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1No Logo

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Book's cover

“No Logo” Metadata:

  • Title: No Logo
  • Authors:
  • Languages: ➤  tur - English - Spanish; Castilian - español, castellano
  • Number of Pages: Median: 512
  • Publisher: ➤  De Geus - Relógio D''Água - Warszawskie Wydawnictwo Literackie MUZA - Picador USA - HarperCollins Publishers Limited - Fischer Taschenbuch Verlag GmbH - Editions 84 - Knopf Canada - labutxaca - Riemann Verlag - Paidos Iberica, Ediciones S. A. - Paidos Iberica Ediciones S a - Ordfront - Brand: Knopf Canada - PAIDOS - Vintage - Ediciones Paidós - Illy - Verlagsgruppe Random House GmbH - Leméac / Actes Sud - Record - BUR Biblioteca Univerzale Rizzoli - Actes Sud - Paidós Ibérica Ediciones, S.A. - Leméac Editeur Inc. - Paidc"s Argentina - Ordfront förlag - Booket - Macmillan - Ediciones Paidos Iberica - Knopf - Flamingo - Lemniscaat BOV - Penguin Books Ltd - J'AI LU - Picador - Vintage Canada - Bilgi Yayınevi - Lemniscaat, Uitgeverij - Distributed by Holtzbrinck Publishers
  • Publish Date: ➤  
  • Publish Location: ➤  New York, USA - Barcelona (España) - Toronto - London - Ankara - Toronto, Ont - New York - Poland - Stockholm
  • Dewey Decimal Classification: 303.484658.4338.88658.827
  • Library of Congress Classification: HD-0069.00000000.B7 K5819 2002HD-2755.50000000HF-5415.13000000.K545 2000HD-2755.50000000 K57 2009HN-0018.00000000HD-2755.50000000.K575 2002HD-2755.50000000.K575 2010HD-2755.50000000.K575 2000bHD-0069.00000000.B7 K58 2000HD-2755.50000000.K575 2000

“No Logo” Subjects and Themes:

Edition Identifiers:

Book Classifications

First Setence:

"The astronomical growth in the wealth and cultural influence of multinational corporations over the last fifteen years can arguably be traced back to a single, seemingly innocuous idea developed by management theorists in the mid-1980s: that successful corporations must primarily produce brands, as opposed to products."
"The astronomical growth in the wealth and cultural influence of multinational corporations over the last fifteen years can arguably be traced back to a single, seemingly innocuous idea developed by management theorists in the mid-1980's: that successful corporations must primarily produce brands, as opposed to products."

Access and General Info:

  • First Year Published: 1957
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

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2The Marketing of Evil

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Book's cover

“The Marketing of Evil” Metadata:

  • Title: The Marketing of Evil
  • Author:
  • Language: English
  • Number of Pages: Median: 256
  • Publisher: ➤  WND News Center - Republic Book Publishers - Cumberland House Publishing - WND Books - WND Books, Incorporated
  • Publish Date: ➤  
  • Publish Location: Nashville, USA
  • Dewey Decimal Classification: 658.8
  • Library of Congress Classification: HF-5415.10000000.K86 2005

“The Marketing of Evil” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 2005
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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3The happiness industry

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Book's cover

“The happiness industry” Metadata:

  • Title: The happiness industry
  • Author:
  • Language: English
  • Number of Pages: Median: 314
  • Publisher: Verso
  • Publish Date:
  • Dewey Decimal Classification: 304
  • Library of Congress Classification: HM-0548.00000000HN-0025.00000000.D35 2016HN-0025.00000000.D35 2015

“The happiness industry” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 2015
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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4Social Media Intelligence

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Book's cover

“Social Media Intelligence” Metadata:

  • Title: Social Media Intelligence
  • Authors:
  • Language: English
  • Number of Pages: Median: 202
  • Publisher: Cambridge University Press
  • Publish Date:
  • Dewey Decimal Classification:
  • Library of Congress Classification: HF-5415.20000000.M6226 2014

“Social Media Intelligence” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 2014
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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5Costing the Earth

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Book's cover

“Costing the Earth” Metadata:

  • Title: Costing the Earth
  • Author:
  • Languages: ➤  Spanish; Castilian - español, castellano - English
  • Number of Pages: Median: 341
  • Publisher: ➤  Economist Books - Acento Editorial - Harvard Business School Press
  • Publish Date:
  • Publish Location: Madrid - Boston, Mass
  • Dewey Decimal Classification: 363.7056
  • Library of Congress Classification: HC-0079.00000000.E5 C27 1992

“Costing the Earth” Subjects and Themes:

Edition Identifiers:

Book Classifications

First Setence:

"Politicians anxious to prove their environmentalism like to tell voters that taking better care of the environment is good for economic growth."

Access and General Info:

  • First Year Published: 1991
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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6Marketing

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Book's cover

“Marketing” Metadata:

  • Title: Marketing
  • Author:
  • Language: English
  • Publisher: McGraw-Hill/Dushkin
  • Publish Date:

“Marketing” Subjects and Themes:

Edition Identifiers:

Access and General Info:

  • First Year Published: 2002
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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7Referral of a Lifetime

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Book's cover

“Referral of a Lifetime” Metadata:

  • Title: Referral of a Lifetime
  • Authors:
  • Language: English
  • Number of Pages: Median: 144
  • Publisher: ➤  ReadHowYouWant.com, Limited - Berrett-Koehler Publishers, Incorporated - Berrett-Koehler Publishers
  • Publish Date:
  • Dewey Decimal Classification:
  • Library of Congress Classification: HF-5415.55000000.T45 2005

“Referral of a Lifetime” Subjects and Themes:

Edition Identifiers:

Book Classifications

First Setence:

""And then there was Philip Stackhouse, striding in on his expensive loafers for his large cappuccino-no-whip with a purposeful, time-to-get-the-day-started wave.""

