Explore: Market Segmentation

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Source: The Open Library

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1Blue ocean strategy

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Book's cover

“Blue ocean strategy” Metadata:

  • Title: Blue ocean strategy
  • Author:
  • Languages: chi - English
  • Number of Pages: Median: 298
  • Publisher: ➤  Tian Xia Wen Hua - Harvard Business School Press - Tian xia yuan jian chu ban gu fen you xian gong si
  • Publish Date:
  • Publish Location: Boston, Mass - Taibei Shi

“Blue ocean strategy” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 2005
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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2The Long Tail

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Book's cover

“The Long Tail” Metadata:

  • Title: The Long Tail
  • Author:
  • Languages: ➤  English - fre - Spanish; Castilian - español, castellano
  • Number of Pages: Median: 238
  • Publisher: ➤  Random House Business - Ediciones Urano - Nieuw Amsterdam - Penguin Random House - Writers of the Round Table Press - Random House Audiobooks - Hanser GmbH & Company, Carl - Zhong xin chu ban she - Random House - Hachette Books - Hyperion - Éditions Logiques
  • Publish Date: ➤  
  • Publish Location: ➤  Beijing Shi - Montréal - New York - [Amsterdam] - London

“The Long Tail” Subjects and Themes:

Edition Identifiers:

First Setence:

"The tracking of top-seller lists is a national obsession."

Access and General Info:

  • First Year Published: 2006
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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3Market segmentation

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Book's cover

“Market segmentation” Metadata:

  • Title: Market segmentation
  • Author:
  • Language: English
  • Number of Pages: Median: 296
  • Publisher: ➤  Probus Publishing Company - McGraw-Hill - Probus Publishing Co. - Probus Pub. Co - Probus Pub. Co.
  • Publish Date:
  • Publish Location: ➤  Chicago - London - New York - Chicago, Ill - Cambridge

“Market segmentation” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 1986
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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4Niche Envy

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Book's cover

“Niche Envy” Metadata:

  • Title: Niche Envy
  • Author:
  • Language: English
  • Number of Pages: Median: 240
  • Publisher: MIT Press - The MIT Press
  • Publish Date:
  • Publish Location: Cambridge, Mass

“Niche Envy” Subjects and Themes:

Edition Identifiers:

First Setence:

"When they were written, those comments were meant to be provocative, even controversial."

Access and General Info:

  • First Year Published: 2006
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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5Successful large account management

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Book's cover

“Successful large account management” Metadata:

  • Title: ➤  Successful large account management
  • Author:
  • Language: English
  • Number of Pages: Median: 218
  • Publisher: ➤  Grand Central Publishing - Warner Books - Kogan Page - H. Holt
  • Publish Date:
  • Publish Location: ➤  New York - New York, NY - London

“Successful large account management” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 1991
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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6Enterprise one to one

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Book's cover

“Enterprise one to one” Metadata:

  • Title: Enterprise one to one
  • Authors:
  • Languages: English - dut
  • Number of Pages: Median: 436
  • Publisher: ➤  Currency Doubleday - A Currency Book (Doubleday) - Currency - Piatkus Books - Samsom
  • Publish Date:
  • Publish Location: New York - Deventer

“Enterprise one to one” Subjects and Themes:

Edition Identifiers:

First Setence:

"A thousand years from now, speech-recognition technology will almost certainly be remembered as the defining innovation of the Information Revolution."

Access and General Info:

  • First Year Published: 1996
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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7Bŭllu osyŏn chŏllyak

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Book's cover

“Bŭllu osyŏn chŏllyak” Metadata:

  • Title: Bŭllu osyŏn chŏllyak
  • Author:
  • Language: kor
  • Number of Pages: Median: 311
  • Publisher: Kyobo Mun'go
  • Publish Date:
  • Publish Location: Sŏul-si

“Bŭllu osyŏn chŏllyak” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 2005
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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8In the Company of Books

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Book's cover

“In the Company of Books” Metadata:

  • Title: In the Company of Books
  • Author:
  • Language: English
  • Number of Pages: Median: 278
  • Publisher: ➤  University of Massachusetts Press
  • Publish Date:

“In the Company of Books” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 2006
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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9Niche and Grow Rich

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Book's cover

“Niche and Grow Rich” Metadata:

  • Title: Niche and Grow Rich
  • Author:
  • Language: English
  • Number of Pages: Median: 288
  • Publisher: Entrepreneur Press
  • Publish Date:

“Niche and Grow Rich” Subjects and Themes:

Edition Identifiers:

First Setence:

"Ah, what a tempting book title."

