Explore: Marketing Management
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Source: The Open Library
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1Marketing management
By Philip Kotler

“Marketing management” Metadata:
- Title: Marketing management
- Author: Philip Kotler
- Languages: English - ger
- Number of Pages: Median: 784
- Publisher: ➤ Prentice Hall Canada - Pearson Education - Pearson Custom Pub - Publi-Union Éditions - Schaffer - Pearson College Div - Publi-Union - Not Avail - Prentice-Hall International - C.E. Poeschel - Prentice Hall of India - Longman Higher Education - 2016 - Prentice Hall International (UK) - Pearson Prentice Hall - Prentice Hall - Prentice Hall College Div - China Renmin University Press - Pearson/Prentice Hall - C.E. Poeschel Verlag - Publi Union - Prentice-Hall of Canada - keller - Prentice-Hall Canada - Prentice-Hall - Prentice Hall (Higher Education Division, Pearson Education) - Pearson Education International
- Publish Date: ➤ 1973 - 1974 - 1975 - 1976 - 1977 - 1979 - 1980 - 1981 - 1982 - 1984 - 1985 - 1988 - 1989 - 1990 - 1991 - 1992 - 1994 - 1995 - 1996 - 1997 - 1998 - 1999 - 2000 - 2001 - 2003 - 2004 - 2009 - 2016
- Publish Location: ➤ Englewood Cliffs, NJ - [London] - Stuttgart,Germany - Singapore - Paris - Stuttgart - [Upper Saddle River, N.J.] - London (etc.) - Scarborough, Ont - Toronto - Englewood Cliffs, N.J - New York - Englewood Cliffs - Scarborough (Ontario) - Upper Saddle River, N.J - New Delhi - London - Upper Saddle River, NJ
“Marketing management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Marketing management - Gestion - Marketingmanagement - Marketingmix - open_syllabus_project - Qi ye guan li - Shi chang ying xiao - Marketing, management - Case studies - Manuel - Stratégie de marketing - Étude de marché - Gestion du marketing - Theorie - Commerce - Public Relations
- Places: Canada
Edition Identifiers:
- The Open Library ID: ➤ OL59712216M - OL59712215M - OL59712214M - OL59712213M - OL59712212M - OL58040251M - OL9289560M - OL7334908M - OL3740662M - OL21806340M - OL21136442M - OL9764860M - OL22829101M - OL9297175M - OL15288993M - OL22374925M - OL7342511M - OL20652512M - OL19991841M - OL9604141M - OL3173848M - OL9284539M - OL17943841M - OL965338M - OL388754M - OL22644226M - OL3876846M - OL7333044M - OL9297138M - OL22599894M - OL22815438M - OL9289324M - OL21129652M - OL23141982M - OL9297165M - OL20384335M - OL21805465M - OL4417877M - OL9297163M - OL1407616M - OL22365361M - OL22831227M - OL22819141M - OL22804733M - OL7342484M - OL22402792M - OL22103455M - OL21136465M - OL7342509M - OL18875940M - OL7329891M - OL7342521M - OL5197785M - OL22750742M - OL15289007M - OL22804735M - OL7334672M - OL4219128M - OL1883618M - OL7787229M - OL22491071M - OL22816189M - OL10094901M - OL9287694M - OL10085526M - OL10090881M
- Online Computer Library Center (OCLC) ID: ➤ 50383348 - 503160025 - 15941099 - 9830213 - 1529350 - 5563824 - 16472573 - 43275700 - 40489129 - 28112344 - 22208886 - 234077536 - 30429585 - 43628143
- Library of Congress Control Number (LCCN): ➤ 2003411922 - 83016153 - 77170038 - 98052099 - 2008000337 - 75020278 - 80498811 - 90044468 - 96001649 - 81201590 - 79021989 - 87019301 - 93016057
- All ISBNs: ➤ 9782852000025 - 2852000024 - 9780135580073 - 0536622256 - 9780130497154 - 2857900929 - 9780136009986 - 0131257250 - 8120316096 - 9780135579275 - 9780135580493 - 0130156841 - 9780130336293 - 0136009980 - 9780136034322 - 9780135524800 - 9782857900139 - 9782857900092 - 9782857900924 - 9780132435109 - 9780130156846 - 9780130739537 - 0135561507 - 2857900090 - 0130497150 - 3791003372 - 0137228511 - 2857900392 - 2857901127 - 0135524806 - 9780135574546 - 0135562678 - 0135580072 - 0135586852 - 9780135580240 - 0132703807 - 9780130144294 - 9780130122179 - 013039713X - 9782857900399 - 9780135586853 - 9783791013107 - 9780135579596 - 9782857901129 - 9780139149467 - 0135634792 - 2857900139 - 9787300037462 - 2857900759 - 9780132703802 - 0139149465 - 9780131257252 - 0132435284 - 0135574544 - 9780135561508 - 0135796652 - 9780130397133 - 9780135634790 - 9780135796658 - 3791005049 - 0132435101 - 0130122173 - 7300037461 - 9780131066250 - 9780137228515 - 0136034322 - 9782857900757 - 0135579759 - 0130336297 - 9780135562673 - 9780132435284 - 0130739537 - 0131066250 - 0135579597 - 9780135579756 - 3791013106 - 9783791003375 - 0135580498 - 9780131001350 - 0135579279 - 9780135580578 - 0135580579 - 9783791005041 - 0135580242 - 0130144290 - 9788120316096 - 0131001353 - 9780536622259
Author's Alternative Names:
"Ke te le (Kotler, Philip)", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 1973
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
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2Strategic marketing
By David W. Cravens and Nigel Piercy

“Strategic marketing” Metadata:
- Title: Strategic marketing
- Authors: David W. CravensNigel Piercy
- Language: English
- Number of Pages: Median: 752
- Publisher: ➤ Irwin/McGraw-Hill - McGraw-Hill/Irwin - R.D. Irwin - McGraw-Hill Irwin - McGraw Hill Higher Education - Irwin
- Publish Date: ➤ 1982 - 1987 - 1991 - 1994 - 1997 - 2000 - 2002 - 2003 - 2005 - 2009
- Publish Location: ➤ Burr Ridge, Ill - Homewood, Ill - Chicago - Boston - Homewood, IL
“Strategic marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Decision making - Case studies - Sales & marketing management - Marketing Management - Business & Economics - Business / Economics / Finance - Business/Economics - Advertising & Promotion - Marketing - General - Business & Economics / Marketing / General - Case studies - Decision making - Management - Marketing - Marketing, management - Internationale marketing
- People: ROGERIO TOBIAS
- Places: MINAS GERAIS
- Time: 1960
Edition Identifiers:
- The Open Library ID: ➤ OL975044M - OL18984342M - OL1880025M - OL22750756M - OL2748691M - OL9855535M - OL23142508M - OL3794013M - OL30536666M - OL1407222M
- Library of Congress Control Number (LCCN): ➤ 2007049708 - 90040499 - 2002016549 - 81082996 - 96012050 - 93015608 - 99010060 - 86082214
- All ISBNs: ➤ 0256214387 - 9780070275430 - 0070275432 - 9780256087932 - 0256026459 - 9780071244329 - 0071244328 - 0256033706 - 9780256033700 - 0256122121 - 9780256026450 - 9780256214383 - 9780073381008 - 9780072466652 - 0072466650 - 9780256122121 - 0073381004 - 0256087938
Access and General Info:
- First Year Published: 1982
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
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3Blue ocean strategy
By W. Chan Kim

“Blue ocean strategy” Metadata:
- Title: Blue ocean strategy
- Author: W. Chan Kim
- Languages: chi - English
- Number of Pages: Median: 298
- Publisher: ➤ Harvard Business School Press - Tian xia yuan jian chu ban gu fen you xian gong si - Tian Xia Wen Hua
- Publish Date: 2005
- Publish Location: Taibei Shi - Boston, Mass
“Blue ocean strategy” Subjects and Themes:
- Subjects: ➤ Market segmentation - New products - New products, management - Marketing, management - Organizational innovation - Economic competition - Planning techniques - Marketing - Hf5415.153 .k53 2005 - Hf 5415.153 k495b 2005 - 658.8/02
Edition Identifiers:
- The Open Library ID: OL23082675M - OL17149535M
- Online Computer Library Center (OCLC) ID: 56421900
- Library of Congress Control Number (LCCN): 2004020857
- All ISBNs: 9789864175352 - 9864175351 - 1591396190 - 9781591396192
Access and General Info:
- First Year Published: 2005
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
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4Understanding digital marketing
By Damian Ryan

“Understanding digital marketing” Metadata:
- Title: ➤ Understanding digital marketing
- Author: Damian Ryan
- Language: English
- Number of Pages: Median: 420
- Publisher: ➤ Kogan Page, Limited - Kogan Page
- Publish Date: ➤ 2008 - 2013 - 2014 - 2015 - 2016 - 2017 - 2020 - 2021
“Understanding digital marketing” Subjects and Themes:
- Subjects: ➤ Social media - Internet marketing - Strategic planning - Commerce - Marketing, management - Digitalisierung - Direktmarketing - Marketing - Online-Marketing - Strategisches Management - World Wide Web
Edition Identifiers:
- The Open Library ID: ➤ OL50615732M - OL50571389M - OL28561390M - OL35558320M - OL50618104M - OL29487706M - OL29487707M - OL50596719M - OL50594585M - OL27234850M
- Online Computer Library Center (OCLC) ID: 956775308
- Library of Congress Control Number (LCCN): 2016037268
- All ISBNs: ➤ 9780749471033 - 1398695017 - 9781280495007 - 1789666015 - 0749471034 - 1280495006 - 9781789666038 - 9781789666014 - 1789666023 - 9781789666021 - 0749478446 - 9780749478445 - 0749456043 - 9780749476335 - 9780749478438 - 0749478438 - 9781398695016 - 9780749456047 - 0749476338 - 1789666031
Access and General Info:
- First Year Published: 2008
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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- Borrowing from Archive.org: Borrowing link
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5Marketing strategy and competitive positioning
By Graham J. Hooley

