781351388221 - 9781351388245 - 9781138310025 - 0367786923 - 135138824X - 1315143585 - 1138310026 - 9781351388238
Access and General Info:
- First Year Published: 2019
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Relationship Marketing in the Digital Age at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
30Healthcare relationship marketing
By Ira J. Haimowitz
“Healthcare relationship marketing” Metadata:
- Title: ➤ Healthcare relationship marketing
- Author: Ira J. Haimowitz
- Language: English
- Number of Pages: Median: 260
- Publisher: ➤ Taylor & Francis Group - Ashgate
- Publish Date: 2010 - 2016 - 2024
- Publish Location: Burlington, VT
“Healthcare relationship marketing” Subjects and Themes:
- Subjects: ➤ Drugs - Marketing - Pharmaceutical industry - Relationship marketing - Drugs, marketing - Industrie pharmaceutique - Marketing relationnel - MEDICAL - Drug Guides - Nursing - Pharmacology - Pharmacy
Edition Identifiers:
- The Open Library ID: ➤ OL53991818M - OL25001621M - OL54064317M - OL53267386M - OL35537991M - OL35535245M
- Online Computer Library Center (OCLC) ID: 958107024 - 715158910
- Library of Congress Control Number (LCCN): 2010043842
- All ISBNs: ➤ 9781317123187 - 1317123182 - 1032838396 - 9781032838397 - 0566092174 - 9781315586380 - 9781317123194 - 9781317123170 - 1317123190 - 9780566092176 - 131558638X - 1317123174
Access and General Info:
- First Year Published: 2010
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Healthcare relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
31Capturing customer equity
By David Bejou and Gopalkrishnan R. Iyer

“Capturing customer equity” Metadata:
- Title: Capturing customer equity
- Authors: David BejouGopalkrishnan R. Iyer
- Language: English
- Number of Pages: Median: 112
- Publisher: ➤ Best Business Books - Taylor & Francis Group - Routledge
- Publish Date: 2006 - 2014
“Capturing customer equity” Subjects and Themes:
- Subjects: ➤ Customer loyalty - Management - Customer equity - Electronic commerce - Relationship marketing - Customer relations - Customer services - Marketing - Customer relations, management - Valeur du client - Consommateurs - Fidélité - Commerce électronique - Gestion - Marketing relationnel - BUSINESS & ECONOMICS - Industrial Management - Management Science - Organizational Behavior
Edition Identifiers:
- The Open Library ID: ➤ OL37192845M - OL8153522M - OL37291458M - OL52534559M - OL46042005M - OL54043396M
- Online Computer Library Center (OCLC) ID: 62766094 - 881417632
- Library of Congress Control Number (LCCN): 2005037792
- All ISBNs: ➤ 1317960270 - 9781317960256 - 1317960254 - 9781315866291 - 0789033402 - 1315866293 - 1306872618 - 9781317960270 - 9781317960263 - 1317960262 - 9780789033406 - 9781306872614
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Capturing customer equity at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
32Customer experience management
By Bernd Schmitt

“Customer experience management” Metadata:
- Title: Customer experience management
- Author: Bernd Schmitt
- Language: English
- Number of Pages: Median: 242
- Publisher: Wiley
- Publish Date: 2003
- Publish Location: New York
“Customer experience management” Subjects and Themes:
- Subjects: ➤ Customer relations - Management - Relationship marketing - Customer relations, management - Marketing relationnel - BUSINESS & ECONOMICS - Sales & marketing management - Business & Management - Market research - Sales & marketing - Business and Management
Edition Identifiers:
- The Open Library ID: OL3702162M
- Online Computer Library Center (OCLC) ID: 659559938 - 51738638
- Library of Congress Control Number (LCCN): 2003268732
- All ISBNs: 0471237744 - 9780471237747
Access and General Info:
- First Year Published: 2003
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Customer experience management at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
33Relationship marketing
By Gordon, Ian.