Access and General Info:

  • First Year Published: 2005
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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8American skin

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Book's cover

“American skin” Metadata:

  • Title: American skin
  • Author:
  • Language: English
  • Number of Pages: Median: 296
  • Publisher: Crown Publishers
  • Publish Date:
  • Publish Location: New York
  • Dewey Decimal Classification: 305.8034073
  • Library of Congress Classification: E--0184.00000000.A1 W96 2002E--0184.00000000.A1W96 2002

“American skin” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 2002
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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9Contested Commodities

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Book's cover

“Contested Commodities” Metadata:

  • Title: Contested Commodities
  • Author:
  • Language: English
  • Number of Pages: Median: 288
  • Publisher: Harvard University Press
  • Publish Date:
  • Publish Location: Cambridge, Mass
  • Dewey Decimal Classification: 306.3
  • Library of Congress Classification: HM-0211.00000000.R33 2001HM-0211.00000000HM-0211.00000000.R33 1996

“Contested Commodities” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 1996
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Borrowable

Online Access

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10Start something that matters

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Book's cover

“Start something that matters” Metadata:

  • Title: Start something that matters
  • Author:
  • Language: English
  • Number of Pages: Median: 216
  • Publisher: ➤  Penguin Random House - Ebury Publishing - Spiegel & Grau - Random House
  • Publish Date:
  • Publish Location: New York
  • Dewey Decimal Classification: 658.408
  • Library of Congress Classification: HD-0060.00000000HF-5414.00000000.M93 2011HF-5414.00000000.M93 2012

“Start something that matters” Subjects and Themes:

Edition Identifiers:

Book Classifications

Access and General Info:

  • First Year Published: 2011
  • Is Full Text Available: Yes
  • Is The Book Public: No
  • Access Status: Printdisabled

Online Access

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    11Hit Makers

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    Book's cover

    “Hit Makers” Metadata:

    • Title: Hit Makers
    • Author:
    • Language: English
    • Number of Pages: Median: 352
    • Publisher: ➤  Penguin Books - Penguin Audio - Penguin Books, Limited
    • Publish Date:
    • Dewey Decimal Classification:
    • Library of Congress Classification: HM-0621.00000000HC-0079.00000000.C6

    “Hit Makers” Subjects and Themes:

    Edition Identifiers:

    Book Classifications

    Access and General Info:

    • First Year Published: 2017
    • Is Full Text Available: No
    • Is The Book Public: No
    • Access Status: No_ebook

    Online Access

    Downloads Are Not Available:

    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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      12Meatball Sundae

      Is Your Marketing out of Sync?

      By

      Book's cover

      “Meatball Sundae” Metadata:

      • Title: Meatball Sundae
      • Author:
      • Language: English
      • Number of Pages: Median: 256
      • Publisher: ➤  Penguin Publishing Group - Portfolio - Portfolio Hardcover - HighBridge Company - HighBridge Audio
      • Publish Date:
      • Publish Location: New York
      • Dewey Decimal Classification: 658.8
      • Library of Congress Classification: HF-5415.13000000.G564 2008HF-5415.13000000.G564 2007

      “Meatball Sundae” Subjects and Themes:

      Edition Identifiers:

      Book Classifications

      Access and General Info:

      • First Year Published: 2007
      • Is Full Text Available: Yes
      • Is The Book Public: No
      • Access Status: Printdisabled

      Online Access

      Downloads Are Not Available:

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        13Can't Buy My Love

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        Book's cover

        “Can't Buy My Love” Metadata:

        • Title: Can't Buy My Love
        • Author:
        • Language: English
        • Number of Pages: Median: 368
        • Publisher: ➤  Simon & Schuster, Limited - Free Press
        • Publish Date:
        • Dewey Decimal Classification:
        • Library of Congress Classification: HF-5823.00000000.K363 2000

        “Can't Buy My Love” Subjects and Themes:

        Edition Identifiers:

        Book Classifications

        First Setence:

        "IF YOU'RE LIKE MOST PEOPLE, YOU THINK THAT ADVERTISING HAS NO INFLUENCE on you."

        Access and General Info:

        • First Year Published: 2000
        • Is Full Text Available: Yes
        • Is The Book Public: No
        • Access Status: Printdisabled

        Online Access

        Downloads Are Not Available:

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          14Gravitational marketing

          By

          Book's cover

          “Gravitational marketing” Metadata:

          • Title: Gravitational marketing
          • Authors:
          • Language: English
          • Number of Pages: Median: 272
          • Publisher: ➤  Wiley & Sons, Limited, John - John Wiley & Sons - John Wiley & Sons, Ltd. - Wiley & Sons, Incorporated, John - Wiley
          • Publish Date:
          • Publish Location: Hoboken, N.J - New York
          • Dewey Decimal Classification: 658.82
          • Library of Congress Classification: HF-5415.00000000.V344 2008

          “Gravitational marketing” Subjects and Themes:

          Edition Identifiers:

          Book Classifications

          Access and General Info:

          • First Year Published: 2008
          • Is Full Text Available: Yes
          • Is The Book Public: No
          • Access Status: Printdisabled

          Online Access

          Downloads Are Not Available:

          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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            15For the win

            By

            Book's cover

            “For the win” Metadata:

            • Title: For the win
            • Author:
            • Language: English
            • Number of Pages: Median: 146
            • Publisher: ➤  Wharton Digital Press - Zhejiang People's Publishing House - Wharton School Press
            • Publish Date:
            • Publish Location: Philadelphia
            • Dewey Decimal Classification:
            • Library of Congress Classification: HF-5415.12615000.W47 2012