“Marketing strategy and competitive positioning” Metadata:
- Title: ➤ Marketing strategy and competitive positioning
- Author: Graham J. Hooley
- Language: English
- Number of Pages: Median: 648
- Publisher: ➤ Prentice Hall Europe - Financial Times/Prentice Hall
- Publish Date: 1998 - 2004
- Publish Location: New York
“Marketing strategy and competitive positioning” Subjects and Themes:
- Subjects: ➤ Marketing - Target marketing - Management - Marketing, management - Marketing--management - Hf5415.127 .h66 2004 - 658.8/02
Edition Identifiers:
- The Open Library ID: OL697614M - OL3690659M
- Online Computer Library Center (OCLC) ID: 53132277
- Library of Congress Control Number (LCCN): 2003060546 - 97045173
- All ISBNs: 9780273655169 - 0133712532 - 0273655167 - 9780133712537
Access and General Info:
- First Year Published: 1998
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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6A preface to marketing management
By J. Paul Peter

“A preface to marketing management” Metadata:
- Title: ➤ A preface to marketing management
- Author: J. Paul Peter
- Language: English
- Number of Pages: Median: 284
- Publisher: ➤ McGraw-Hill - McGraw-Hill/Irwin - McGraw-Hill Education - McGraw-Hill Ryerson - Irwin Professional Publishing - Business Publications - Irwin - Irwin/McGraw-Hill - McGraw-Hill Irwin
- Publish Date: ➤ 1985 - 1988 - 1991 - 1994 - 1997 - 2000 - 2003 - 2006 - 2008 - 2010 - 2014 - 2018
- Publish Location: ➤ Burr Ridge, Ill - New York, NY - Toronto - Boston - Homewood, IL - Plano, Tex - Boston, Mass
“A preface to marketing management” Subjects and Themes:
- Subjects: Marketing - Management - Marketingmanagement - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL39209428M - OL28765782M - OL28700192M - OL9260774M - OL7306101M - OL1877129M - OL2413443M - OL16767591M - OL17595689M - OL2874267M - OL23910161M - OL21383424M - OL22750753M - OL18781503M - OL18781492M - OL814224M - OL1411076M - OL24073938M
- Online Computer Library Center (OCLC) ID: ➤ 33983582 - 40838599 - 192053186 - 57134331 - 436028033 - 28113959
- Library of Congress Control Number (LCCN): ➤ 2004063160 - 2007034680 - 2002019869 - 84071123 - 2013046644 - 93019853 - 95051535 - 90037340 - 87071348 - 2009043316 - 99010058
- All ISBNs: ➤ 0073380962 - 9780070939882 - 9780256094459 - 0070939888 - 9780256122510 - 9780256032734 - 0256032734 - 9780073661513 - 007296216X - 0256060789 - 9780073380964 - 9780256060782 - 0072466588 - 0256122512 - 9780071198714 - 9780072962161 - 007786106X - 9780072466584 - 0071198717 - 0256202818 - 9780077861063 - 9780256202816 - 9780073529967 - 9781260287257 - 0073661511 - 0256094454 - 1260287254 - 0073529966
Access and General Info:
- First Year Published: 1985
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
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7Strategic marketing problems
cases and comments
By Roger A. Kerin

“Strategic marketing problems” Metadata:
- Title: Strategic marketing problems
- Author: Roger A. Kerin
- Language: English
- Number of Pages: Median: 728
- Publisher: ➤ Prentice-Hall - Allyn & Bacon - Prentice Hall - Allyn and Bacon
- Publish Date: ➤ 1978 - 1981 - 1984 - 1987 - 1989 - 1990 - 1992 - 1993 - 1995 - 1998 - 2010
- Publish Location: ➤ Englewood Cliffs, N.J - Upper Saddle River, N.J - Boston, Mass - Needham Heights, Mass - Boston - London - Hemel Hempstead
“Strategic marketing problems” Subjects and Themes:
- Subjects: ➤ Marketing - Case studies - Management - Decision making - Fallstudiensammlung - Gestion - Prise de decision - Strategisches Management - Etudes de Cas - Strategisch management - Marketing, management - Strategic planning
Edition Identifiers:
- The Open Library ID: ➤ OL3179699M - OL4549596M - OL22409693M - OL14963817M - OL21184461M - OL2728254M - OL4109904M - OL668131M - OL23230233M - OL1718832M - OL2212699M - OL1665461M - OL1088475M
- Online Computer Library Center (OCLC) ID: 14358616 - 29474350 - 30437598 - 230939537
- Library of Congress Control Number (LCCN): ➤ 94012524 - 89035522 - 92021636 - 91231212 - 86022180 - 80024830 - 2009019796 - 97013899 - 77018019 - 83022295
- All ISBNs: ➤ 9780136328605 - 0205161707 - 9780205124121 - 9780205105533 - 9780536581082 - 9780131819429 - 0136328601 - 0205081045 - 9780205081042 - 0205124127 - 0205073298 - 0205121292 - 9780205146116 - 0205059805 - 9780205059805 - 9780205161706 - 0131819429 - 9780136107064 - 9780205121298 - 0536581088 - 020510553X - 9780205142422 - 9780205073290 - 0205142427 - 0136107060 - 0205146112
Access and General Info:
- First Year Published: 1978
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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- Borrowing from Archive.org: Borrowing link
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8Services marketing
By Valarie A Zeithaml, Valarie Zeithaml, Mary Jo Bitner and Dwayne D. Gremler

“Services marketing” Metadata:
- Title: Services marketing
- Authors: Valarie A ZeithamlValarie ZeithamlMary Jo BitnerDwayne D. Gremler
- Language: English
- Number of Pages: Median: 678
- Publisher: ➤ Irwin/McGraw-Hill - McGraw-Hill/Irwin
- Publish Date: 1999 - 2000 - 2005 - 2006
- Publish Location: Boston
“Services marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Service industries - Customer services - Dienstensector - Service a la clientele - Dienstleistung - Relations avec la clientele - Services - Services (Industrie) - Service industries, management - Marketing, management - Klantgerichtheid
Edition Identifiers:
- The Open Library ID: ➤ OL9257560M - OL7302883M - OL9260773M - OL7306100M - OL16976114M - OL17193819M
- Online Computer Library Center (OCLC) ID: 57243158
- Library of Congress Control Number (LCCN): 2004065642 - 99029464
- All ISBNs: 0072312211 - 9780072961942 - 9780072312218 - 0072961945
Access and General Info:
- First Year Published: 1999
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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9Understanding digital marketing
By Damian Ryan

“Understanding digital marketing” Metadata:
- Title: ➤ Understanding digital marketing
- Author: Damian Ryan
- Language: English
- Number of Pages: Median: 409
- Publisher: Kogan Page
- Publish Date: 2014
“Understanding digital marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Strategic planning - Internet marketing - Social media - Marketing, management - BUSINESS & ECONOMICS / Marketing / General - BUSINESS & ECONOMICS / E-Commerce / Internet Marketing - BUSINESS & ECONOMICS / Advertising & Promotion
Edition Identifiers:
- The Open Library ID: OL27168318M
- Online Computer Library Center (OCLC) ID: 881433055 - 858900631
- Library of Congress Control Number (LCCN): 2014013409
- All ISBNs: 9780749471026 - 0749471026
Access and General Info:
- First Year Published: 2014
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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- Borrowing from Archive.org: Borrowing link
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10Essentials of Services Marketing
By Jochen Wirtz, Patricia Chew and Christopher H. Lovelock

“Essentials of Services Marketing” Metadata:
- Title: ➤ Essentials of Services Marketing
- Authors: Jochen WirtzPatricia ChewChristopher H. Lovelock
- Language: English
- Number of Pages: Median: 700
- Publisher: ➤ Pearson Higher Education & Professional Group - Pearson - Pearson Education Canada - Pearson Education, Limited
- Publish Date: ➤ 2008 - 2012 - 2017 - 2021 - 2022 - 2023 - 2024
“Essentials of Services Marketing” Subjects and Themes:
- Subjects: Service industries - Marketing - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL29003018M - OL28484540M - OL28566998M - OL54066299M - OL35877691M - OL35865499M - OL50624289M - OL50638966M - OL35584753M
- All ISBNs: ➤ 9810686188 - 1292425180 - 9781292425184 - 9789810679958 - 9781292089959 - 1292089954 - 9781292425191 - 9780133358971 - 9781292733289 - 9781292425160 - 9789810686185 - 1292425164 - 9780133359015 - 1292733284 - 0133359018 - 1292425199 - 9810679955 - 0133358976
Access and General Info:
- First Year Published: 2008
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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- Borrowing from Archive.org: Borrowing link
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11Principles of marketing
By Philip Kotler, Gary Armstrong, John Saunders undifferentiated, Veronica Wong, Peggy H. Cunningham and Valerie Trifts