“Relationship marketing” Metadata:
- Title: Relationship marketing
- Author: Gordon, Ian.
- Language: English
- Number of Pages: Median: 314
- Publisher: John Wiley & Sons Canada
- Publish Date: 1998
- Publish Location: New York - Toronto
“Relationship marketing” Subjects and Themes:
- Subjects: Relationship marketing - Marketing relationnel - Relatiemarketing - Relations avec la clientele - Marketing, management
Edition Identifiers:
- The Open Library ID: OL428181M
- Library of Congress Control Number (LCCN): 98134752
- All ISBNs: 9780471641735 - 0471641731
Access and General Info:
- First Year Published: 1998
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
34Relationship Marketing
By prathipati suresh

“Relationship Marketing” Metadata:
- Title: Relationship Marketing
- Author: prathipati suresh
- Language: English
- Number of Pages: Median: 229
- Publisher: ➤ Wiley - John Wiley & Sons, Ltd.
- Publish Date: 2002 - 2003
- Publish Location: New York - Chichester
“Relationship Marketing” Subjects and Themes:
- Subjects: ➤ Business - Communication in marketing - Nonfiction - Relationship marketing - Customer relations - Marketing - Marketing relationnel - Communication en marketing - BUSINESS & ECONOMICS - Customer Relations - Relatiemarketing - Communicatie - E-commerce
- People: marketing
- Places: vijayawada
Edition Identifiers:
- The Open Library ID: OL7597747M - OL24254162M - OL3317992M
- Online Computer Library Center (OCLC) ID: 51837469 - 50055771
- Library of Congress Control Number (LCCN): 2004268042
- All ISBNs: 9780470856789 - 9780470843413 - 0470843411 - 0470856785
First Setence:
"My starting point is this. A relationship is an antecedent to value-sharing buying-selling interaction."
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Relationship Marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
35Proactive Selling
By William Skip Miller

“Proactive Selling” Metadata:
- Title: Proactive Selling
- Author: William Skip Miller
- Language: English
- Number of Pages: Median: 240
- Publisher: ➤ AMACOM/American Management Association - AMACOM
- Publish Date: 2003 - 2012
- Publish Location: New York
“Proactive Selling” Subjects and Themes:
- Subjects: ➤ Selling - Relationship marketing - Purchasing - Decision making - Psychological aspects - Vente - Aspect psychologique - Marketing relationnel - Achat - Prise de décision - BUSINESS & ECONOMICS - Marketing - General - Distribution - Sales
Edition Identifiers:
- The Open Library ID: OL25238567M - OL8043011M - OL25238566M - OL29664487M
- Online Computer Library Center (OCLC) ID: 52130361 - 50623121
- Library of Congress Control Number (LCCN): 2002014952 - 2012007679
- All ISBNs: ➤ 0814431925 - 9780814431924 - 0814407641 - 9780814407646 - 9780814431962 - 0814431968
First Setence:
"It was the end of an important meeting."
Author's Alternative Names:
"William Miller", "Miller, William "Skip"" and "William "Skip" Miller"Access and General Info:
- First Year Published: 2003
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: Unclassified
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Proactive Selling at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
36Grundlagen des CRM
By Hajo Hippner and Klaus D. Wilde

“Grundlagen des CRM” Metadata:
- Title: Grundlagen des CRM
- Authors: Hajo HippnerKlaus D. Wilde
- Language: ger
- Number of Pages: Median: 664
- Publisher: ➤ Westdeutscher Verlag GmbH - Gabler
- Publish Date: 2006 - 2007 - 2013
- Publish Location: Wiesbaden
“Grundlagen des CRM” Subjects and Themes:
- Subjects: Marketing relationnel - [e tudes diverses] - [études diverses]
Edition Identifiers:
- The Open Library ID: OL25539329M - OL37211956M - OL37140266M
- Online Computer Library Center (OCLC) ID: 717848391
- All ISBNs: ➤ 9783322995926 - 3322995925 - 3409225188 - 9783834990808 - 3834990809 - 9783409225182
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: Unclassified
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Grundlagen des CRM at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
37Stratégie de fidélisation
By Jean-Marc Lehu

