Marketing management
analysis, planning, implementation, and control
By Philip Kotler
"Marketing management" was published by Prentice Hall in 1988 - Englewood Cliffs, NJ, it has 777 pages and the language of the book is English.
“Marketing management” Metadata:
- Title: Marketing management
- Author: Philip Kotler
- Language: English
- Number of Pages: 777
- Publisher: Prentice Hall
- Publish Date: 1988
- Publish Location: Englewood Cliffs, NJ
“Marketing management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Marketing management - Gestion - Marketingmanagement - Marketingmix - open_syllabus_project - Qi ye guan li - Shi chang ying xiao - Marketing, management - Case studies - Manuel - Stratégie de marketing - Étude de marché - Gestion du marketing - Theorie - Commerce - Public Relations
- Places: Canada
Edition Specifications:
- Pagination: ➤ xxi, 777 p., [16] p. of plates :
Edition Identifiers:
- The Open Library ID: OL17943841M - OL1807518W
- Online Computer Library Center (OCLC) ID: 16472573
- Library of Congress Control Number (LCCN): 87019301
- ISBN-10: 0135561507
- All ISBNs: 0135561507
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