            “For the win” Subjects and Themes:

            Edition Identifiers:

            Book Classifications

            Access and General Info:

            • First Year Published: 2012
            • Is Full Text Available: No
            • Is The Book Public: No
            • Access Status: No_ebook

            Online Access

            Downloads Are Not Available:

            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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              16Social marketing

              By

              Book's cover

              “Social marketing” Metadata:

              • Title: Social marketing
              • Authors:
              • Language: English
              • Number of Pages: Median: 480
              • Publisher: ➤  Lawrence Erlbaum Associates - Lawrence Erlbaum - Taylor & Francis Group
              • Publish Date:
              • Publish Location: Mahwah, NJ
              • Dewey Decimal Classification: 658.8
              • Library of Congress Classification: HF-5415.12200000.S637 1997HF-5414.00000000

              “Social marketing” Subjects and Themes:

              Edition Identifiers:

              Book Classifications

              Access and General Info:

              • First Year Published: 1997
              • Is Full Text Available: Yes
              • Is The Book Public: No
              • Access Status: Printdisabled

              Online Access

              Downloads Are Not Available:

              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                17The intellectual and the market place

                and other essays

                By

                Book's cover

                “The intellectual and the market place” Metadata:

                • Title: ➤  The intellectual and the market place
                • Author:
                • Language: English
                • Number of Pages: Median: 99
                • Publisher: ➤  Insitute of Economic Affairs - Free Press - toExcel - Harvard University Press - Collier Macmillan - Institute of Economic Affairs - Free Press of Glencoe
                • Publish Date:
                • Publish Location: ➤  New York - (London - [London - London - Cambridge, Mass
                • Dewey Decimal Classification: 330
                • Library of Congress Classification: HF-5353.00000000 S75HB-0171.00000000.S875 1984

                “The intellectual and the market place” Subjects and Themes:

                Edition Identifiers:

                Book Classifications

                Access and General Info:

                • First Year Published: 1963
                • Is Full Text Available: Yes
                • Is The Book Public: No
                • Access Status: Printdisabled

                Online Access

                Downloads Are Not Available:

                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                  18The Kim Kardashian principle

                  By

                  Book's cover

                  “The Kim Kardashian principle” Metadata:

                  • Title: The Kim Kardashian principle
                  • Author:
                  • Language: English
                  • Number of Pages: Median: 264
                  • Publisher: ➤  St. Martin's Press - Little, Brown Book Group Limited
                  • Publish Date:
                  • Dewey Decimal Classification: 658.827
                  • Library of Congress Classification: HF-5415.12550000.S44 2017

                  “The Kim Kardashian principle” Subjects and Themes:

                  Edition Identifiers:

                  Book Classifications

                  Access and General Info:

                  • First Year Published: 2017
                  • Is Full Text Available: Yes
                  • Is The Book Public: No
                  • Access Status: Printdisabled

                  Online Access

                  Downloads Are Not Available:

                  The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                    19The Marketing Era

                    By

                    Book's cover

                    “The Marketing Era” Metadata:

                    • Title: The Marketing Era
                    • Author:
                    • Language: English
                    • Number of Pages: Median: 272
                    • Publisher: ➤  Routledge - Taylor & Francis Group
                    • Publish Date:
                    • Dewey Decimal Classification:
                    • Library of Congress Classification: HF-1515.00000000.A66 2004HF-1515.00000000.A66 2003HF-1515.00000000.A66 2004ebHF-5415.00000000.A66 2004

                    “The Marketing Era” Subjects and Themes:

                    Edition Identifiers:

                    Book Classifications

                    Access and General Info:

                    • First Year Published: 2003
                    • Is Full Text Available: No
                    • Is The Book Public: No
                    • Access Status: No_ebook

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                    20Social marketing in the 21st century

                    By

                    Book's cover

                    “Social marketing in the 21st century” Metadata:

                    • Title: ➤  Social marketing in the 21st century
                    • Author:
                    • Language: English
                    • Number of Pages: Median: 264
                    • Publisher: SAGE Publications
                    • Publish Date:
                    • Publish Location: Thousand Oaks, Calif
                    • Dewey Decimal Classification: 361.00688
                    • Library of Congress Classification: HF-5414.00000000.A527 2006

                    “Social marketing in the 21st century” Subjects and Themes:

                    Edition Identifiers:

                    Book Classifications

                    Access and General Info:

                    • First Year Published: 2006
                    • Is Full Text Available: Yes
                    • Is The Book Public: No
                    • Access Status: Printdisabled

                    Online Access

                    Downloads Are Not Available:

                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                      21Marketing and the Common Good

                      By

                      Book's cover

                      “Marketing and the Common Good” Metadata:

                      • Title: Marketing and the Common Good
                      • Authors:
                      • Language: English
                      • Number of Pages: Median: 340
                      • Publisher: ➤  Routledge - Taylor & Francis Group
                      • Publish Date:
                      • Dewey Decimal Classification: 658.8
                      • Library of Congress Classification: HF-5415.00000000.M2186 2014ebHF-5415.00000000.M2186 2014HF-5415.00000000.M2186 2013HF-5415.00000000.M2186 2013eb

                      “Marketing and the Common Good” Subjects and Themes:

                      Edition Identifiers:

                      Book Classifications

                      Access and General Info:

                      • First Year Published: 2013
                      • Is Full Text Available: Yes
                      • Is The Book Public: No
                      • Access Status: Printdisabled

                      Online Access

                      Downloads Are Not Available:

                      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                        22Beyond Hofstede

                        By

                        Book's cover

                        “Beyond Hofstede” Metadata:

                        • Title: Beyond Hofstede
                        • Author:
                        • Language: English
                        • Number of Pages: Median: 320
                        • Publisher: Springer - Palgrave Macmillan
                        • Publish Date:
                        • Publish Location: ➤  Houndmills, Basingstoke - New York, NY
                        • Dewey Decimal Classification: 658.84
                        • Library of Congress Classification: HF-5415.00000000.B4455 2009

                        “Beyond Hofstede” Subjects and Themes:

                        Edition Identifiers:

                        Book Classifications

                        Access and General Info:

                        • First Year Published: 2009
                        • Is Full Text Available: No
                        • Is The Book Public: No
                        • Access Status: Unclassified

                        Online Access

                        Downloads Are Not Available:

                        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                          23Selling sin

                          By

                          Book's cover

                          “Selling sin” Metadata:

                          • Title: Selling sin
                          • Author:
                          • Language: English
                          • Number of Pages: Median: 255
                          • Publisher: ➤  ABC-CLIO, LLC - Praeger Paperback - Praeger Publishers - Quorum Books - Praeger
                          • Publish Date:
                          • Publish Location: Westport, Conn
                          • Dewey Decimal Classification: 658.8
                          • Library of Congress Classification: HF-5415.00000000HF-5415.12200000.D38 2003HF-5415.12200000.D38 1996

                          “Selling sin” Subjects and Themes:

                          Edition Identifiers:

                          Book Classifications

                          First Setence:

                          "Marketing is always an exciting business, and with any degree of success it can be great fun as well."

                          Access and General Info:

                          • First Year Published: 1996
                          • Is Full Text Available: Yes
                          • Is The Book Public: No
                          • Access Status: Printdisabled

                          Online Access

                          Downloads Are Not Available:

                          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                            24The Mass Marketing of Politics

                            Democracy in an Age of Manufactured Images

                            By

                            Book's cover

                            “The Mass Marketing of Politics” Metadata:

                            • Title: The Mass Marketing of Politics
                            • Author:
                            • Language: English
                            • Number of Pages: Median: 184
                            • Publisher: ➤  SAGE Publications, Incorporated - Sage Publications, Inc - Sage Publications
                            • Publish Date:
                            • Dewey Decimal Classification:
                            • Library of Congress Classification: JK-2281.00000000 N484 1999JK-2281.00000000.N484 1999

                            “The Mass Marketing of Politics” Subjects and Themes:

                            Edition Identifiers:

                            Book Classifications

                            Access and General Info:

                            • First Year Published: 1999
                            • Is Full Text Available: Yes
                            • Is The Book Public: No
                            • Access Status: Printdisabled

                            Online Access

                            Downloads Are Not Available:

                            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                              25Marketing public relations

                              By

                              Book's cover

                              “Marketing public relations” Metadata:

                              • Title: Marketing public relations
                              • Author:
                              • Language: English
                              • Number of Pages: Median: 289
                              • Publisher: ➤  Iowa State Pr - Iowa State University Press - Iowa State Press
                              • Publish Date:
                              • Publish Location: Ames
                              • Dewey Decimal Classification: 659.2
                              • Library of Congress Classification: HD-0059.00000000.H44 1995HD-0059.00000000.H44 2000

                              “Marketing public relations” Subjects and Themes:

                              Edition Identifiers:

                              Book Classifications

                              First Setence:

                              "Marketing public relations is a comprehensive, all-encompassing, public awareness and information program directed to mass or specialty audiences to influence increased sales or use of an organization's product or service."

                              Access and General Info:

                              • First Year Published: 1995
                              • Is Full Text Available: No
                              • Is The Book Public: No
                              • Access Status: No_ebook

                              Online Access

                              Downloads Are Not Available:

                              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                26Meatball sundae

                                By

                                Book's cover

                                “Meatball sundae” Metadata:

                                • Title: Meatball sundae
                                • Author:
                                • Language: English
                                • Number of Pages: Median: 244
                                • Publisher: ➤  Little, Brown Book Group Limited - Piatkus
                                • Publish Date:
                                • Publish Location: London
                                • Dewey Decimal Classification: 658.8
                                • Library of Congress Classification: HF-5415.13000000.G585mHF-5415.13000000

                                “Meatball sundae” Subjects and Themes:

                                Edition Identifiers:

                                Book Classifications

                                Access and General Info:

                                • First Year Published: 2008
                                • Is Full Text Available: Yes
                                • Is The Book Public: No
                                • Access Status: Printdisabled

                                Online Access

                                Downloads Are Not Available:

                                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                  27Inclusive Place Branding

                                  By

                                  “Inclusive Place Branding” Metadata:

                                  • Title: Inclusive Place Branding
                                  • Authors:
                                  • Language: English
                                  • Number of Pages: Median: 196
                                  • Publisher: ➤  Routledge - Taylor & Francis Group
                                  • Publish Date:
                                  • Dewey Decimal Classification:
                                  • Library of Congress Classification: G--0155.00000000.A1.I449 2018G--0155.00000000.A1 I53 2018

                                  “Inclusive Place Branding” Subjects and Themes:

                                  Edition Identifiers:

                                  Book Classifications

                                  Access and General Info:

                                  • First Year Published: 2017
                                  • Is Full Text Available: No
                                  • Is The Book Public: No
                                  • Access Status: No_ebook

                                  Online Access

                                  Downloads Are Not Available:

                                  The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                    28Promise of Social Marketing

                                    By

                                    “Promise of Social Marketing” Metadata:

                                    • Title: Promise of Social Marketing
                                    • Author:
                                    • Language: English
                                    • Number of Pages: Median: 164
                                    • Publisher: ➤  Routledge, Taylor & Francis Group - Taylor & Francis Group
                                    • Publish Date:
                                    • Dewey Decimal Classification:
                                    • Library of Congress Classification: HF-5414.00000000.F68 2016HF-5414.00000000.F68 2020

                                    “Promise of Social Marketing” Subjects and Themes:

                                    Edition Identifiers:

                                    Book Classifications

                                    Access and General Info:

                                    • First Year Published: 2016
                                    • Is Full Text Available: No
                                    • Is The Book Public: No
                                    • Access Status: No_ebook

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                                    29Brand-Driven City Building and the Virtualizing of Space

                                    By

                                    “Brand-Driven City Building and the Virtualizing of Space” Metadata:

                                    • Title: ➤  Brand-Driven City Building and the Virtualizing of Space
                                    • Author:
                                    • Language: English
                                    • Number of Pages: Median: 174
                                    • Publisher: ➤  Taylor & Francis Group - Routledge
                                    • Publish Date:
                                    • Dewey Decimal Classification:
                                    • Library of Congress Classification: HT-0166.00000000.G88 2013HT-0166.00000000.G88 2016

                                    “Brand-Driven City Building and the Virtualizing of Space” Subjects and Themes:

                                    Edition Identifiers:

                                    Book Classifications

                                    Access and General Info:

                                    • First Year Published: 2014
                                    • Is Full Text Available: No
                                    • Is The Book Public: No
                                    • Access Status: No_ebook

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                                    30Breaking Up America

                                    By

                                    Book's cover

                                    “Breaking Up America” Metadata:

                                    • Title: Breaking Up America
                                    • Author:
                                    • Language: English
                                    • Number of Pages: Median: 249
                                    • Publisher: ➤  University Of Chicago Press - University of Chicago Press
                                    • Publish Date:
                                    • Publish Location: Chicago
                                    • Dewey Decimal Classification: 659.1042
                                    • Library of Congress Classification: HF-5813.00000000.U6T85 1997HF-5813.00000000.U6 T85 1998ebHF-5813.00000000.U6 T85 1997HF-5813.00000000

                                    “Breaking Up America” Subjects and Themes:

                                    Edition Identifiers:

                                    Book Classifications

                                    First Setence:

                                    ""ADVERTISERS WILL HAVE their choice of horizontal demographic groups and vertical psychographic program types.""

                                    Access and General Info:

                                    • First Year Published: 1997
                                    • Is Full Text Available: Yes
                                    • Is The Book Public: No
                                    • Access Status: Printdisabled

                                    Online Access

                                    Downloads Are Not Available:

                                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                      31Media Consumption in Malaysia

                                      By

                                      “Media Consumption in Malaysia” Metadata:

                                      • Title: Media Consumption in Malaysia
                                      • Author:
                                      • Language: English
                                      • Number of Pages: Median: 218
                                      • Publisher: Taylor & Francis Group
                                      • Publish Date:
                                      • Dewey Decimal Classification:
                                      • Library of Congress Classification: HN-0700.60000000.M3 W55 2015HN-0700.60000000.M3W55 2018HN-0700.60000000.M3W55 2014

                                      “Media Consumption in Malaysia” Subjects and Themes:

                                      Edition Identifiers:

                                      Book Classifications

                                      Access and General Info:

                                      • First Year Published: 2015
                                      • Is Full Text Available: No
                                      • Is The Book Public: No
                                      • Access Status: No_ebook

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                                      32Mastering story, community and influence

                                      By

                                      Book's cover

                                      “Mastering story, community and influence” Metadata:

                                      • Title: ➤  Mastering story, community and influence
                                      • Author:
                                      • Language: English
                                      • Number of Pages: Median: 288
                                      • Publisher: ➤  Wiley & Sons, Incorporated, John - Wiley
                                      • Publish Date:
                                      • Publish Location: Hoboken, N.J
                                      • Dewey Decimal Classification: 808.06665
                                      • Library of Congress Classification: HM-0851.00000000.O34 2012HM-0851.00000000HF-5415.12650000

                                      “Mastering story, community and influence” Subjects and Themes:

                                      Edition Identifiers:

                                      Book Classifications

                                      Access and General Info:

                                      • First Year Published: 2012
                                      • Is Full Text Available: Yes
                                      • Is The Book Public: No
                                      • Access Status: Printdisabled

                                      Online Access

                                      Downloads Are Not Available:

                                      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                        33Contrary opinion

                                        By

                                        Book's cover

                                        “Contrary opinion” Metadata:

                                        • Title: Contrary opinion
                                        • Author:
                                        • Language: English
                                        • Number of Pages: Median: 140
                                        • Publisher: Hadady Publications - Wiley
                                        • Publish Date:
                                        • Publish Location: Pasadena, Calif
                                        • Dewey Decimal Classification: 332.644
                                        • Library of Congress Classification: HG-6046.00000000.H193 1983HG-6024.00000000.H33 2000

                                        “Contrary opinion” Subjects and Themes:

                                        Edition Identifiers:

                                        Book Classifications

                                        First Setence:

                                        "This book is written for both the experienced trader and the person new to the futures markets."

                                        Access and General Info:

                                        • First Year Published: 1983
                                        • Is Full Text Available: Yes
                                        • Is The Book Public: No
                                        • Access Status: Printdisabled

                                        Online Access

                                        Downloads Are Not Available:

                                        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                          34Marketing to generation X

                                          By

                                          Book's cover

                                          “Marketing to generation X” Metadata:

                                          • Title: Marketing to generation X
                                          • Author:
                                          • Language: English
                                          • Number of Pages: Median: 185
                                          • Publisher: ➤  Lexington Books - Simon & Schuster, Limited - Free Press
                                          • Publish Date:
                                          • Publish Location: New York
                                          • Dewey Decimal Classification: 658.8348
                                          • Library of Congress Classification: HF-5415.00000000.R5524 1995

                                          “Marketing to generation X” Subjects and Themes:

                                          Edition Identifiers:

                                          Book Classifications

                                          First Setence:

                                          "I accepted my dream job in November of 1989, after nearly seventeen years in the advertising business-Director of Media Services at McCann-Erickson, Detroit."