“Stratégie de fidélisation” Metadata:
- Title: Stratégie de fidélisation
- Author: Jean-Marc Lehu
- Language: fre
- Number of Pages: Median: 453
- Publisher: ➤ Editions d'Organisation - Éditions d'Organisation
- Publish Date: 2003
- Publish Location: Paris
“Stratégie de fidélisation” Subjects and Themes:
- Subjects: ➤ Cas, Études de - Méthodologie - Marketing stratégique - Marketing - Relations avec la clientèle - Consommateurs - Répertoires - Satisfaction - Fidélisation de la clientèle - Satisfaction du consommateur - Marketing relationnel - Fidélisation
- Places: France
Edition Identifiers:
- The Open Library ID: OL27089587M
- Online Computer Library Center (OCLC) ID: 77098766
- All ISBNs: 9782708129443 - 2708129449
Access and General Info:
- First Year Published: 2003
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: Unclassified
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Stratégie de fidélisation at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
38Le marketing relationnel
By Patrick Hetzel
“Le marketing relationnel” Metadata:
- Title: Le marketing relationnel
- Author: Patrick Hetzel
- Language: fre
- Number of Pages: Median: 127
- Publisher: ➤ Presses universitaires de France
- Publish Date: 2004
- Publish Location: Paris
“Le marketing relationnel” Subjects and Themes:
- Subjects: ➤ Marketing industriel - Marketing relationnel - Promotion - Publicité - Relations avec la clientèle - Ventes
Edition Identifiers:
- The Open Library ID: OL22166142M
- All ISBNs: 2130542700 - 9782130542704
Access and General Info:
- First Year Published: 2004
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Le marketing relationnel at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
39Relationship marketing
By Christopher, Martin.

“Relationship marketing” Metadata:
- Title: Relationship marketing
- Author: Christopher, Martin.
- Language: English
- Number of Pages: Median: 223
- Publisher: ➤ Butterworth-Heinemann - Elsevier Butterworth-Heinemann
- Publish Date: 1991 - 2002
- Publish Location: ➤ Oxford ; Burlington, MA - Boston - Oxford
“Relationship marketing” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Customer services - Quality control - Marketing - Marketing relationnel - BUSINESS & ECONOMICS - General - Distribution - Industrial Management - Management - Management Science - Organizational Behavior - Marketing de relacionamento
Edition Identifiers:
- The Open Library ID: OL3453008M - OL1299384M
- Online Computer Library Center (OCLC) ID: 45828381 - 52732132
- Library of Congress Control Number (LCCN): 2005362836 - 92164121
- All ISBNs: 9780750602587 - 0750602589 - 9780750648394 - 0750648392
Access and General Info:
- First Year Published: 1991
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
40Total relationship marketing
By Evert Gummesson

“Total relationship marketing” Metadata:
- Title: Total relationship marketing
- Author: Evert Gummesson
- Language: English
- Number of Pages: Median: 316
- Publisher: Butterworth-Heinemann
- Publish Date: 1999 - 2002
- Publish Location: Oxford - Boston, MA
“Total relationship marketing” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Customer Relations - BUSINESS & ECONOMICS - Commerce - Marketing - Marketing relationnel - Hf5415.55 .g86 1999 - 658.8/12
Edition Identifiers:
- The Open Library ID: OL3570579M - OL9697000M
- Online Computer Library Center (OCLC) ID: 52733341 - 49903245
- Library of Congress Control Number (LCCN): 2002074374 - 99025381
- All ISBNs: 9780750644631 - 075064463X - 0750654074 - 9780750654074
First Setence:
"In Chapter I the concept of relationship marketing, RM, is introduced."
Access and General Info:
- First Year Published: 1999
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Total relationship marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
41Advertising Management in a Digital Environment
By Larry D. Kelley and Kim Bartel Sheehan
“Advertising Management in a Digital Environment” Metadata:
- Title: ➤ Advertising Management in a Digital Environment
- Authors: Larry D. KelleyKim Bartel Sheehan
- Language: English
- Number of Pages: Median: 202
- Publisher: Taylor & Francis Group
- Publish Date: 2021
“Advertising Management in a Digital Environment” Subjects and Themes:
- Subjects: ➤ Advertising - Management - Advertising media planning - Relationship marketing - Digital media - Publicité - Gestion - Plans médias - Marketing relationnel - Médias numériques - BUSINESS & ECONOMICS / Advertising & Promotion - BUSINESS & ECONOMICS / Management - BUSINESS & ECONOMICS / Industries / Media & Communications Industries
Edition Identifiers:
- The Open Library ID: OL33868829M - OL33862179M - OL33862113M
- Online Computer Library Center (OCLC) ID: 1240828106
- Library of Congress Control Number (LCCN): 2021004620
- All ISBNs: ➤ 9781000414103 - 1003107826 - 1000414051 - 1000414108 - 9781000414059 - 9781003107828
Access and General Info:
- First Year Published: 2021
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Advertising Management in a Digital Environment at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
42The 4 A's of marketing
By Jagdish N. Sheth