“Principles of marketing” Metadata:
- Title: Principles of marketing
- Authors: ➤ Philip KotlerGary ArmstrongJohn Saunders undifferentiatedVeronica WongPeggy H. CunninghamValerie Trifts
- Languages: English - und
- Number of Pages: Median: 711
- Publisher: ➤ اصدارات العالم العربي - Pearson Education Canada - Wil'yams - Pearson/Prentice Hall - Pearson Education, Limited - Pearson - Prentice Hall International - Prentice-Hall - Pearson Books - Prentice-Hall Canada - Brand: Prentice Hall - Pearson Prentice Hall - Pearson Education - Prentice-Hall,International - Prentice Hall - prentice hall - Pearson US Imports & PHIPEs - pearson
- Publish Date: ➤ 1980 - 1983 - 1986 - 1989 - 1991 - 1994 - 1995 - 1996 - 1999 - 2000 - 2001 - 2002 - 2003 - 2004 - 2005 - 2006 - 2007 - 2008 - 2009 - 2010 - 2011 - 2012 - 2013 - 2014 - 2015 - 2016 - 2017 - 2019 - 2022
- Publish Location: ➤ Englewood Cliffs - Englewood Cliffs, N.J - Upper Saddle River, NJ - Toronto, Ont - Upper Saddle River, N.J - Toronto - London - Englewood Cliffs, NJ - London (etc) - Scarborough, Ont
“Principles of marketing” Subjects and Themes:
- Subjects: ➤ Management - Marketing - open_syllabus_project - Strategisch management - Marketingmanagement - Textbooks - Manuels d'enseignement superieur - Gestion - Marketing, management - Hf5415 .k636 2004 - 658.8 - 0 Gesamtdarstellung - Marknadsföring - Marketingpolitik - Literary collections
Edition Identifiers:
- The Open Library ID: ➤ OL50563220M - OL25099507M - OL29064449M - OL29130573M - OL29134138M - OL29144061M - OL29155070M - OL29158776M - OL29277765M - OL29292128M - OL29321626M - OL29439399M - OL29060739M - OL29035852M - OL29020495M - OL29017961M - OL28995634M - OL28964654M - OL28964478M - OL28953277M - OL28770090M - OL43640317M - OL42752744M - OL40444551M - OL40427952M - OL40422485M - OL40394763M - OL40385492M - OL40382361M - OL40378027M - OL40366265M - OL40363577M - OL40358887M - OL40358314M - OL40344259M - OL40339736M - OL40339257M - OL28964479M - OL28175020M - OL28173791M - OL27885091M - OL10092874M - OL22122369M - OL12588007M - OL22630879M - OL22585380M - OL2049879M - OL22814559M - OL22718510M - OL14942960M - OL2536191M - OL3584234M - OL22457878M - OL3492476M - OL18067212M - OL21965341M - OL22828173M - OL22547545M - OL2049878M - OL3300510M - OL22822796M - OL1867077M - OL20679428M - OL22852396M - OL344784M - OL17847100M - OL22759105M - OL796334M - OL22685027M - OL4418725M - OL22354467M - OL1223962M - OL7334952M - OL9289604M - OL10080706M - OL25217023M
- Online Computer Library Center (OCLC) ID: ➤ 57434980 - 50518611 - 35937495 - 809989057 - 18415167 - 299067316 - 57283926 - 37221021 - 77575083 - 8588975 - 49251460
- Library of Congress Control Number (LCCN): ➤ 2008048626 - 2012037271 - 2010052017 - 85017015 - 2002282075 - 2004029593 - 79022895 - 90025245 - 2002034634 - 88027433 - 98003761 - 82012335 - 88027432 - 94223895 - 2007000562 - 95032226 - 2014035224
- All ISBNs: ➤ 0131088300 - 1292220287 - 9780273787877 - 0137189583 - 9780136912477 - 1405873094 - 9780273711612 - 9780582833043 - 0137017804 - 9785827500100 - 9780137015320 - 9780132666978 - 0582833043 - 9780137093113 - 9780137015573 - 013609886X - 9780131469181 - 9780273752431 - 9780137864898 - 9780131234390 - 9780131939080 - 0136079415 - 9780137017317 - 9781405873093 - 0137054025 - 9780130961907 - 0134410157 - 1405821620 - 9780137016648 - 0137016239 - 9780130648532 - 9780136079415 - 0137016646 - 0130980390 - 9780130980397 - 9810679521 - 9780131088306 - 1292092513 - 0132666979 - 9780133250206 - 0136912478 - 0137017316 - 0131234390 - 0137015321 - 0582833035 - 9781292104805 - 9780131686793 - 9780137017805 - 0137053606 - 0130648531 - 0273727753 - 0137216149 - 1408215101 - 0131939084 - 9780137189588 - 0137864892 - 9780137053605 - 9780273786993 - 9780273676683 - 0136080723 - 9780134410159 - 9789810679521 - 0132390027 - 9780136080725 - 0131469185 - 9780132167123 - 0137128274 - 0132286858 - 9780133850659 - 9780139570025 - 9781405821629 - 0131686798 - 0137006691 - 9781292269566 - 027371161X - 0130961906 - 0273752502 - 9780133257830 - 9780582850996 - 0137061293 - 027378787X - 027375243X - 9780136098867 - 9780273752509 - 9780137006694 - 9780132020015 - 0133130983 - 9781292220284 - 9780582833036 - 0137015577 - 9780132390026 - 9780137016235 - 013709311X - 0132020017 - 9780137061297 - 1292104805 - 9780133084047 - 0131902083 - 9780131216198 - 013385065X - 0131216198 - 9780131212763 - 9780132167369 - 9780130293688 - 9780132286855 - 9780273743194 - 0130293687 - 9780273727750 - 5827500100 - 9780137080595 - 0132167360 - 1292269561 - 0132167123 - 0133257835 - 9781292092898 - 0133250202 - 0139570020 - 0133084043 - 9781408215104 - 9781292092591 - 0131018612 - 0582850991 - 1292092599 - 9780131902084 - 0273676687 - 9780137054022 - 9780133130980 - 9780137216147 - 0131212761 - 0273786997 - 1292092890 - 9780133795028 - 9780131018617 - 013708059X - 9781292092515 - 0273743198 - 9780137128273 - 0133795020
Author's Alternative Names:
"Ke te le (Kotler, Philip)", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 1980
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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12Strategic market management
By David A. Aaker

“Strategic market management” Metadata:
- Title: Strategic market management
- Author: David A. Aaker
- Language: English
- Number of Pages: Median: 352
- Publisher: ➤ John Wiley & Sons - John Wiley and Sons (WIE) - John Wiley & Sons Inc - J. Wiley & Sons - J. Wiley - John Wiley - Wiley
- Publish Date: ➤ 1984 - 1988 - 1992 - 1995 - 1998 - 2001 - 2004 - 2005 - 2006 - 2007 - 2008
- Publish Location: New York - Hoboken, NJ
“Strategic market management” Subjects and Themes:
- Subjects: ➤ Management - Marketing - Marketingmanagement - Strategisches Management - Strategisch management - Marknadsforing - Strategisk planering - Marketing, management - Strategic planning - Marketing research
Edition Identifiers:
- The Open Library ID: ➤ OL21894351M - OL3179113M - OL3944078M - OL21837083M - OL1557249M - OL21560846M - OL7595522M - OL356318M - OL10294444M - OL1104788M - OL10333823M - OL10279099M - OL2401573M - OL19149561M
- Online Computer Library Center (OCLC) ID: ➤ 24628345 - 227947567 - 30970447 - 17200628 - 10018967 - 54529377 - 46685133
- Library of Congress Control Number (LCCN): ➤ 98016155 - 91037942 - 87031794 - 94029888 - 2004042209 - 83021694 - 2008274680 - 2001026190
- All ISBNs: ➤ 0471415723 - 0470180315 - 9780471415725 - 9780471659037 - 9780470059869 - 9780471532538 - 9780471852629 - 0470056231 - 9780471177432 - 9780470088050 - 0470088052 - 9780471484264 - 0471871109 - 0471359955 - 9780470180310 - 9780470056233 - 0471484261 - 0470059869 - 0471309567 - 0471659037 - 0471177431 - 9780471359951 - 9780471871101 - 9780471309567 - 0471532533 - 0471852627
First Setence:
"In the 1930s, Sears and Montgomery Ward were approximately equal in sales, profits, capability, and potential."
Author's Alternative Names:
"David Aaker" and "David A. Aaker"Access and General Info:
- First Year Published: 1984
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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13Everybody Writes
Your Go-To Guide to Creating Ridiculously Good Content
By Ann Handley

“Everybody Writes” Metadata:
- Title: Everybody Writes
- Author: Ann Handley
- Language: English
- Number of Pages: Median: 320
- Publisher: ➤ Pan Macmillan India - Wiley & Sons, Incorporated, John - Wiley & Sons, Limited, John - Wiley india Pvt. Ltd - CreateSpace Independent Publishing Platform - Audible Studios on Brilliance Audio - Wiley
- Publish Date: ➤ 2014 - 2015 - 2016 - 2017 - 2022
“Everybody Writes” Subjects and Themes:
- Subjects: ➤ Marketing - Business communication - Internet marketing - Marketing, management - Business writing - BUSINESS & ECONOMICS / General - BUSINESS & ECONOMICS / Business Communication / General - BUSINESS & ECONOMICS / Marketing / General
Edition Identifiers:
- The Open Library ID: ➤ OL26795005M - OL39917959M - OL28415427M - OL29229408M - OL37074819M - OL38302794M - OL29229611M - OL35873691M - OL35881774M - OL35591693M
- Library of Congress Control Number (LCCN): 2014023441 - 2014025583
- All ISBNs: ➤ 9781501200601 - 9781322110233 - 8126559985 - 9781118905593 - 9781119854166 - 1501200607 - 1118905598 - 1118905555 - 1322110239 - 9781118905555 - 1119854318 - 1119854326 - 9781118905616 - 9781119854326 - 1974051994 - 9788126559985 - 111890561X - 9781119854319 - 9781974051991 - 1119854164
Access and General Info:
- First Year Published: 2014
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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14Marketing for entrepreneurs
By Frederick G. Crane

“Marketing for entrepreneurs” Metadata:
- Title: Marketing for entrepreneurs
- Author: Frederick G. Crane
- Language: English
- Number of Pages: Median: 264
- Publisher: ➤ SAGE Publications, Incorporated - Sage - Sage Publications
- Publish Date: ➤ 2009 - 2010 - 2012 - 2013 - 2016
- Publish Location: Thousand Oaks, Calif
“Marketing for entrepreneurs” Subjects and Themes:
- Subjects: Marketing - Management - Small business marketing - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL39918738M - OL28830862M - OL39922297M - OL28479221M - OL24094164M - OL23398009M - OL39897250M
- Library of Congress Control Number (LCCN): 2012031489 - 2009023018
- All ISBNs: ➤ 9781452256252 - 9781322412405 - 145225625X - 9781452230047 - 1452230048 - 1412953464 - 1452210322 - 9781483391342 - 9781412953467 - 9781452210322 - 1322412405 - 9781412953474 - 1412953472 - 1483391345
Access and General Info:
- First Year Published: 2009
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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15The discipline of market leaders
By Michael Treacy

