Strategic marketing
By David W. Cravens and Nigel Piercy

"Strategic marketing" was published by Irwin in 1991 - Homewood, IL, it has 833 pages and the language of the book is English.
“Strategic marketing” Metadata:
- Title: Strategic marketing
- Authors: David W. CravensNigel Piercy
- Language: English
- Number of Pages: 833
- Publisher: Irwin
- Publish Date: 1991
- Publish Location: Homewood, IL
“Strategic marketing” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Decision making - Case studies - Sales & marketing management - Marketing Management - Business & Economics - Business / Economics / Finance - Business/Economics - Advertising & Promotion - Marketing - General - Business & Economics / Marketing / General - Case studies - Decision making - Management - Marketing - Marketing, management - Internationale marketing
- People: ROGERIO TOBIAS
- Places: MINAS GERAIS
- Time: 1960
Edition Specifications:
- Pagination: xxvii, 833 p. :
Edition Identifiers:
- The Open Library ID: OL1880025M - OL1806274W
- Library of Congress Control Number (LCCN): 90040499
- ISBN-10: 0256087938
- All ISBNs: 0256087938
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