Access and General Info:

  • First Year Published: 2003
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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10Segmenting the industrial market

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Book's cover

“Segmenting the industrial market” Metadata:

  • Title: ➤  Segmenting the industrial market
  • Author:
  • Language: English
  • Number of Pages: Median: 126
  • Publisher: ➤  Free Press - Lexington Books - Gower [distributor]
  • Publish Date:
  • Publish Location: ➤  Lexington, Mass - Aldershot - Lexington

“Segmenting the industrial market” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 1983
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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11Hospitality sales and advertising

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Book's cover

“Hospitality sales and advertising” Metadata:

  • Title: ➤  Hospitality sales and advertising
  • Author:
  • Language: English
  • Number of Pages: Median: 678
  • Publisher: ➤  Educational Institute of the American Hotel & Motel Association - Educational Institute, American Hotel & Motel Association
  • Publish Date:
  • Publish Location: ➤  East Lansing, Mich - Lansing, Mich

“Hospitality sales and advertising” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 1989
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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12The 50-Plus Market

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Book's cover

“The 50-Plus Market” Metadata:

  • Title: The 50-Plus Market
  • Author:
  • Language: English
  • Number of Pages: Median: 317
  • Publisher: ➤  Kogan Page, Limited - Kogan Page
  • Publish Date:

“The 50-Plus Market” Subjects and Themes:

Edition Identifiers:

First Setence:

"How do leading marketing practitioners react to the 'ageing' of consumers?"

Access and General Info:

  • First Year Published: 2005
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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13Renovate Before You Innovate

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Book's cover

“Renovate Before You Innovate” Metadata:

  • Title: Renovate Before You Innovate
  • Author:
  • Language: English
  • Number of Pages: Median: 256
  • Publisher: Portfolio Hardcover
  • Publish Date:

“Renovate Before You Innovate” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 2004
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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14The discipline of market leaders

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Book's cover

“The discipline of market leaders” Metadata:

  • Title: ➤  The discipline of market leaders
  • Author:
  • Language: English
  • Number of Pages: Median: 209
  • Publisher: ➤  Profile Books Limited - Addison-Wesley Pub. Co. - Basic Books - HarperCollins - Perseus Books Group - Harper
  • Publish Date: ➤  
  • Publish Location: Reading, Mass - London

“The discipline of market leaders” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 1995
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Printdisabled

Online Access

Downloads Are Not Available:

The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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    15Blue ocean strategy

    Book's cover

    “Blue ocean strategy” Metadata:

    • Title: Blue ocean strategy
    • Language: English
    • Number of Pages: Median: 256
    • Publisher: Harvard Business School Press
    • Publish Date:

    “Blue ocean strategy” Subjects and Themes:

    Edition Identifiers:

    First Setence:

    "A ONE TIME ACCORDION PLAYER, stilt-walker, and fire-eater, Guy Laliberte is now CEO of Cirque du Soleil, one of Canada's largest cultural exports."

    Access and General Info:

    • First Year Published: 2005
    • Is Full Text Available: No
    • Is The Book Public: No
    • Access Status: No_ebook

    Online Access

    Downloads Are Not Available:

    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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      16Handbook of Market Segmentation

      By

      Book's cover

      “Handbook of Market Segmentation” Metadata:

      • Title: ➤  Handbook of Market Segmentation
      • Author:
      • Language: English
      • Number of Pages: Median: 241
      • Publisher: ➤  Taylor & Francis Group - Haworth Press - Jaico Publishing - Routledge
      • Publish Date:
      • Publish Location: Mumbai

      “Handbook of Market Segmentation” Subjects and Themes:

      Edition Identifiers:

      First Setence:

      "As its name implies, the Tuba Exchange is a North Carolina-based clearinghouse for new and fine used tubas, euphoniums, sousaphones, and accessories."