“The discipline of market leaders” Metadata:
- Title: ➤ The discipline of market leaders
- Author: Michael Treacy
- Language: English
- Number of Pages: Median: 209
- Publisher: ➤ Profile Books Limited - Addison-Wesley Pub. Co. - Basic Books - HarperCollins - Perseus Books Group - Harper
- Publish Date: ➤ 1995 - 1996 - 1997 - 2003 - 2007
- Publish Location: Reading, Mass - London
“The discipline of market leaders” Subjects and Themes:
- Subjects: ➤ Competition - Customer services - Market segmentation - Marketing - Quality of products - Productontwikkeling - Marktaandeel - Marktsegmentatie - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL401531M - OL51571395M - OL40413928M - OL36292137M - OL1109423M - OL51571228M - OL19697920M
- Online Computer Library Center (OCLC) ID: 36823244
- Library of Congress Control Number (LCCN): 98100603 - 94034808
- All ISBNs: ➤ 9780465003976 - 0002556480 - 0006387160 - 0201406489 - 9781861976093 - 1861976259 - 9780201406481 - 9780201407198 - 9780006387169 - 9780002556484 - 9781861976253 - 0201407191 - 0465003974 - 1861976097
Access and General Info:
- First Year Published: 1995
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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16Marketing Management
By Philip Kotler and Kevin Lane Keller

“Marketing Management” Metadata:
- Title: Marketing Management
- Authors: Philip KotlerKevin Lane Keller
- Language: English
- Publisher: Pearson Education
- Publish Date: 2016
“Marketing Management” Subjects and Themes:
- Subjects: Marketing, management - Marketing - Management - Textbooks
Edition Identifiers:
- The Open Library ID: OL25950034M
- Online Computer Library Center (OCLC) ID: 917214539
- All ISBNs: 1292092629 - 9781292092621
Author's Alternative Names:
"[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )", "Ke te le (Kotler, Philip)", "Kevin L. Keller" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2016
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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17A Framework for Marketing Management
Global Edition
By Philip Kotler and Kevin Lane Keller

“A Framework for Marketing Management” Metadata:
- Title: ➤ A Framework for Marketing Management
- Authors: Philip KotlerKevin Lane Keller
- Language: English
- Number of Pages: Median: 352
- Publisher: ➤ Pearson Higher Education & Professional Group
- Publish Date: 2015
“A Framework for Marketing Management” Subjects and Themes:
- Subjects: Marketing, management
Edition Identifiers:
- The Open Library ID: OL28567436M
- All ISBNs: 1292093145 - 9781292093147
Author's Alternative Names:
"Ke te le (Kotler, Philip)", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )", "Kevin L. Keller" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2015
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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18Traction
By Gabriel Weinberg

“Traction” Metadata:
- Title: Traction
- Author: Gabriel Weinberg
- Language: English
- Number of Pages: Median: 240
- Publisher: ➤ Penguin Publishing Group - Portfolio - Penguin Books, Limited - S-curves Publishing
- Publish Date: 2014 - 2015 - 2016
“Traction” Subjects and Themes:
- Subjects: ➤ Marketing - Management - New business enterprises - Success in business - Customer relations - Entrepreneurship - Marketing, management
Edition Identifiers:
- The Open Library ID: OL28576529M - OL27195742M - OL32222825M - OL38807166M - OL44173040M
- Online Computer Library Center (OCLC) ID: 919591166 - 892966313
- All ISBNs: ➤ 9781591848363 - 0976339609 - 9780241242537 - 1591848369 - 0241242541 - 9780241242544 - 9780976339601 - 0241242533 - 9780241242551 - 024124255X
Author's Alternative Names:
"Gabriele Weinberg"Access and General Info:
- First Year Published: 2014
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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19Marketing management
By Philip Kotler, Mairead Brady, Malcolm Goodman, Torben Hansen and Kevin Lane Keller

“Marketing management” Metadata:
- Title: Marketing management
- Authors: Philip KotlerMairead BradyMalcolm GoodmanTorben HansenKevin Lane Keller
- Language: English
- Number of Pages: Median: 816
- Publisher: ➤ Pearson Education, Limited - Prentice Hall Financial Times
- Publish Date: 2008 - 2009 - 2011
- Publish Location: New York
“Marketing management” Subjects and Themes:
- Subjects: Marketing - Management - Marketing, management - Gestion - Literary collections
Edition Identifiers:
- The Open Library ID: ➤ OL29071968M - OL29064292M - OL29060769M - OL29051030M - OL29026050M - OL29018170M - OL23042993M
- Online Computer Library Center (OCLC) ID: 262252198
- Library of Congress Control Number (LCCN): 2008053888
- All ISBNs: ➤ 0132606224 - 9780131394957 - 9810679939 - 9780131357976 - 0273755021 - 9780273718567 - 0273718568 - 0131394959 - 0138146039 - 9789810679934 - 9780273755029 - 0131357972 - 9780138146030 - 9780132606226
Author's Alternative Names:
"Ke te le (Kotler, Philip)", "Kevin L. Keller", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2008
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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20Chaos monkeys
By Antonio Garcia Martinez

“Chaos monkeys” Metadata:
- Title: Chaos monkeys
- Author: Antonio Garcia Martinez
- Language: English
- Number of Pages: Median: 320
- Publisher: ➤ Harper, an imprint of HarperCollinsPublishers - Harpercollins - Harper Paperbacks - Ebury Publishing - HarperCollins Publishers - HarperCollins Publishers and Blackstone Audio - Harper - Ebury Press - HarperCollins B and Blackstone Audio - Penguin Random House
- Publish Date: 2016 - 2017 - 2018
“Chaos monkeys” Subjects and Themes:
- Subjects: ➤ Social media - Management - Internet marketing - Internet industry - Marketing - Digital media - Biography - Online social networks - New York Times reviewed - Businesspeople, biography - Marketing, management - Technological innovations - Success in business - Entrepreneurship - Santa clara county (calif.)
Edition Identifiers:
- The Open Library ID: ➤ OL32435975M - OL27350974M - OL27382028M - OL28607570M - OL28621716M - OL32413473M - OL32445044M - OL34533302M - OL35953777M - OL48165114M - OL37438461M - OL27212416M
- Online Computer Library Center (OCLC) ID: 933517239
- All ISBNs: ➤ 9781785036460 - 0062884484 - 9781785034541 - 9780062458209 - 9781982538910 - 1785034545 - 1504733797 - 0062669796 - 1504733800 - 0062458213 - 9781504733809 - 9781785034558 - 9780062458193 - 1785034553 - 0062458191 - 9781473550322 - 9780062458216 - 9781504733793 - 1473550327 - 0062458205 - 1982538910 - 9780062669797 - 9780062884480 - 1785036467
Access and General Info:
- First Year Published: 2016
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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21Kotler : Marketing Management_p4
By Phil T. Kotler, Mairead Brady, Malcolm Goodman, Torben Hansen and Kevin Lane Keller
“Kotler : Marketing Management_p4” Metadata:
- Title: ➤ Kotler : Marketing Management_p4
- Authors: Phil T. KotlerMairead BradyMalcolm GoodmanTorben HansenKevin Lane Keller
- Language: English
- Number of Pages: Median: 840
- Publisher: Pearson Education, Limited
- Publish Date: 2019
“Kotler : Marketing Management_p4” Subjects and Themes:
- Subjects: Marketing, management - Europe, economic conditions
Edition Identifiers:
- The Open Library ID: OL29410978M
- All ISBNs: 1292248440 - 9781292248448
Author's Alternative Names:
"Kevin L. Keller"Access and General Info:
- First Year Published: 2019
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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22Marketing Management (12th Edition) (Marketing Management)
By Philip Kotler

“Marketing Management (12th Edition) (Marketing Management)” Metadata:
- Title: ➤ Marketing Management (12th Edition) (Marketing Management)
- Author: Philip Kotler
- Language: English
- Number of Pages: Median: 816
- Publisher: Prentice Hall
- Publish Date: 2005 - 2006
“Marketing Management (12th Edition) (Marketing Management)” Subjects and Themes:
- Subjects: ➤ Marketing, management - Marketing - Management - Marketing--management - Hf5415.13 .k64 2006 - 658.8
Edition Identifiers:
- The Open Library ID: OL9291203M - OL7336549M
- Online Computer Library Center (OCLC) ID: 57283929
- Library of Congress Control Number (LCCN): 2004029595
- All ISBNs: 9780131457577 - 0131457578
Author's Alternative Names:
"[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )", "Ke te le (Kotler, Philip)" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2005
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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23Marketing strategy
By Paul Fifield

“Marketing strategy” Metadata:
- Title: Marketing strategy
- Author: Paul Fifield
- Language: English
- Number of Pages: Median: 328
- Publisher: ➤ Elsevier/Butterworth-Heinemann - Routledge - Butterworth-Heinemann - Taylor & Francis Group
- Publish Date: ➤ 1992 - 1998 - 2007 - 2008 - 2012 - 2016
- Publish Location: Boston - Oxford - Amsterdam
“Marketing strategy” Subjects and Themes:
- Subjects: Management - Marketing - Administración - Mercadotecnia - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL46036187M - OL46031001M - OL34025659M - OL33765921M - OL33755943M - OL33708060M - OL33676408M - OL33638645M - OL33590594M - OL28834464M - OL10809133M - OL1779905M - OL67325M - OL18028475M
- Online Computer Library Center (OCLC) ID: 124965107
- Library of Congress Control Number (LCCN): 2007282605 - 92136655 - 99165810
- All ISBNs: ➤ 0750601515 - 9781136379529 - 1136379509 - 0750656751 - 0080511139 - 9780750601511 - 9781138169326 - 9781136379505 - 9780080511139 - 9780750656757 - 1136379525 - 1138169323 - 9781136379482 - 9780750632843 - 9781283520515 - 9781136379475 - 1136379479 - 1281189197 - 9781136004421 - 1136379533 - 9781136379536 - 1136004424 - 0750632844 - 1136379487 - 1283520516 - 9781281189196
First Setence:
"Any building is only as good as its foundations."
Access and General Info:
- First Year Published: 1992
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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24The Strategy and Tactics of Pricing
By Thomas T. Nagle, Reed K. Holden and John Hogan