                                          Access and General Info:

                                          • First Year Published: 1995
                                          • Is Full Text Available: Yes
                                          • Is The Book Public: No
                                          • Access Status: Printdisabled

                                          Online Access

                                          Downloads Are Not Available:

                                          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                            35Social Selling

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                                            Book's cover

                                            “Social Selling” Metadata:

                                            • Title: Social Selling
                                            • Authors:
                                            • Language: English
                                            • Publisher: Kogan Page, Limited
                                            • Publish Date:
                                            • Dewey Decimal Classification:
                                            • Library of Congress Classification: HF-5415.00000000

                                            “Social Selling” Subjects and Themes:

                                            Edition Identifiers:

                                            Book Classifications

                                            Access and General Info:

                                            • First Year Published: 2016
                                            • Is Full Text Available: No
                                            • Is The Book Public: No
                                            • Access Status: No_ebook

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                                            36Social marketing

                                            By

                                            Book's cover

                                            “Social marketing” Metadata:

                                            • Title: Social marketing
                                            • Author:
                                            • Language: English
                                            • Number of Pages: Median: 293
                                            • Publisher: ABC-CLIO, LLC - Praeger
                                            • Publish Date:
                                            • Publish Location: New York
                                            • Dewey Decimal Classification: 362.1042
                                            • Library of Congress Classification: RA-0445.00000000RA-0440.50000000.M34 1985

                                            “Social marketing” Subjects and Themes:

                                            Edition Identifiers:

                                            Book Classifications

                                            Access and General Info:

                                            • First Year Published: 1985
                                            • Is Full Text Available: Yes
                                            • Is The Book Public: No
                                            • Access Status: Printdisabled

                                            Online Access

                                            Downloads Are Not Available:

                                            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                              37Brand valued

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                                              Book's cover

                                              “Brand valued” Metadata:

                                              • Title: Brand valued
                                              • Author:
                                              • Language: English
                                              • Number of Pages: Median: 314
                                              • Publisher: ➤  Wiley & Sons, Incorporated, John - John Wiley & Sons - Wiley
                                              • Publish Date:
                                              • Publish Location: Hoboken, NJ
                                              • Dewey Decimal Classification: 658.827
                                              • Library of Congress Classification: HF-5415.12550000.C476 2011HF-5415.12550000.C476

                                              “Brand valued” Subjects and Themes:

                                              Edition Identifiers:

                                              Book Classifications

                                              Access and General Info:

                                              • First Year Published: 2011
                                              • Is Full Text Available: Yes
                                              • Is The Book Public: No
                                              • Access Status: Printdisabled

                                              Online Access

                                              Downloads Are Not Available:

                                              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                38Ethical marketing

                                                By

                                                Book's cover

                                                “Ethical marketing” Metadata:

                                                • Title: Ethical marketing
                                                • Authors:
                                                • Language: English
                                                • Number of Pages: Median: 288
                                                • Publisher: ➤  Pearson Prentice Hall - Prentice Hall
                                                • Publish Date:
                                                • Publish Location: Upper Saddle River, N.J
                                                • Dewey Decimal Classification:
                                                • Library of Congress Classification: HF-5415.00000000.E796 2005

                                                “Ethical marketing” Subjects and Themes:

                                                Edition Identifiers:

                                                Book Classifications

                                                Access and General Info:

                                                • First Year Published: 2004
                                                • Is Full Text Available: Yes
                                                • Is The Book Public: No
                                                • Access Status: Printdisabled

                                                Online Access

                                                Downloads Are Not Available:

                                                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                  39Social Media and Integrated Marketing Communication

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                                                  Book's cover

                                                  “Social Media and Integrated Marketing Communication” Metadata:

                                                  • Title: ➤  Social Media and Integrated Marketing Communication
                                                  • Author:
                                                  • Language: English
                                                  • Number of Pages: Median: 139
                                                  • Publisher: ➤  Lexington Books/Fortress Academic - Rowman & Littlefield Publishers, Incorporated
                                                  • Publish Date:
                                                  • Dewey Decimal Classification:
                                                  • Library of Congress Classification: HF-5415.12300000.P477 201HF-5415.12300000.P477 2013

                                                  “Social Media and Integrated Marketing Communication” Subjects and Themes:

                                                  Edition Identifiers:

                                                  Book Classifications

                                                  Access and General Info:

                                                  • First Year Published: 2013
                                                  • Is Full Text Available: Yes
                                                  • Is The Book Public: No
                                                  • Access Status: Printdisabled

                                                  Online Access

                                                  Downloads Are Not Available:

                                                  The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                    40Winning the story wars

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                                                    Book's cover

                                                    “Winning the story wars” Metadata:

                                                    • Title: Winning the story wars
                                                    • Author:
                                                    • Language: English
                                                    • Number of Pages: Median: 264
                                                    • Publisher: ➤  Brilliance Audio - Harvard Business Review Press
                                                    • Publish Date:
                                                    • Publish Location: Boston, Mass
                                                    • Dewey Decimal Classification: 658.802
                                                    • Library of Congress Classification: HF-5415.00000000.S223 2012ebHF-5415.00000000.S223 2012

                                                    “Winning the story wars” Subjects and Themes:

                                                    Edition Identifiers:

                                                    Book Classifications

                                                    Access and General Info:

                                                    • First Year Published: 2012
                                                    • Is Full Text Available: Yes
                                                    • Is The Book Public: No
                                                    • Access Status: Printdisabled

                                                    Online Access

                                                    Downloads Are Not Available:

                                                    The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                      41Place reinvention

                                                      By

                                                      Book's cover

                                                      “Place reinvention” Metadata:

                                                      • Title: Place reinvention
                                                      • Authors:
                                                      • Language: English
                                                      • Number of Pages: Median: 262
                                                      • Publisher: ➤  Ashgate - Taylor & Francis Group
                                                      • Publish Date:
                                                      • Publish Location: ➤  Burlington, VT - Farnham, Surrey
                                                      • Dewey Decimal Classification: 914.800688
                                                      • Library of Congress Classification: G--0155.00000000.S35 P53 2009HT-0178.00000000G--0155.00000000.S34 P53 2016

                                                      “Place reinvention” Subjects and Themes:

                                                      Edition Identifiers:

                                                      Book Classifications

                                                      Access and General Info:

                                                      • First Year Published: 2009
                                                      • Is Full Text Available: No
                                                      • Is The Book Public: No
                                                      • Access Status: No_ebook

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                                                      42Social marketing to the business customer

                                                      By

                                                      Book's cover

                                                      “Social marketing to the business customer” Metadata:

                                                      • Title: ➤  Social marketing to the business customer
                                                      • Author:
                                                      • Language: English
                                                      • Number of Pages: Median: 272
                                                      • Publisher: ➤  Wiley & Sons, Incorporated, John - Wiley
                                                      • Publish Date:
                                                      • Publish Location: Hoboken, N.J
                                                      • Dewey Decimal Classification: 658.872
                                                      • Library of Congress Classification: HF-5415.12650000.G554HF-5415.12650000.G554 2011

                                                      “Social marketing to the business customer” Subjects and Themes:

                                                      Edition Identifiers:

                                                      Book Classifications

                                                      Access and General Info:

                                                      • First Year Published: 2010
                                                      • Is Full Text Available: No
                                                      • Is The Book Public: No
                                                      • Access Status: No_ebook

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                                                      43Marketing in a multicultural world

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                                                      Book's cover

                                                      “Marketing in a multicultural world” Metadata:

                                                      • Title: ➤  Marketing in a multicultural world
                                                      • Author:
                                                      • Language: English
                                                      • Number of Pages: Median: 341
                                                      • Publisher: ➤  SAGE Publications - Sage Publications, Inc
                                                      • Publish Date:
                                                      • Publish Location: Thousand Oaks, Calif
                                                      • Dewey Decimal Classification: 658.8348
                                                      • Library of Congress Classification: HF-5415.12200000.M424 1995

                                                      “Marketing in a multicultural world” Subjects and Themes:

                                                      Edition Identifiers:

                                                      Book Classifications

                                                      First Setence:

                                                      "We live in confusing times."

                                                      Access and General Info:

                                                      • First Year Published: 1995
                                                      • Is Full Text Available: Yes
                                                      • Is The Book Public: No
                                                      • Access Status: Printdisabled

                                                      Online Access

                                                      Downloads Are Not Available:

                                                      The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                        44Social responsibility in marketing

                                                        By

                                                        Book's cover

                                                        “Social responsibility in marketing” Metadata:

                                                        • Title: ➤  Social responsibility in marketing
                                                        • Author:
                                                        • Language: English
                                                        • Number of Pages: Median: 198
                                                        • Publisher: Quorum Books
                                                        • Publish Date:
                                                        • Publish Location: Westport, Conn
                                                        • Dewey Decimal Classification: 658.802
                                                        • Library of Congress Classification: HF-5415.00000000HF-5415.13000000.S24 1992

                                                        “Social responsibility in marketing” Subjects and Themes:

                                                        Edition Identifiers:

                                                        Book Classifications

                                                        Access and General Info:

                                                        • First Year Published: 1992
                                                        • Is Full Text Available: Yes
                                                        • Is The Book Public: No
                                                        • Access Status: Printdisabled

                                                        Online Access

                                                        Downloads Are Not Available:

                                                        The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                          45Contemporary Marketing and Consumer Behavior

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                                                          Book's cover

                                                          “Contemporary Marketing and Consumer Behavior” Metadata:

                                                          • Title: ➤  Contemporary Marketing and Consumer Behavior
                                                          • Author:
                                                          • Language: English
                                                          • Number of Pages: Median: 482
                                                          • Publisher: ➤  Sage Publications, Inc - SAGE Publications, Incorporated - SAGE Publications
                                                          • Publish Date:
                                                          • Publish Location: Thousand Oaks
                                                          • Dewey Decimal Classification: 658.8342
                                                          • Library of Congress Classification: HF-5415.12200000.C66 1995

                                                          “Contemporary Marketing and Consumer Behavior” Subjects and Themes:

                                                          Edition Identifiers:

                                                          Book Classifications

                                                          First Setence:

                                                          ""Let me begin this chapter with the following enthusiastic, urgent, and unabashedly tempocentric assertion.""

                                                          Access and General Info:

                                                          • First Year Published: 1995
                                                          • Is Full Text Available: Yes
                                                          • Is The Book Public: No
                                                          • Access Status: Printdisabled

                                                          Online Access

                                                          Downloads Are Not Available:

                                                          The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                            46Status Signals

                                                            By

                                                            Book's cover

                                                            “Status Signals” Metadata:

                                                            • Title: Status Signals
                                                            • Author:
                                                            • Language: English
                                                            • Number of Pages: Median: 304
                                                            • Publisher: Princeton University Press
                                                            • Publish Date:
                                                            • Dewey Decimal Classification:
                                                            • Library of Congress Classification: HF-5415.12700000.P635 2005

                                                            “Status Signals” Subjects and Themes:

                                                            Edition Identifiers:

                                                            Book Classifications

                                                            First Setence:

                                                            "WE ARE ALL FAMILIAR with the popular image of the academic researcher, high atop an ivory tower in serene and sublime contemplation."