      Access and General Info:

      • First Year Published: 2004
      • Is Full Text Available: Yes
      • Is The Book Public: No
      • Access Status: Printdisabled

      Online Access

      Downloads Are Not Available:

      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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        17Internal Marketing

        By

        Book's cover

        “Internal Marketing” Metadata:

        • Title: Internal Marketing
        • Author:
        • Language: English
        • Number of Pages: Median: 332
        • Publisher: ➤  Routledge - Taylor & Francis Inc - Taylor & Francis Group
        • Publish Date:
        • Publish Location: London

        “Internal Marketing” Subjects and Themes:

        Edition Identifiers:

        First Setence:

        "During the 1990s decade of Capitalism Triumphant, we heard constantly about the evils of central planning and authoritarian control."

        Access and General Info:

        • First Year Published: 2000
        • Is Full Text Available: Yes
        • Is The Book Public: No
        • Access Status: Printdisabled

        Online Access

        Downloads Are Not Available:

        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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          18Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

          By

          Book's cover

          “Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant” Metadata:

          • Title: ➤  Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
          • Authors:
          • Language: English
          • Number of Pages: Median: 320
          • Publisher: Harvard Business Review Press
          • Publish Date:

          “Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant” Subjects and Themes:

          Edition Identifiers:

          Access and General Info:

          • First Year Published: 2015
          • Is Full Text Available: No
          • Is The Book Public: No
          • Access Status: No_ebook

          Online Marketplaces

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          19Lifestyle market segmentation

          By

          Book's cover

          “Lifestyle market segmentation” Metadata:

          • Title: Lifestyle market segmentation
          • Author:
          • Language: English
          • Number of Pages: Median: 202
          • Publisher: ➤  Haworth Press - Taylor & Francis Group - Routledge
          • Publish Date:
          • Publish Location: New York

          “Lifestyle market segmentation” Subjects and Themes:

          Edition Identifiers:

          Access and General Info:

          • First Year Published: 2006
          • Is Full Text Available: Yes
          • Is The Book Public: No
          • Access Status: Printdisabled

          Online Access

          Downloads Are Not Available:

          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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            20Consumer tribes

            By

            Book's cover

            “Consumer tribes” Metadata:

            • Title: Consumer tribes
            • Author:
            • Language: English
            • Number of Pages: Median: 360
            • Publisher: ➤  Butterworth-Heinemann - Routledge - Taylor & Francis Group
            • Publish Date:
            • Publish Location: Amsterdam - Boston

            “Consumer tribes” Subjects and Themes:

            Edition Identifiers:

            Access and General Info:

            • First Year Published: 2007
            • Is Full Text Available: No
            • Is The Book Public: No
            • Access Status: No_ebook

            Online Access

            Downloads Are Not Available:

            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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              21Segmentation Revenue Management And Pricing Analytics

              By

              Book's cover

              “Segmentation Revenue Management And Pricing Analytics” Metadata:

              • Title: ➤  Segmentation Revenue Management And Pricing Analytics
              • Author:
              • Language: English
              • Number of Pages: Median: 256
              • Publisher: ➤  Taylor & Francis Group - Routledge
              • Publish Date:

              “Segmentation Revenue Management And Pricing Analytics” Subjects and Themes:

              Edition Identifiers:

              Access and General Info:

              • First Year Published: 2013
              • Is Full Text Available: No
              • Is The Book Public: No
              • Access Status: No_ebook

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              22Market segmentation

              By

              Book's cover

              “Market segmentation” Metadata:

              • Title: Market segmentation
              • Authors:
              • Language: English
              • Number of Pages: Median: 512
              • Publisher: ➤  Palgrave Macmillan - Trans-Atlantic Publications - Wiley & Sons, Incorporated, John - Palgrave - Macmillan - Wiley & Sons, Limited, John
              • Publish Date:
              • Publish Location: Houndmills, England

              “Market segmentation” Subjects and Themes:

              Edition Identifiers:

              First Setence:

              "This chapter provides a brief review of the state of the marketing domain."