“The Strategy and Tactics of Pricing” Metadata:
- Title: ➤ The Strategy and Tactics of Pricing
- Authors: Thomas T. NagleReed K. HoldenJohn Hogan
- Language: English
- Number of Pages: Median: 368
- Publisher: ➤ Pearson Education, Limited - Prentice-Hall - Prentice Hall - Taylor & Francis Group - Pearson/Prentice Hall - Pearson
- Publish Date: ➤ 1987 - 1994 - 1995 - 2003 - 2005 - 2006 - 2010 - 2013 - 2016
- Publish Location: ➤ Englewood Cliffs, N.J - Upper Saddle River, N.J
“The Strategy and Tactics of Pricing” Subjects and Themes:
- Subjects: Marketing - Pricing - Decision making - Marketing, management - Success in business
Edition Identifiers:
- The Open Library ID: ➤ OL29017206M - OL9298169M - OL7343513M - OL2721580M - OL9292860M - OL3412474M - OL28782379M - OL7343516M - OL7338207M - OL29021983M - OL1091524M - OL28965076M - OL9298166M - OL33643949M
- Online Computer Library Center (OCLC) ID: 61864256 - 30156666
- Library of Congress Control Number (LCCN): 2005028572 - 94015812 - 86015081
- All ISBNs: ➤ 9780132043588 - 9780131856776 - 1292023236 - 9781315266220 - 9780136693765 - 0132043580 - 0138515107 - 0136690602 - 9780138515102 - 9780132546133 - 1315266229 - 0132546132 - 9780131227538 - 013122753X - 0131856774 - 9781292023236 - 9780136690603 - 0136693768
First Setence:
"Few managers, even those specializing in marketing, think strategically about pricing."
Author's Alternative Names:
"Thomas Nagle"Access and General Info:
- First Year Published: 1987
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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25International marketing
By Sak Onkvisit and John J. Shaw

“International marketing” Metadata:
- Title: International marketing
- Authors: Sak OnkvisitJohn J. Shaw
- Language: English
- Number of Pages: Median: 710
- Publisher: ➤ Macmillan Pub. Co. - Taylor & Francis Group - Routledge, Chapman & Hall, Incorporated - Merrill - Routledge - Merrill Pub. Co. - Prentice Hall - Macmillan Library Reference
- Publish Date: ➤ 1989 - 1990 - 1991 - 1993 - 1996 - 1997 - 2004 - 2008 - 2009 - 2012 - 2025
- Publish Location: ➤ Abingdon, Oxon - Columbus (Ohio) - New York - Columbus, Ohio - Upper Saddle River, N.J - London
“International marketing” Subjects and Themes:
- Subjects: ➤ Export marketing - Management - Marches d'exportation - Internationales Marketing - International economic relations - Marketing, management - Marketing international - Gestion - Internationale marketing - BUSINESS & ECONOMICS - International - Marketing - Multilevel - Exports & Imports
Edition Identifiers:
- The Open Library ID: ➤ OL57753615M - OL57737210M - OL54340122M - OL40086481M - OL39981437M - OL38770150M - OL38754564M - OL34598451M - OL34593425M - OL33649658M - OL33475959M - OL33424041M - OL23952870M - OL23825174M - OL9294934M - OL7340279M - OL10207856M - OL3680258M - OL20941228M - OL2065540M - OL23675215M - OL9541133M - OL1754008M - OL10207855M - OL1006653M
- Online Computer Library Center (OCLC) ID: 182716604 - 352927530
- Library of Congress Control Number (LCCN): 88062354 - 92083811 - 2007048946 - 96046485 - 2003023746
- All ISBNs: ➤ 0203871936 - 0132724510 - 0675205565 - 9780203871935 - 1032583665 - 0023893435 - 1102162981 - 9780415311328 - 0029463718 - 9780203141106 - 9781032583662 - 9781102162988 - 9781135275464 - 9781135275471 - 0203930061 - 9780203930069 - 1281100854 - 0415895472 - 9781032583693 - 9780029463710 - 9780415772624 - 0203141105 - 9780675205566 - 9780132724517 - 0415311330 - 1135275475 - 1135275440 - 9780415311335 - 1135275424 - 9780415895484 - 0415772613 - 1135275467 - 103258369X - 9781135275440 - 9781281100856 - 9780023893438 - 9780415895477 - 9781135275426 - 0415772621 - 9780415772617 - 0415895480 - 0415311322
First Setence:
"Henri Nestlé founded Nestlé SA in 1867 to market his baby formula."
Access and General Info:
- First Year Published: 1989
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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26Marketing Management
By Philip Kotler and Kevin Lane Keller

“Marketing Management” Metadata:
- Title: Marketing Management
- Authors: Philip KotlerKevin Lane Keller
- Language: English
- Number of Pages: Median: 832
- Publisher: ➤ Pearson - Pearson Education - Pearson Education, Limited
- Publish Date: 2012 - 2015 - 2017
“Marketing Management” Subjects and Themes:
- Subjects: ➤ Marketing, management - Marketing - Management - Marketing--management - Hf5415.13 .k64 2016 - 658.8
Edition Identifiers:
- The Open Library ID: OL29148006M - OL28159500M - OL28226108M - OL28333437M
- Online Computer Library Center (OCLC) ID: 1048612108
- Library of Congress Control Number (LCCN): 2014023870
- All ISBNs: ➤ 0133856461 - 9780133856651 - 0273779834 - 0133856658 - 9780133856460 - 9781292089584 - 129208958X - 9780273779834
Author's Alternative Names:
"Philip Kotler, Ph. D.", "Kevin L. Keller", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Ke te le (Kotler, Philip)"Access and General Info:
- First Year Published: 2012
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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27Marketing channels
By Bert Rosenbloom

“Marketing channels” Metadata:
- Title: Marketing channels
- Author: Bert Rosenbloom
- Language: English
- Number of Pages: Median: 688
- Publisher: ➤ South-Western, Cengage Learning - South-Western College Pub - Thomson Learning - CENGAGE Learning Custom Publishing - Thomson/South-Western - Harcourt - Dryden Press
- Publish Date: ➤ 1978 - 1983 - 1987 - 1991 - 1994 - 1995 - 1999 - 2003 - 2004 - 2007 - 2013
- Publish Location: ➤ Mason, Ohio - Chicago - Hinsdale, Ill - Fort Worth
“Marketing channels” Subjects and Themes:
- Subjects: ➤ Marketing channels - Management - Distributiekanalen - Marketing - Circuits de distribution - Marketing, management - Marketing channels -- Management
Edition Identifiers:
- The Open Library ID: ➤ OL1127080M - OL3512049M - OL14881894M - OL17116935M - OL1860469M - OL2718212M - OL9227693M - OL9876893M - OL10484965M - OL50639865M - OL7272981M - OL712240M - OL44779437M - OL4565916M
- Online Computer Library Center (OCLC) ID: 3920358 - 141384980
- Library of Congress Control Number (LCCN): ➤ 94070288 - 97078266 - 2002116683 - 2011940272 - 77081253 - 86011439 - 90013851 - 82072312
- All ISBNs: ➤ 9780030244827 - 0030977363 - 9780030178313 - 8131518426 - 9780030327629 - 9788131518427 - 0538477601 - 9780030150883 - 0030327628 - 9780030589966 - 0030589967 - 0030150884 - 0324316984 - 003024482X - 0030178312 - 0324186932 - 0030063728 - 9780030977367 - 9780538477604 - 9780324316988 - 9780030063725 - 9780324186932
Access and General Info:
- First Year Published: 1978
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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28Global marketing management
By Masaaki Kotabe and Kristiaan Helsen

“Global marketing management” Metadata:
- Title: Global marketing management
- Authors: Masaaki KotabeKristiaan Helsen
- Language: English
- Number of Pages: Median: 711
- Publisher: ➤ John Wiley & Sons - Wiley - John Wiley - John Wiley and Sons, Inc. - Wiley & Sons, Incorporated, John - Wiley & Sons, Limited, John - J. Wiley
- Publish Date: ➤ 1998 - 1999 - 2001 - 2003 - 2004 - 2005 - 2006 - 2007 - 2008 - 2010 - 2011 - 2014 - 2016 - 2019 - 2020 - 2022
- Publish Location: ➤ Hoboken, NJ - New York - Hoboken, New Jersey
“Global marketing management” Subjects and Themes:
- Subjects: ➤ Export marketing - International business enterprises - Management - Commerce - Global warming - International relations - Marketing, management - International economic relations - Business & economics - General
Edition Identifiers:
- The Open Library ID: ➤ OL7615630M - OL39967760M - OL114884M - OL17875135M - OL38403958M - OL7621132M - OL34734187M - OL13623084M - OL31016077M - OL6787189M - OL39828310M - OL40057859M - OL39971216M - OL39874422M - OL40032206M - OL28095345M - OL39908809M - OL3708376M
- Online Computer Library Center (OCLC) ID: 54339923 - 37426332 - 42462724
- Library of Congress Control Number (LCCN): ➤ 2007272985 - 2013050085 - 97030942 - 2014001123 - 2003283840 - 99236705 - 00043585
- All ISBNs: ➤ 9780471718246 - 1119586771 - 9781119298847 - 1119329817 - 9780470574096 - 1118466489 - 9781119586777 - 0471372897 - 9781119563112 - 9781118808214 - 9780471203698 - 9780471451877 - 1119298849 - 9780471372899 - 1118808215 - 0471718246 - 0471755273 - 0471592889 - 9780471353904 - 9781118072196 - 9781118466483 - 1119563119 - 9780471592884 - 1118072197 - 0471451878 - 9780471755272 - 0471203696 - 0471230626 - 0471353906 - 0470574097 - 9780471230625 - 9781119329817 - 111988876X - 9781119888765
First Setence:
"Marketing products and services around the world, transcending national and political boundaries, is a fascinating phenomenon."
Access and General Info:
- First Year Published: 1998
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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29Service management and marketing
By Christian Grönroos