“The 4 A's of marketing” Metadata:
- Title: The 4 A's of marketing
- Author: Jagdish N. Sheth
- Language: English
- Number of Pages: Median: 224
- Publisher: Routledge
- Publish Date: 2011
- Publish Location: New York
“The 4 A's of marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Relationship marketing - Customer relations - Business and Management - Customer relations, management - Marketing relationnel - BUSINESS & ECONOMICS - Distribution - General
Edition Identifiers:
- The Open Library ID: OL25077915M
- Online Computer Library Center (OCLC) ID: 784953315
- Library of Congress Control Number (LCCN): 2011022801
- All ISBNs: ➤ 9780203802168 - 041589834X - 9780415898348 - 0203802160 - 0415898358 - 9780415898355
Access and General Info:
- First Year Published: 2011
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find The 4 A's of marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
43The butterfly customer
By Susan M. O'Dell and Joan A. Pajunen

“The butterfly customer” Metadata:
- Title: The butterfly customer
- Authors: Susan M. O'DellJoan A. Pajunen
- Language: English
- Number of Pages: Median: 264
- Publisher: John Wiley & Sons
- Publish Date: 1997
“The butterfly customer” Subjects and Themes:
- Subjects: ➤ Service a la clientele - Klantgerichtheid - Customer services - Klantenservice - Relations avec la clientele - Marketing relationnel - Relationship marketing - Customer relations - Consumer satisfaction - Customer relations, management - Service à la clientèle - Relations avec la clientèle
Edition Identifiers:
- The Open Library ID: OL7619552M
- Online Computer Library Center (OCLC) ID: 36695574
- Library of Congress Control Number (LCCN): cn97930443
- All ISBNs: 9780471641971 - 0471641979
First Setence:
"The Butterfly Customer has absolutely no regard for the psycho-graphic or demographic profiles you have so carefully constructed."
Access and General Info:
- First Year Published: 1997
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find The butterfly customer at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
44Customer Advisory Boards
By Tony Carter

“Customer Advisory Boards” Metadata:
- Title: Customer Advisory Boards
- Author: Tony Carter
- Language: English
- Number of Pages: Median: 162
- Publisher: Best Business Books
- Publish Date: 2003
“Customer Advisory Boards” Subjects and Themes:
- Subjects: ➤ Kundetilfredshed - Kunderelationer - Customer services - Customer relations, management - Customer advisory boards - Management - Customer relations - Relationship marketing - Conseils consultatifs des consommateurs - Service à la clientèle - Gestion - Marketing relationnel
Edition Identifiers:
- The Open Library ID: OL9405808M - OL8152544M
- Online Computer Library Center (OCLC) ID: 868971578 - 52554173
- Library of Congress Control Number (LCCN): 2003014670
- All ISBNs: 9780789015570 - 9780789015587 - 0789015579 - 0789015587
First Setence:
"A dynamic, practical sales tool that can greatly enhance the customer development and retention process and give firms a distinct competitive advantage is the customer advisory board (CAB)."
Access and General Info:
- First Year Published: 2003
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Customer Advisory Boards at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
45Markets of one
By James H. Gilmore and B. Joseph, II Pine

“Markets of one” Metadata:
- Title: Markets of one
- Authors: James H. GilmoreB. Joseph, II Pine
- Language: English
- Number of Pages: Median: 225
- Publisher: Harvard Business School Press
- Publish Date: 2000
- Publish Location: Boston, Mass
“Markets of one” Subjects and Themes:
- Subjects: ➤ Product management - Relationship marketing - Flexible manufacturing systems - Systèmes flexibles de fabrication - Produits commerciaux - Gestion - Marketing relationnel - TECHNOLOGY & ENGINEERING - Industrial Engineering
Edition Identifiers:
- The Open Library ID: OL15474536M - OL8754146M
- Online Computer Library Center (OCLC) ID: 44955744 - 41452680
- Library of Congress Control Number (LCCN): 99032967
- All ISBNs: 9781578512386 - 1578512387 - 9780585212876 - 0585212872
First Setence:
"We cannot build it yet."
Access and General Info:
- First Year Published: 2000
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Markets of one at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
46The service-dominant logic of marketing
By Robert F. Lusch