              Access and General Info:

              • First Year Published: 1998
              • Is Full Text Available: No
              • Is The Book Public: No
              • Access Status: No_ebook

              Online Access

              Downloads Are Not Available:

              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                23The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

                By

                Book's cover

                “The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader” Metadata:

                • Title: ➤  The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader
                • Authors:
                • Number of Pages: Median: 224
                • Publisher: Harvard Business Review Press
                • Publish Date:

                “The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader” Subjects and Themes:

                Edition Identifiers:

                Access and General Info:

                • First Year Published: 2017
                • Is Full Text Available: Yes
                • Is The Book Public: No
                • Access Status: Printdisabled

                Online Access

                Downloads Are Not Available:

                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                  24Market segmentation success

                  By

                  Book's cover

                  “Market segmentation success” Metadata:

                  • Title: Market segmentation success
                  • Authors:
                  • Language: English
                  • Number of Pages: Median: 204
                  • Publisher: ➤  Routledge - Haworth Pr Inc - Taylor & Francis Group
                  • Publish Date:

                  “Market segmentation success” Subjects and Themes:

                  Edition Identifiers:

                  Access and General Info:

                  • First Year Published: 2008
                  • Is Full Text Available: No
                  • Is The Book Public: No
                  • Access Status: No_ebook

                  Online Access

                  Downloads Are Not Available:

                  The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                    25Ethnic Marketing

                    By

                    “Ethnic Marketing” Metadata:

                    • Title: Ethnic Marketing
                    • Author:
                    • Language: English
                    • Number of Pages: Median: 364
                    • Publisher: ➤  Taylor & Francis Group - Routledge
                    • Publish Date:

                    “Ethnic Marketing” Subjects and Themes:

                    Edition Identifiers:

                    Access and General Info:

                    • First Year Published: 2014
                    • Is Full Text Available: No
                    • Is The Book Public: No
                    • Access Status: No_ebook

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                    26Market segmentation

                    By

                    Book's cover

                    “Market segmentation” Metadata:

                    • Title: Market segmentation
                    • Authors:
                    • Language: English
                    • Number of Pages: Median: 400
                    • Publisher: ➤  Island Press - Kluwer Academic - Springer London, Limited - Springer
                    • Publish Date:
                    • Publish Location: Boston

                    “Market segmentation” Subjects and Themes:

                    Edition Identifiers:

                    Access and General Info:

                    • First Year Published: 1997
                    • Is Full Text Available: No
                    • Is The Book Public: No
                    • Access Status: No_ebook

                    Online Access

                    Downloads Are Not Available:

                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                      27Internal marketing

                      By

                      Book's cover

                      “Internal marketing” Metadata:

                      • Title: Internal marketing
                      • Author:
                      • Language: English
                      • Number of Pages: Median: 176
                      • Publisher: ➤  Haworth Press - Taylor & Francis Group - Routledge
                      • Publish Date:
                      • Publish Location: New York

                      “Internal marketing” Subjects and Themes:

                      Edition Identifiers:

                      Access and General Info:

                      • First Year Published: 1996
                      • Is Full Text Available: Yes
                      • Is The Book Public: No
                      • Access Status: Printdisabled

                      Online Access

                      Downloads Are Not Available:

                      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                        28Positioning for architecture and design firms

                        By

                        “Positioning for architecture and design firms” Metadata:

                        • Title: ➤  Positioning for architecture and design firms
                        • Author:
                        • Language: English
                        • Number of Pages: Median: 224
                        • Publisher: ➤  Wiley & Sons, Incorporated, John - John Wiley & Sons
                        • Publish Date:
                        • Publish Location: Hoboken

                        “Positioning for architecture and design firms” Subjects and Themes:

                        Edition Identifiers:

                        Access and General Info:

                        • First Year Published: 2011
                        • Is Full Text Available: No
                        • Is The Book Public: No
                        • Access Status: No_ebook