“Service management and marketing” Metadata:
- Title: ➤ Service management and marketing
- Author: Christian Grönroos
- Language: English
- Number of Pages: Median: 404
- Publisher: ➤ J. Wiley & Sons - Wiley & Sons, Incorporated, John - Wiley - Lexington Books
- Publish Date: ➤ 1990 - 1991 - 2000 - 2007 - 2011 - 2012 - 2013 - 2014 - 2015 - 2016
- Publish Location: ➤ Chichester, West Sussex, England - New York - Lexington, Mass - Hoboken, NJ - Chichester
“Service management and marketing” Subjects and Themes:
- Subjects: ➤ Customer services - Service industries - Marketing - Management & management techniques - Business & Economics - Business / Economics / Finance - Business/Economics - Marketing - General - Sales & Selling - Management - Business & Economics / Sales & Selling - Sales & Selling - General - Dienstensector - Dienstleistungsbetrieb - Dienstleistung - Dienstleistungssektor - Klantgerichtheid - Service à la clientèle - Management - Customer service - Services - Marketingmanagement - Service industries, management - Marketing, management - Customer relations - General - Business & economics -> marketing -> principles of marketing
Edition Identifiers:
- The Open Library ID: ➤ OL39932508M - OL39879808M - OL35440554M - OL33963841M - OL33963776M - OL33963398M - OL33963250M - OL33963229M - OL33962601M - OL33960997M - OL33959665M - OL33903931M - OL33460600M - OL9582976M - OL2207016M - OL17000238M - OL17950966M
- Online Computer Library Center (OCLC) ID: 20593146 - 43936852
- Library of Congress Control Number (LCCN): 2006030743 - 89029201 - 00032093
- All ISBNs: ➤ 0470028629 - 9781118529171 - 0470727489 - 9780470727584 - 111909285X - 0470727586 - 1118529170 - 0669200352 - 9781118529164 - 9781119092841 - 1118529162 - 9780470727485 - 9755394478 - 9780471720348 - 1119092841 - 9781118392461 - 1119159865 - 9780669200355 - 9781119159865 - 9780470028629 - 9781118362730 - 0470727659 - 9780470727508 - 9789755394473 - 0470727640 - 0471720348 - 9780470727652 - 1118392469 - 111836273X - 9781119092858 - 0470727500 - 9780470727645
First Setence:
"The Western world has experienced a post-industrial service economy for over two decades."
Access and General Info:
- First Year Published: 1990
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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30A framework for marketing management
By Philip Kotler and Kevin Lane Keller

“A framework for marketing management” Metadata:
- Title: ➤ A framework for marketing management
- Authors: Philip KotlerKevin Lane Keller
- Language: English
- Number of Pages: Median: 363
- Publisher: ➤ Pearson Prentice Hall - Prentice Hall
- Publish Date: ➤ 2001 - 2003 - 2006 - 2008 - 2009
- Publish Location: ➤ [Great Britain] - Upper Saddle River, N.J
“A framework for marketing management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Marketing -- Management - Marketing, management - Marketingmanagement - Gestion - Marketing--management - Hf5415.13 .k636 2001 - 658.8
Edition Identifiers:
- The Open Library ID: ➤ OL10091239M - OL3431014M - OL18985042M - OL21661878M - OL3562304M - OL18008883M - OL16945969M
- Online Computer Library Center (OCLC) ID: 50269765 - 43836654 - 229033631
- Library of Congress Control Number (LCCN): 2008028928 - 2007052459 - 2005056450 - 00039180 - 2002029019
- All ISBNs: ➤ 0136083447 - 9780136026600 - 9780131001176 - 0136026605 - 0131001175 - 9780131204270 - 0131452584 - 0131204270 - 9780131452589 - 9780136083443 - 9780130185259 - 0130185256
Author's Alternative Names:
"Kevin L. Keller", "Ke te le (Kotler, Philip)", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2001
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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31The marketer's guide to public relations
By Thomas L. Harris

“The marketer's guide to public relations” Metadata:
- Title: ➤ The marketer's guide to public relations
- Author: Thomas L. Harris
- Language: English
- Number of Pages: Median: 306
- Publisher: Wiley - Willey
- Publish Date: 1991
- Publish Location: New York
“The marketer's guide to public relations” Subjects and Themes:
- Subjects: ➤ Public relations - Corporations - Management - Corporate sponsorship - Marketing - Relations publiques - Entreprises - Gestion - Parrainage publicitaire - Öffentlichkeitsarbeit - Corporations, public relations - Marketing, management
Edition Identifiers:
- The Open Library ID: OL49945906M - OL1880776M
- Online Computer Library Center (OCLC) ID: 22003377
- Library of Congress Control Number (LCCN): 90041327
- All ISBNs: 9780471618850 - 0471618853
Access and General Info:
- First Year Published: 1991
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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32Marketing management
By Philip Kotler

“Marketing management” Metadata:
- Title: Marketing management
- Author: Philip Kotler
- Language: English
- Number of Pages: Median: 657
- Publisher: Prentice Hall
- Publish Date: 2012
- Publish Location: Upper Saddle River, N.J
“Marketing management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Marketing, management - Marketing--management - Hf5415.13 .k64 2012 - 658.8
Edition Identifiers:
- The Open Library ID: OL25565636M
- Online Computer Library Center (OCLC) ID: 678924608
- Library of Congress Control Number (LCCN): 2010046655
- All ISBNs: 0132102927 - 9780132102926
Author's Alternative Names:
"Ke te le (Kotler, Philip)", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )" and "Philip Kotler, Ph. D."Access and General Info:
- First Year Published: 2012
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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33Market-based management
By Roger J. Best

“Market-based management” Metadata:
- Title: Market-based management
- Author: Roger J. Best
- Language: English
- Number of Pages: Median: 424
- Publisher: ➤ Pearson Prentice Hall - Prentice-Hall International - Prentice Hall - Pearson/Prentice Hall
- Publish Date: ➤ 1996 - 1997 - 1999 - 2000 - 2002 - 2004 - 2005 - 2009
- Publish Location: ➤ London - Upper Saddle River, NJ - Upper Saddle River, N.J
“Market-based management” Subjects and Themes:
- Subjects: Marketing - Administración de mercadeo - Management - Marketing -- Management. - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL7334904M - OL18248545M - OL9284294M - OL7330037M - OL19855101M - OL9284685M - OL18724796M - OL15474801M - OL7329646M - OL9289556M - OL17264445M - OL1003709M
- Online Computer Library Center (OCLC) ID: 55138788 - 41580695
- Library of Congress Control Number (LCCN): 96043389 - 2004040085 - 99037126 - 2008004557 - 2002192950
- All ISBNs: ➤ 9780138564773 - 9780131211933 - 0132336537 - 9780130145468 - 0138564779 - 0130145467 - 9780131469563 - 0131293729 - 9780131064850 - 0131064851 - 013008218X - 0131211935 - 9780130082183 - 9780132336536 - 9780131293724 - 0131469568
Access and General Info:
- First Year Published: 1996
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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34How Brands Grow
By Byron Sharp and Jenni Romaniuk
“How Brands Grow” Metadata:
- Title: How Brands Grow
- Authors: Byron SharpJenni Romaniuk
- Language: English
- Number of Pages: Median: 285
- Publisher: ➤ BookBaby - Oxford University Press Australia & New Zealand
- Publish Date: 2010 - 2015
“How Brands Grow” Subjects and Themes:
- Subjects: Marketing, management
Edition Identifiers:
- The Open Library ID: OL28592867M - OL55247497M
- All ISBNs: 9781483534701 - 9780190304935 - 1483534707 - 0190304936
Access and General Info:
- First Year Published: 2010
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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35Entrepreneurial Marketing
By Edwin J. Nijssen

“Entrepreneurial Marketing” Metadata:
- Title: Entrepreneurial Marketing
- Author: Edwin J. Nijssen
- Language: English
- Number of Pages: Median: 164
- Publisher: ➤ Taylor & Francis Group - Routledge
- Publish Date: 2014 - 2017 - 2021
“Entrepreneurial Marketing” Subjects and Themes:
- Subjects: New products - Marketing, management - Entrepreneurship - Small business
Edition Identifiers:
- The Open Library ID: ➤ OL33494874M - OL29389150M - OL33915253M - OL33666177M - OL28854964M - OL33915174M - OL35847130M - OL33915141M - OL35825805M - OL29389569M - OL33777629M - OL28886642M
- All ISBNs: ➤ 1315858398 - 1351777335 - 1351777343 - 9781351777346 - 1003010199 - 1000436438 - 1000436489 - 9781138712904 - 1315199866 - 9781138712911 - 9781000436488 - 9781315858395 - 9781003010197 - 9781317936572 - 1138712906 - 9781351777339 - 1138712914 - 9781317936589 - 9781351777322 - 1317936574 - 1351777327 - 9781315199863 - 9781000436433 - 1317936582
Access and General Info:
- First Year Published: 2014
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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36Developing business strategies
By David A. Aaker