                                                            Access and General Info:

                                                            • First Year Published: 2005
                                                            • Is Full Text Available: Yes
                                                            • Is The Book Public: No
                                                            • Access Status: Printdisabled

                                                            Online Access

                                                            Downloads Are Not Available:

                                                            The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                              47Multi-Platform Advertising Strategies in the Global Marketplace

                                                              By

                                                              “Multi-Platform Advertising Strategies in the Global Marketplace” Metadata:

                                                              • Title: ➤  Multi-Platform Advertising Strategies in the Global Marketplace
                                                              • Author:
                                                              • Language: English
                                                              • Number of Pages: Median: 377
                                                              • Publisher: IGI Global
                                                              • Publish Date:
                                                              • Dewey Decimal Classification: 659.13
                                                              • Library of Congress Classification: HF-5804.00000000.M85

                                                              “Multi-Platform Advertising Strategies in the Global Marketplace” Subjects and Themes:

                                                              Edition Identifiers:

                                                              Book Classifications

                                                              Access and General Info:

                                                              • First Year Published: 2017
                                                              • Is Full Text Available: No
                                                              • Is The Book Public: No
                                                              • Access Status: No_ebook

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                                                              48Selling culture

                                                              By

                                                              Book's cover

                                                              “Selling culture” Metadata:

                                                              • Title: Selling culture
                                                              • Author:
                                                              • Language: English
                                                              • Number of Pages: Median: 411
                                                              • Publisher: Verso
                                                              • Publish Date:
                                                              • Publish Location: London - New York
                                                              • Dewey Decimal Classification: 659.10420973
                                                              • Library of Congress Classification: HF-5813.00000000.U6O35 1996HF-5813.00000000.U6 O35 1996

                                                              “Selling culture” Subjects and Themes:

                                                              Edition Identifiers:

                                                              Book Classifications

                                                              Access and General Info:

                                                              • First Year Published: 1996
                                                              • Is Full Text Available: No
                                                              • Is The Book Public: No
                                                              • Access Status: No_ebook

                                                              Online Access

                                                              Downloads Are Not Available:

                                                              The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                                49Promotional Cultures

                                                                By

                                                                Book's cover

                                                                “Promotional Cultures” Metadata:

                                                                • Title: Promotional Cultures
                                                                • Author:
                                                                • Language: English
                                                                • Number of Pages: Median: 216
                                                                • Publisher: Polity Press
                                                                • Publish Date:
                                                                • Dewey Decimal Classification:
                                                                • Library of Congress Classification: P--0094.60000000

                                                                “Promotional Cultures” Subjects and Themes:

                                                                Edition Identifiers:

                                                                Book Classifications

                                                                Access and General Info:

                                                                • First Year Published: 2013
                                                                • Is Full Text Available: No
                                                                • Is The Book Public: No
                                                                • Access Status: No_ebook

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                                                                50Ethics in Social Marketing

                                                                By

                                                                Book's cover

                                                                “Ethics in Social Marketing” Metadata:

                                                                • Title: Ethics in Social Marketing
                                                                • Author:
                                                                • Language: English
                                                                • Number of Pages: Median: 212
                                                                • Publisher: Georgetown University Press
                                                                • Publish Date:
                                                                • Dewey Decimal Classification:
                                                                • Library of Congress Classification: HF-5414.00000000.E84 2001HF-5414.00000000.E87 2001

                                                                “Ethics in Social Marketing” Subjects and Themes:

                                                                Edition Identifiers:

                                                                Book Classifications

                                                                First Setence:

                                                                "Thoughtful social marketing practitioners are faced all too frequently with ethical dilemmas-some minor, others major."

                                                                Access and General Info:

                                                                • First Year Published: 2001
                                                                • Is Full Text Available: Yes
                                                                • Is The Book Public: No
                                                                • Access Status: Printdisabled

                                                                Online Access

                                                                Downloads Are Not Available:

                                                                The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.

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                                                                  Wiki

                                                                  Source: Wikipedia

                                                                  Wikipedia Results

                                                                  Search Results from Wikipedia

                                                                  Social marketing

                                                                  Social marketing is a marketing approach which focuses on influencing behavior with the primary goal of achieving the "common good". It utilizes the elements

                                                                  Digital marketing

                                                                  marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social

                                                                  Social media marketing

                                                                  Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing

                                                                  Marketing

                                                                  Business marketing and industrial marketing Destination marketing Global marketing Influencer marketing Relationship marketing Services marketing Social marketing

                                                                  Viral marketing

                                                                  Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers

                                                                  Influencer

                                                                  of 2023[update], Instagram is the social media platform businesses spend the most advertising money towards marketing with influencers. However, influencers

                                                                  Sociology

                                                                  society that focuses on society, human social behavior, patterns of social relationships, social interaction, and aspects of culture associated with everyday

                                                                  Social loafing

                                                                  O'Brien, C. (2008). Social loafing on group projects: Structural antecedents and effect on student satisfaction. Journal of Marketing Education, 30(3),

                                                                  Social media

                                                                  available/known. Social media marketing can help promote a product or service and establish connections with customers. Social media marketing can be divided

                                                                  Social science

                                                                  investigates the cognitive and social aspects of human language. The field is divided into areas that focus on aspects of the linguistic signal, such