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                        29The one to one future

                        By

                        Book's cover

                        “The one to one future” Metadata:

                        • Title: The one to one future
                        • Author:
                        • Languages: chi - English
                        • Number of Pages: Median: 429
                        • Publisher: ➤  Currency Doubleday - Shi bao wen hua chu ban qi yeh yu xian gong si - Currency
                        • Publish Date:
                        • Publish Location: New York - Taibei Shi

                        “The one to one future” Subjects and Themes:

                        Edition Identifiers:

                        First Setence:

                        "In late 1991 the telegraph industry's life was taken, suddenly and brutally, by the facsimile machine."

                        Access and General Info:

                        • First Year Published: 1993
                        • Is Full Text Available: Yes
                        • Is The Book Public: No
                        • Access Status: Printdisabled

                        Online Access

                        Downloads Are Not Available:

                        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                          30Boomer marketing

                          selling to a recession resistant market

                          By

                          Book's cover

                          “Boomer marketing” Metadata:

                          • Title: Boomer marketing
                          • Author:
                          • Language: English
                          • Number of Pages: Median: 268
                          • Publisher: ➤  Taylor & Francis Inc - Taylor & Francis Group - Routledge
                          • Publish Date:
                          • Publish Location: ➤  Milton Park, Abingdon, Oxon : New York - London

                          “Boomer marketing” Subjects and Themes:

                          Edition Identifiers:

                          Access and General Info:

                          • First Year Published: 2009
                          • Is Full Text Available: No
                          • Is The Book Public: No
                          • Access Status: No_ebook

                          Online Access

                          Downloads Are Not Available:

                          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                            31How consumers pick a hotel

                            By

                            Book's cover

                            “How consumers pick a hotel” Metadata:

                            • Title: How consumers pick a hotel
                            • Author:
                            • Language: English
                            • Number of Pages: Median: 180
                            • Publisher: ➤  Haworth Press - Taylor & Francis Group - Routledge
                            • Publish Date:
                            • Publish Location: New York

                            “How consumers pick a hotel” Subjects and Themes:

                            Edition Identifiers:

                            Access and General Info:

                            • First Year Published: 1997
                            • Is Full Text Available: Yes
                            • Is The Book Public: No
                            • Access Status: Printdisabled

                            Online Access

                            Downloads Are Not Available:

                            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                              32Beyond industrial dualism

                              By

                              Book's cover

                              “Beyond industrial dualism” Metadata:

                              • Title: Beyond industrial dualism
                              • Author:
                              • Language: English
                              • Number of Pages: Median: 140
                              • Publisher: ➤  Taylor & Francis Group - Westview Press
                              • Publish Date:
                              • Publish Location: Boulder, Colo

                              “Beyond industrial dualism” Subjects and Themes:

                              Edition Identifiers:

                              Access and General Info:

                              • First Year Published: 1987
                              • Is Full Text Available: Yes
                              • Is The Book Public: No
                              • Access Status: Printdisabled

                              Online Access

                              Downloads Are Not Available:

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                                33The growth drivers

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                                “The growth drivers” Metadata:

                                • Title: The growth drivers
                                • Author:
                                • Language: English
                                • Number of Pages: Median: 320
                                • Publisher: ➤  Wiley & Sons, Limited, John - Wiley & Sons, Incorporated, John - Wiley
                                • Publish Date:
                                • Publish Location: Hoboken, NJ

                                “The growth drivers” Subjects and Themes:

                                Edition Identifiers:

                                Access and General Info:

                                • First Year Published: 2011
                                • Is Full Text Available: No
                                • Is The Book Public: No
                                • Access Status: No_ebook

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                                34Not for free

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                                Book's cover

                                “Not for free” Metadata:

                                • Title: Not for free
                                • Author:
                                • Language: English
                                • Publisher: Harvard Business Review Press
                                • Publish Date:
                                • Publish Location: Boston, Mass

                                “Not for free” Subjects and Themes:

                                Edition Identifiers:

                                Access and General Info:

                                • First Year Published: 2011
                                • Is Full Text Available: Yes
                                • Is The Book Public: No
                                • Access Status: Printdisabled