“Developing business strategies” Metadata:
- Title: Developing business strategies
- Author: David A. Aaker
- Language: English
- Number of Pages: Median: 372
- Publisher: ➤ Wiley - J. Wiley & Sons - J. Wiley
- Publish Date: ➤ 1984 - 1988 - 1992 - 1995 - 1998 - 2001
- Publish Location: New York
“Developing business strategies” Subjects and Themes:
- Subjects: ➤ Strategic planning - Marketing - Management - Planification stratégique - Strategisch management - Marketing, management - Corporate planning - Business planning - Industrial management
Edition Identifiers:
- The Open Library ID: ➤ OL3179324M - OL2126615M - OL21894598M - OL1546931M - OL350678M - OL1114339M
- Online Computer Library Center (OCLC) ID: 17996694 - 38249379 - 10100841 - 46857531
- Library of Congress Control Number (LCCN): ➤ 2001024901 - 83021906 - 88187906 - 98010049 - 91026262 - 94040291
- All ISBNs: ➤ 9780471064114 - 0471602965 - 0471118141 - 9780471183648 - 9780471871798 - 0471871796 - 0471557226 - 0471183644 - 9780471118145 - 0471064114 - 9780471557227 - 9780471602965
Author's Alternative Names:
"David Aaker" and "David A. Aaker"Access and General Info:
- First Year Published: 1984
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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37Building Distinctive Brand Assets
By Jenni Romaniuk

“Building Distinctive Brand Assets” Metadata:
- Title: ➤ Building Distinctive Brand Assets
- Author: Jenni Romaniuk
- Language: English
- Number of Pages: Median: 248
- Publisher: ➤ Oxford University Press Australia & New Zealand
- Publish Date: 2018
“Building Distinctive Brand Assets” Subjects and Themes:
- Subjects: Marketing, management
Edition Identifiers:
- The Open Library ID: OL30597909M
- All ISBNs: 0190311509 - 9780190311506
Access and General Info:
- First Year Published: 2018
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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38Strategic Marketing
By Tony Proctor

“Strategic Marketing” Metadata:
- Title: Strategic Marketing
- Author: Tony Proctor
- Language: English
- Number of Pages: Median: 336
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2000 - 2002 - 2008 - 2014
- Publish Location: London
“Strategic Marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Decision making - Marketing, management - Prise de décision - Gestion - BUSINESS & ECONOMICS - Green Business - Industrial Management - Management Science - Organizational Behavior - Strategisches Management - Einführung - Marknadsföring - Marknadsanalys
Edition Identifiers:
- The Open Library ID: ➤ OL46034579M - OL39920733M - OL33754048M - OL9698816M - OL28742390M - OL33658425M - OL33769850M - OL39939519M - OL46041413M - OL9603388M - OL33738239M - OL15946622M - OL9773602M - OL40078307M - OL40007622M
- Online Computer Library Center (OCLC) ID: 51306722 - 871257884
- Library of Congress Control Number (LCCN): 2007050239 - 99087270
- All ISBNs: ➤ 1317834224 - 9781315824222 - 1134619952 - 1134619936 - 0415208114 - 9781317834212 - 9780415208109 - 9780203460054 - 113461991X - 9781134619931 - 041545817X - 1134619960 - 0203460057 - 9781134619962 - 9781134619917 - 9780415208116 - 9780415458160 - 9781280317569 - 9781134619955 - 9781317834229 - 9780415458177 - 0415458161 - 1315824221 - 1306467373 - 9781306467377 - 1317834216 - 0415208106 - 1280317566 - 9781317834236 - 1317834232
First Setence:
"A strategy is a plan that integrates an organization's major goals, policies, decisions and sequences of action into a cohesive whole."
Access and General Info:
- First Year Published: 2000
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: Unclassified
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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3980/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
By Perry Marshall

“80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More” Metadata:
- Title: ➤ 80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
- Author: Perry Marshall
- Number of Pages: Median: 230
- Publisher: Entrepreneur Press
- Publish Date: 2013
“80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More” Subjects and Themes:
- Subjects: Marketing - Management - Sales management - Marketing, management
Edition Identifiers:
- The Open Library ID: OL27006928M
- Library of Congress Control Number (LCCN): 2013011847
- All ISBNs: 1599185059 - 9781599185057
Access and General Info:
- First Year Published: 2013
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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40Supply chain management
By Sunil Chopra, Sunil Chopra and Peter Meindl

“Supply chain management” Metadata:
- Title: Supply chain management
- Authors: Sunil ChopraSunil ChopraPeter Meindl
- Language: English
- Number of Pages: Median: 536
- Publisher: ➤ Prentice Hall - Pearson Prentice Hall - Pearson
- Publish Date: ➤ 2006 - 2007 - 2013 - 2015 - 2018
- Publish Location: ➤ Delhi - Upper Saddle River, N.J
“Supply chain management” Subjects and Themes:
- Subjects: ➤ Management - Delivery of goods - Customer services - Marketing channels - Industrial procurement - Physical distribution of goods - Materials management - Marketing, management - Circuits de distribution - Gestion - Livraison de marchandises - Distribution (Économie politique) - Service à la clientèle - Approvisionnement dans l'entreprise - Gestion de l'approvisionnement - Logistiek (economie) - Ketenbeheer (logistiek) - Supply Chain Management - Administração de materiais - Logística (administração de materiais) - Canais de distribuição
Edition Identifiers:
- The Open Library ID: OL39468630M - OL28223788M - OL28220302M - OL7337639M - OL24051867M
- Online Computer Library Center (OCLC) ID: 63808135 - 902618884
- Library of Congress Control Number (LCCN): 2006004948 - 2014031745
- All ISBNs: ➤ 0134731883 - 9788131789209 - 9780131730427 - 9780134731889 - 9780133800203 - 0133800202 - 8131789209 - 0131730428
Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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41Framework for Marketing Management
By Philip Kotler and Kevin Lane Keller

“Framework for Marketing Management” Metadata:
- Title: ➤ Framework for Marketing Management
- Authors: Philip KotlerKevin Lane Keller
- Language: English
- Number of Pages: Median: 384
- Publisher: ➤ Kotler, Philip/ Keller, Kevin Lane - Pearson Education, Limited - Pearson
- Publish Date: 2006 - 2008 - 2011 - 2015
“Framework for Marketing Management” Subjects and Themes:
- Subjects: ➤ Marketing, management - Marketing - Management - Administración de mercadeo - Análisis de mercadeo - Mercadeo - Comunicación en mercadeo
Edition Identifiers:
- The Open Library ID: OL29060789M - OL29041119M - OL28982575M - OL29042101M - OL28210382M
- Library of Congress Control Number (LCCN): 2014044334
- All ISBNs: ➤ 9780273752516 - 9780132303897 - 9780132301428 - 9780133871319 - 0133871312 - 0132303892 - 0273752510 - 0137131844 - 0132301423 - 9780137131846
Author's Alternative Names:
"Philip Kotler, Ph. D.", "[ MEI ] FEI LI PU · KE TE LE ( Philip Kotler )", "Kevin L. Keller" and "Ke te le (Kotler, Philip)"Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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42CIM Coursebook
By Ray Donnelly, Graham Harrison and Phil Megicks

“CIM Coursebook” Metadata:
- Title: CIM Coursebook
- Authors: Ray DonnellyGraham HarrisonPhil Megicks
- Language: English
- Number of Pages: Median: 271
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2009 - 2010 - 2017
“CIM Coursebook” Subjects and Themes:
- Subjects: ➤ Marketing, management - Business, examinations, questions, etc. - Marketing - Planning - Management - Study guides - Examinations - Customer relations - BUSINESS & ECONOMICS - Green Business - Kundenorientierung - Chartered Institute of Marketing - Planification - Guides de l'étudiant - Examens - Gestion
Edition Identifiers:
- The Open Library ID: ➤ OL38312716M - OL33755929M - OL35525735M - OL35555345M - OL33755991M - OL28751870M - OL33724179M - OL38252053M - OL33646759M - OL38312522M - OL33724175M - OL28746766M - OL38252603M - OL33574859M - OL46028203M - OL35549407M - OL35549438M
- Online Computer Library Center (OCLC) ID: 670247693 - 988814028
- All ISBNs: ➤ 0080961231 - 9781856177160 - 9781280776274 - 9781136442049 - 0080961258 - 9781136441981 - 1136441999 - 9781138440968 - 9781136441998 - 1856177165 - 1280776277 - 9780080961231 - 1138440973 - 9780080961255 - 9781136442254 - 1136442227 - 9781136442032 - 1136442197 - 9781138440975 - 9781136442018 - 1136441980 - 1136442014 - 9781136442209 - 9781856177184 - 9781136442223 - 1136442251 - 1136442200 - 1136442243 - 1138440965 - 9781136442247 - 9781136442193 - 1136442030 - 1136442049 - 1856177181
Access and General Info:
- First Year Published: 2009
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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43The hero and the outlaw
By Margaret Mark and Carol S. Pearson

“The hero and the outlaw” Metadata:
- Title: The hero and the outlaw
- Authors: Margaret MarkCarol S. Pearson
- Language: English
- Number of Pages: Median: 384
- Publisher: McGraw-Hill
- Publish Date: 2001 - 2002
- Publish Location: New York
“The hero and the outlaw” Subjects and Themes:
- Subjects: ➤ Brand name products - Business - Marketing - Nonfiction - Product management - Merken - Branding (Marketing) - Advertising & Promotion - BUSINESS & ECONOMICS - Business names - Marketing, management
Edition Identifiers:
- The Open Library ID: OL7299495M - OL24295395M - OL3968253M
- Online Computer Library Center (OCLC) ID: 49415157 - 46282855
- Library of Congress Control Number (LCCN): 2001274378
- All ISBNs: ➤ 007138118X - 9780071381185 - 0071407618 - 0071364153 - 9780071364157 - 9780071407618
First Setence:
"In a world filled with orphans, why did this little boy's plight so grab us?"
Access and General Info:
- First Year Published: 2001
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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44Sales and distribution management
By Tapan K. Panda and Sunil Sahadev