“The service-dominant logic of marketing” Metadata:
- Title: ➤ The service-dominant logic of marketing
- Author: Robert F. Lusch
- Language: English
- Number of Pages: Median: 449
- Publisher: M.E. Sharpe
- Publish Date: 2006
- Publish Location: Armonk, N.Y
“The service-dominant logic of marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Philosophy - Relationship marketing - Customer services - Philosophie - Service à la clientèle - Marketing relationnel - BUSINESS & ECONOMICS - General - Customer Service
Edition Identifiers:
- The Open Library ID: OL3409065M - OL8055022M
- Online Computer Library Center (OCLC) ID: 61451576 - 898475231
- Library of Congress Control Number (LCCN): 2005024992
- All ISBNs: 0765614901 - 9780765614902
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find The service-dominant logic of marketing at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
47Customer lifetime value
By David Bejou, Timothy L. Keiningham and Lerzan Aksoy

“Customer lifetime value” Metadata:
- Title: Customer lifetime value
- Authors: David BejouTimothy L. KeininghamLerzan Aksoy
- Language: English
- Number of Pages: Median: 148
- Publisher: ➤ Best Business Books - Taylor & Francis Group
- Publish Date: 2006 - 2016
“Customer lifetime value” Subjects and Themes:
- Subjects: ➤ Management - Relationship marketing - Customer relations - Customer relations, management - Marketing, management - Profit - Industrial management - Marketing relationnel - BUSINESS & ECONOMICS - Customer Relations
Edition Identifiers:
- The Open Library ID: OL8153557M - OL28590166M
- Online Computer Library Center (OCLC) ID: 827235463 - 69332167 - 828737945
- Library of Congress Control Number (LCCN): 2006017120
- All ISBNs: 0789034352 - 9780789034359 - 9781138967182 - 1138967181
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Customer lifetime value at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
48Creating the Marketing Experience
By Joe Marconi

“Creating the Marketing Experience” Metadata:
- Title: ➤ Creating the Marketing Experience
- Author: Joe Marconi
- Language: English
- Number of Pages: Median: 336
- Publisher: ➤ Thomson - South-Western Educational Pub
- Publish Date: 2005
“Creating the Marketing Experience” Subjects and Themes:
- Subjects: ➤ Merken - Marketing - Marketing relationnel - Target marketing - Beleving - Cibles (Marketing) - Klantenbinding - Relationship marketing
Edition Identifiers:
- The Open Library ID: OL9769958M
- Online Computer Library Center (OCLC) ID: 60543282
- Library of Congress Control Number (LCCN): 2005015327
- All ISBNs: 9780324205442 - 0324205449
First Setence:
"Experience is actual."
Access and General Info:
- First Year Published: 2005
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find Creating the Marketing Experience at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
49Relationship marketing in professional services
By Aino Halinen

“Relationship marketing in professional services” Metadata:
- Title: ➤ Relationship marketing in professional services
- Author: Aino Halinen
- Language: English
- Number of Pages: Median: 381
- Publisher: Routledge
- Publish Date: 1996 - 1997
- Publish Location: New York - London
“Relationship marketing in professional services” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Case studies - Service industries - Customer services - Marketing - Advertising agencies - Marketing relationnel - Services (Industrie) - Études de cas - Agences de publicité - Service à la clientèle
- Places: Finland
Edition Identifiers:
- The Open Library ID: OL970948M - OL7484164M
- Online Computer Library Center (OCLC) ID: 70721560
- Library of Congress Control Number (LCCN): 96007702
- All ISBNs: 9780415146074 - 0415146070
Access and General Info:
- First Year Published: 1996
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Marketplaces
Find Relationship marketing in professional services at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.
50The online community blueprint
By Katie Bapple

“The online community blueprint” Metadata:
- Title: The online community blueprint
- Author: Katie Bapple
- Language: English
- Number of Pages: Median: 66
- Publisher: Socious
- Publish Date: 2015
- Publish Location: Mesa, Arizona]
“The online community blueprint” Subjects and Themes:
- Subjects: ➤ Online social networks - Customer relations - Relationship marketing - Internet marketing - Communities - Community life - Réseaux sociaux (Internet) - Marketing relationnel - Marketing sur Internet - Communauté
Edition Identifiers:
- The Open Library ID: OL39799560M
- Online Computer Library Center (OCLC) ID: 930368422
- All ISBNs: 0692451587 - 9780692451588
Access and General Info:
- First Year Published: 2015
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
Find The online community blueprint at online marketplaces:
- Amazon: Audiable, Kindle and printed editions.
- Ebay: New & used books.