                                Online Access

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                                  35The Rise of the Hispanic Market in the United States

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                                  Book's cover

                                  “The Rise of the Hispanic Market in the United States” Metadata:

                                  • Title: ➤  The Rise of the Hispanic Market in the United States
                                  • Author:
                                  • Language: English
                                  • Number of Pages: Median: 264
                                  • Publisher: ➤  M.E. Sharpe - Taylor & Francis Group
                                  • Publish Date:
                                  • Publish Location: Armonk, NY

                                  “The Rise of the Hispanic Market in the United States” Subjects and Themes:

                                  Edition Identifiers:

                                  Access and General Info:

                                  • First Year Published: 2004
                                  • Is Full Text Available: No
                                  • Is The Book Public: No
                                  • Access Status: No_ebook

                                  Online Access

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                                    36Radios Niche Marketing Revolution FutureSell

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                                    “Radios Niche Marketing Revolution FutureSell” Metadata:

                                    • Title: ➤  Radios Niche Marketing Revolution FutureSell
                                    • Authors:
                                    • Language: English
                                    • Number of Pages: Median: 288
                                    • Publisher: Taylor & Francis Group
                                    • Publish Date:

                                    “Radios Niche Marketing Revolution FutureSell” Subjects and Themes:

                                    Edition Identifiers:

                                    Access and General Info:

                                    • First Year Published: 1997
                                    • Is Full Text Available: No
                                    • Is The Book Public: No
                                    • Access Status: No_ebook

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                                    37Lifestyle marketing

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                                    Book's cover

                                    “Lifestyle marketing” Metadata:

                                    • Title: Lifestyle marketing
                                    • Authors:
                                    • Language: English
                                    • Number of Pages: Median: 249
                                    • Publisher: ➤  ABC-CLIO, LLC - Praeger - Praeger Publishers
                                    • Publish Date:
                                    • Publish Location: Westport, Conn

                                    “Lifestyle marketing” Subjects and Themes:

                                    Edition Identifiers:

                                    First Setence:

                                    "Forty years ago, firms often produced and sold a single product aimed at the mass market since firms believed all customers had similar needs and wants."

                                    Access and General Info:

                                    • First Year Published: 2003
                                    • Is Full Text Available: Yes
                                    • Is The Book Public: No
                                    • Access Status: Printdisabled

                                    Online Access

                                    Downloads Are Not Available:

                                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                      38Latinos, Inc

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                                      Book's cover

                                      “Latinos, Inc” Metadata:

                                      • Title: Latinos, Inc
                                      • Author:
                                      • Language: English
                                      • Number of Pages: Median: 319
                                      • Publisher: University of California Press
                                      • Publish Date:

                                      “Latinos, Inc” Subjects and Themes:

                                      Edition Identifiers:

                                      First Setence:

                                      "Hispanic marketing is now a multibillion dollar industry, spread throughout Los Angeles, Miami, Chicago, New York, and every other center with a large concentration of Latina populations."

                                      Access and General Info:

                                      • First Year Published: 2001
                                      • Is Full Text Available: No
                                      • Is The Book Public: No
                                      • Access Status: No_ebook

                                      Online Access

                                      Downloads Are Not Available:

                                      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                        39Why Marketing to Women Doesn't Work

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                                        “Why Marketing to Women Doesn't Work” Metadata:

                                        • Title: ➤  Why Marketing to Women Doesn't Work
                                        • Author:
                                        • Language: English
                                        • Number of Pages: Median: 231
                                        • Publisher: Palgrave Macmillan
                                        • Publish Date:

                                        “Why Marketing to Women Doesn't Work” Subjects and Themes:

                                        Edition Identifiers:

                                        Access and General Info:

                                        • First Year Published: 2014
                                        • Is Full Text Available: Yes
                                        • Is The Book Public: No
                                        • Access Status: Printdisabled

                                        Online Access

                                        Downloads Are Not Available:

                                        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                          40Status Signals

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                                          Book's cover

                                          “Status Signals” Metadata:

                                          • Title: Status Signals
                                          • Author:
                                          • Language: English
                                          • Number of Pages: Median: 304
                                          • Publisher: Princeton University Press
                                          • Publish Date:

                                          “Status Signals” Subjects and Themes:

                                          Edition Identifiers:

                                          First Setence:

                                          "WE ARE ALL FAMILIAR with the popular image of the academic researcher, high atop an ivory tower in serene and sublime contemplation."