“Sales and distribution management” Metadata:
- Title: ➤ Sales and distribution management
- Authors: Tapan K. PandaSunil Sahadev
- Language: English
- Number of Pages: Median: 579
- Publisher: ➤ Oxford University Press, USA - Oxford Univ Pr
- Publish Date: 2005 - 2019
“Sales and distribution management” Subjects and Themes:
- Subjects: ➤ Sales Management - Marketing channels - Physical distribution of goods - Marketing, management - Sales management - Management
Edition Identifiers:
- The Open Library ID: OL28420897M - OL7394824M
- Online Computer Library Center (OCLC) ID: 1108744125
- Library of Congress Control Number (LCCN): 2006273661
- All ISBNs: 9780195673906 - 0195673905 - 9780199499045 - 0199499047
Access and General Info:
- First Year Published: 2005
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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45Marketing Communications Management
Concepts and Theories, Cases and Practices
By Paul Copley

“Marketing Communications Management” Metadata:
- Title: ➤ Marketing Communications Management
- Author: Paul Copley
- Language: English
- Number of Pages: Median: 480
- Publisher: ➤ Butterworth-Heinemann - Routledge - SAGE Publications, Limited - Taylor & Francis Group
- Publish Date: 2004 - 2007 - 2014 - 2016
“Marketing Communications Management” Subjects and Themes:
- Subjects: ➤ Marketing - Communication in marketing - Management - Marketing, management - Business communication - Textbooks - Public relations - Marketingmanagement - Marktkommunikation - Unternehmen - Communicatie - Communication en marketing - Gestion - BUSINESS & ECONOMICS - Green Business
Edition Identifiers:
- The Open Library ID: ➤ OL46019766M - OL39974789M - OL38312546M - OL38311834M - OL38306780M - OL38285220M - OL33755951M - OL33566463M - OL28847165M - OL28534122M - OL28533813M - OL7972292M
- Online Computer Library Center (OCLC) ID: 128127426 - 1285659334
- Library of Congress Control Number (LCCN): 2013956531
- All ISBNs: ➤ 9781136380419 - 9780080473376 - 0857027875 - 1280966319 - 1473908345 - 1136380442 - 9781473908345 - 1138145998 - 9781136380433 - 9781280966316 - 9780857027863 - 9781136380440 - 9781136380389 - 9780857027870 - 9780750652940 - 1136380396 - 0750652942 - 1136380388 - 9781136380396 - 1136380434 - 0857027867 - 1136380418 - 0080473377 - 9781138145993
First Setence:
"The nature of marketing communication is explored and relationships developed with strategic marketing."
Access and General Info:
- First Year Published: 2004
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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46Relationship marketing
By Martin Christopher, Adrian Payne, Helen Peck and Moira Clark

“Relationship marketing” Metadata:
- Title: Relationship marketing
- Authors: Martin ChristopherAdrian PayneHelen PeckMoira Clark
- Language: English
- Number of Pages: Median: 509
- Publisher: ➤ Routledge - Butterworth-Heinemann - Taylor & Francis Group
- Publish Date: 1999 - 2013
“Relationship marketing” Subjects and Themes:
- Subjects: ➤ Relationship marketing - Marketing, management - Marketing relationnel - BUSINESS & ECONOMICS - Customer Relations - Relatiemarketing
Edition Identifiers:
- The Open Library ID: ➤ OL46037694M - OL46016231M - OL39987372M - OL38312849M - OL38311886M - OL38306926M - OL33755860M - OL33726441M - OL33650473M - OL33628470M - OL29442744M - OL29442657M - OL29391467M - OL29030185M - OL9475415M
- Online Computer Library Center (OCLC) ID: 41440056 - 44964427
- Library of Congress Control Number (LCCN): 99231549
- All ISBNs: ➤ 9780750636261 - 1281023639 - 9781136368912 - 9780080516042 - 0080516041 - 1136368914 - 1136368906 - 1136368981 - 9781281023636 - 1136369007 - 9781136368981 - 9781281021885 - 0080525156 - 9781136368974 - 1281021881 - 1136368930 - 0750636262 - 9781136368905 - 9781136369032 - 9781136368936 - 1136369023 - 1136368957 - 1136368965 - 9781136368967 - 9781136368950 - 9781136369001 - 1136368973 - 9781136369025 - 9780080525150 - 1136369031
First Setence:
"'These are turbulent times in the world of organizations', observed Miles and Snow more than a decade ago, and there is every indication that the bumpy ride will continue beyond the turn of the century and into the new millennium."
Access and General Info:
- First Year Published: 1999
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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47Marketing strategy
By O. C. Ferrell and Michael Hartline

“Marketing strategy” Metadata:
- Title: Marketing strategy
- Authors: O. C. FerrellMichael Hartline
- Language: English
- Number of Pages: Median: 612
- Publisher: ➤ Thomson South-Western - Harcourt College Publishers - Cengage South-Western - South-Western College Pub
- Publish Date: ➤ 2002 - 2004 - 2007 - 2008 - 2012 - 2021
- Publish Location: Mason, OH - Fort Worth
“Marketing strategy” Subjects and Themes:
- Subjects: ➤ Case studies - Management - Marketing - Marketing Management - Business & Economics - Business / Economics / Finance - Textbooks - Business/Economics - Marketing - General - Business & Economics / Management - Management - General - Marketing, management, case studies
Edition Identifiers:
- The Open Library ID: ➤ OL17883137M - OL3957570M - OL34690919M - OL9476381M - OL28760077M - OL28489640M
- Online Computer Library Center (OCLC) ID: 1242732557
- Library of Congress Control Number (LCCN): 2006938699 - 2004100230 - 2001089968
- All ISBNs: ➤ 9780324362725 - 9780357516300 - 0324201400 - 1285084799 - 0357516303 - 9780324201406 - 9781285084794 - 9780030321030 - 0030321034 - 0324362722
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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48Entrepreneurship Marketing
By Sonny Nwankwo and Ayantunji Gbadamosi
“Entrepreneurship Marketing” Metadata:
- Title: Entrepreneurship Marketing
- Authors: Sonny NwankwoAyantunji Gbadamosi
- Language: English
- Number of Pages: Median: 453
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2010 - 2011 - 2020
“Entrepreneurship Marketing” Subjects and Themes:
- Subjects: ➤ Commerce - Marketing, management - Entrepreneurship - Small business, management - New business enterprises - Marketing - Management - Small business - Gestion - Entrepreneuriat - Petites et moyennes entreprises - Nouvelles entreprises - Entrepreneurs - BUSINESS & ECONOMICS / General - BUSINESS & ECONOMICS / Entrepreneurship - BUSINESS & ECONOMICS / Marketing / General
Edition Identifiers:
- The Open Library ID: ➤ OL28083220M - OL33675726M - OL33675699M - OL33578099M - OL28081043M - OL28758034M - OL33637938M - OL46039849M - OL33771014M - OL34592095M - OL28067967M - OL28067929M - OL28083249M - OL28081042M
- Online Computer Library Center (OCLC) ID: 1127073029
- Library of Congress Control Number (LCCN): 2019050175
- All ISBNs: ➤ 9780429999963 - 0429999968 - 0429999976 - 0415573750 - 1138585238 - 1136879021 - 9781136879043 - 1136879064 - 9780429999970 - 113858522X - 9781136879029 - 9781136879074 - 0429999984 - 0429505469 - 9780429505461 - 9781136879067 - 128304319X - 1136879048 - 9781138585232 - 9781136879012 - 9780415573757 - 9781283043199 - 1136879013 - 9780203838648 - 0203838645 - 9780429999987 - 9781138585225 - 1136879072
Access and General Info:
- First Year Published: 2010
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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49Marketing research
By Thomas C. Kinnear and James R. Taylor

“Marketing research” Metadata:
- Title: Marketing research
- Authors: Thomas C. KinnearJames R. Taylor
- Language: English
- Number of Pages: Median: 787
- Publisher: ➤ McGraw-Hill Companies - McGraw-Hill
- Publish Date: ➤ 1979 - 1983 - 1987 - 1991 - 1995 - 1996
- Publish Location: New York
“Marketing research” Subjects and Themes:
- Subjects: Marketing - Management - Marketing research - Marketing, management
Edition Identifiers:
- The Open Library ID: ➤ OL3498555M - OL9264861M - OL21293372M - OL790128M - OL2727006M - OL1884565M - OL4725125M - OL7310202M
- Online Computer Library Center (OCLC) ID: 4194707
- Library of Congress Control Number (LCCN): 95022571 - 86020844 - 78012770 - 90045494 - 82018699
- All ISBNs: ➤ 9780079122520 - 0070347573 - 9780070347458 - 9780070347489 - 9780070347410 - 007034745X - 9780070347571 - 0079122523 - 0070347417 - 0070347484
Access and General Info:
- First Year Published: 1979
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
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50Digital Marketing
By Ira Kaufman and Chris Horton
“Digital Marketing” Metadata:
- Title: Digital Marketing
- Authors: Ira KaufmanChris Horton
- Language: English
- Number of Pages: Median: 368
- Publisher: ➤ Routledge - Taylor & Francis Group
- Publish Date: 2014 - 2018
“Digital Marketing” Subjects and Themes:
- Subjects: ➤ Internet marketing - Marketing, management - Marketing - Management - BUSINESS & ECONOMICS / Information Management - COMPUTERS / Computer Literacy - COMPUTERS / Digital Media / General
Edition Identifiers:
- The Open Library ID: ➤ OL35803040M - OL39926361M - OL28797248M - OL39947370M - OL48166907M - OL28790556M - OL46045141M - OL35817323M - OL48164292M
- Library of Congress Control Number (LCCN): 2014009856
- All ISBNs: ➤ 1138497282 - 9781317999751 - 1317999746 - 9781138497276 - 9781315879451 - 9781317999744 - 131587945X - 1317999754 - 9781322212258 - 9781138497283 - 0415716748 - 1138497274 - 1322212252 - 1317999738 - 9780415716758 - 9780415716741 - 9781317999737 - 0415716756
Access and General Info:
- First Year Published: 2014
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
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