                                          Access and General Info:

                                          • First Year Published: 2005
                                          • Is Full Text Available: Yes
                                          • Is The Book Public: No
                                          • Access Status: Printdisabled

                                          Online Access

                                          Downloads Are Not Available:

                                          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                            41The market segmentation workbook

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                                            Book's cover

                                            “The market segmentation workbook” Metadata:

                                            • Title: ➤  The market segmentation workbook
                                            • Authors:
                                            • Language: English
                                            • Number of Pages: Median: 230
                                            • Publisher: ➤  Routledge - Int. Thomson Business Press
                                            • Publish Date:
                                            • Publish Location: London

                                            “The market segmentation workbook” Subjects and Themes:

                                            Edition Identifiers:

                                            Access and General Info:

                                            • First Year Published: 1996
                                            • Is Full Text Available: Yes
                                            • Is The Book Public: No
                                            • Access Status: Printdisabled

                                            Online Access

                                            Downloads Are Not Available:

                                            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                              42The new successful large account management

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                                              Book's cover

                                              “The new successful large account management” Metadata:

                                              • Title: ➤  The new successful large account management
                                              • Author:
                                              • Language: English
                                              • Number of Pages: Median: 253
                                              • Publisher: Warner Business Books
                                              • Publish Date:
                                              • Publish Location: New York

                                              “The new successful large account management” Subjects and Themes:

                                              Edition Identifiers:

                                              Access and General Info:

                                              • First Year Published: 2005
                                              • Is Full Text Available: Yes
                                              • Is The Book Public: No
                                              • Access Status: Printdisabled

                                              Online Access

                                              Downloads Are Not Available:

                                              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                43Markets from Networks

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                                                Book's cover

                                                “Markets from Networks” Metadata:

                                                • Title: Markets from Networks
                                                • Author:
                                                • Language: English
                                                • Number of Pages: Median: 400
                                                • Publisher: Princeton University Press
                                                • Publish Date:

                                                “Markets from Networks” Subjects and Themes:

                                                Edition Identifiers:

                                                First Setence:

                                                "An increasing number of markets are something more than sites for direct transactions between buyers and sellers."

                                                Access and General Info:

                                                • First Year Published: 2001
                                                • Is Full Text Available: Yes
                                                • Is The Book Public: No
                                                • Access Status: Printdisabled

                                                Online Access

                                                Downloads Are Not Available:

                                                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                  44Marketing and Sales Analytics

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                                                  “Marketing and Sales Analytics” Metadata:

                                                  • Title: Marketing and Sales Analytics
                                                  • Author:
                                                  • Language: English
                                                  • Number of Pages: Median: 246
                                                  • Publisher: Pearson Education, Limited
                                                  • Publish Date:

                                                  “Marketing and Sales Analytics” Subjects and Themes:

                                                  Edition Identifiers:

                                                  Access and General Info:

                                                  • First Year Published: 2014
                                                  • Is Full Text Available: No
                                                  • Is The Book Public: No
                                                  • Access Status: No_ebook

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                                                  45Blue ocean shift

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                                                  Book's cover

                                                  “Blue ocean shift” Metadata:

                                                  • Title: Blue ocean shift
                                                  • Author:
                                                  • Language: English
                                                  • Number of Pages: Median: 10
                                                  • Publisher: Hachette Books
                                                  • Publish Date:

                                                  “Blue ocean shift” Subjects and Themes:

                                                  Edition Identifiers:

                                                  Access and General Info:

                                                  • First Year Published: 2017
                                                  • Is Full Text Available: No
                                                  • Is The Book Public: No
                                                  • Access Status: No_ebook

                                                  Online Access

                                                  Downloads Are Not Available:

                                                  The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                    46Cutting Edge Marketing Analytics Real World Cases And Data Sets For Hands On Learning

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                                                    “Cutting Edge Marketing Analytics Real World Cases And Data Sets For Hands On Learning” Metadata:

                                                    • Title: ➤  Cutting Edge Marketing Analytics Real World Cases And Data Sets For Hands On Learning
                                                    • Author:
                                                    • Number of Pages: Median: 300
                                                    • Publisher: Pearson Education (US)
                                                    • Publish Date:

                                                    “Cutting Edge Marketing Analytics Real World Cases And Data Sets For Hands On Learning” Subjects and Themes:

                                                    Edition Identifiers:

                                                    Access and General Info:

                                                    • First Year Published: 2014
                                                    • Is Full Text Available: No
                                                    • Is The Book Public: No
                                                    • Access Status: No_ebook

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                                                    47Blue ocean shift

                                                    By

                                                    “Blue ocean shift” Metadata:

                                                    • Title: Blue ocean shift
                                                    • Author:
                                                    • Language: English
                                                    • Number of Pages: Median: 322
                                                    • Publish Date:

                                                    “Blue ocean shift” Subjects and Themes:

                                                    Edition Identifiers:

                                                    Access and General Info:

                                                    • First Year Published: 2017
                                                    • Is Full Text Available: No
                                                    • Is The Book Public: No
                                                    • Access Status: No_ebook

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                                                    48The Fast Path to Corporate Growth

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                                                    Book's cover

                                                    “The Fast Path to Corporate Growth” Metadata:

                                                    • Title: ➤  The Fast Path to Corporate Growth
                                                    • Author:
                                                    • Language: English
                                                    • Number of Pages: Median: 315
                                                    • Publisher: ➤  Oxford University Press, USA - Oxford University Press - Ebsco Publishing
                                                    • Publish Date:
                                                    • Publish Location: Oxford - New York

                                                    “The Fast Path to Corporate Growth” Subjects and Themes:

                                                    Edition Identifiers:

                                                    Access and General Info:

                                                    • First Year Published: 2007
                                                    • Is Full Text Available: No
                                                    • Is The Book Public: No
                                                    • Access Status: No_ebook

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                                                    49Market segmentation

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                                                    Book's cover

                                                    “Market segmentation” Metadata:

                                                    • Title: Market segmentation
                                                    • Authors:
                                                    • Language: English
                                                    • Number of Pages: Median: 288
                                                    • Publisher: ➤  Macmillan Business - Palgrave Macmillan - Elsevier Science & Technology - Elsevier/Butterworth-Heinemann
                                                    • Publish Date:
                                                    • Publish Location: ➤  Oxford - San Diego - MA - Houndmills, Basingstoke

                                                    “Market segmentation” Subjects and Themes:

                                                    Edition Identifiers:

                                                    Access and General Info:

                                                    • First Year Published: 1995
                                                    • Is Full Text Available: Yes
                                                    • Is The Book Public: No
                                                    • Access Status: Printdisabled

                                                    Online Access

                                                    Downloads Are Not Available:

                                                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                      50Market segmentation and the sources of rents from innovation

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                                                      Book's cover

                                                      “Market segmentation and the sources of rents from innovation” Metadata:

                                                      • Title: ➤  Market segmentation and the sources of rents from innovation
                                                      • Author:
                                                      • Language: English
                                                      • Number of Pages: Median: 42
                                                      • Publisher: ➤  National Bureau of Economic Research - International Center for Research on the Management of Technology, Sloan School of Management, Massachusetts Institute of Technology - Creative Media Partners, LLC
                                                      • Publish Date:
                                                      • Publish Location: Cambridge, MA

                                                      “Market segmentation and the sources of rents from innovation” Subjects and Themes:

                                                      Edition Identifiers:

                                                      Access and General Info:

                                                      • First Year Published: 1996
                                                      • Is Full Text Available: Yes
                                                      • Is The Book Public: Yes
                                                      • Access Status: Public

                                                      Online Access

                                                      Downloads:

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