Explore: Marktkommunikation
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AI-Generated Overview About “marktkommunikation”:
Books Results
Source: The Open Library
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Search results from The Open Library
1Niche Envy
By Joseph Turow

“Niche Envy” Metadata:
- Title: Niche Envy
- Author: Joseph Turow
- Language: English
- Number of Pages: Median: 240
- Publisher: MIT Press - The MIT Press
- Publish Date: 2006 - 2008 - 2018
- Publish Location: Cambridge, Mass
- Dewey Decimal Classification: 658.834
- Library of Congress Classification: HF-5415.32000000.T95 2008HF-5415.32000000.T95 2006
“Niche Envy” Subjects and Themes:
- Subjects: ➤ Marketing - Consumer profiling - Market segmentation - Technological innovations - Customer services - Marktsegmentierung - Marktonderzoek - Marktkommunikation - Kundenmanagement - Service à la clientèle - Innovations - Database-Marketing - Profil des consommateurs - Kundenprofil - Unternehmen - Kundendatenbank - Segmentation du marché
Edition Identifiers:
- The Open Library ID: ➤ OL29031071M - OL53277864M - OL10238652M - OL29707321M - OL29754823M - OL3432232M
- Online Computer Library Center (OCLC) ID: 62738704
- Library of Congress Control Number (LCCN): 2005058409
- All ISBNs: ➤ 0262701219 - 026226496X - 9780262701211 - 9780262257114 - 9781429410038 - 0262201658 - 0262257114 - 9780262264969 - 9780262253833 - 0262253836 - 9780262201650 - 1429410035
Book Classifications
- Dewey Decimal (DDC): ➤ ❛658.834❜.
- Library of Congress Classification (LCC): ➤ ❛HF-5415.32000000.T95 2008❜ & ❛HF-5415.32000000.T95 2006❜.
First Setence:
"When they were written, those comments were meant to be provocative, even controversial."
Author's Alternative Names:
"Joseph Turow: M" and "JOSEPH TUROW"Access and General Info:
- First Year Published: 2006
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
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2Integrated Marketing Communications
By M. Joseph Sirgy

“Integrated Marketing Communications” Metadata:
- Title: ➤ Integrated Marketing Communications
- Author: M. Joseph Sirgy
- Language: English
- Number of Pages: Median: 312
- Publisher: ➤ Prentice Hall College Div - Prentice Hall
- Publish Date: 1997 - 1998
- Publish Location: Upper Saddle River, N.J
- Dewey Decimal Classification: 658.802
- Library of Congress Classification: HF-5415.12300000.S55 1998
“Integrated Marketing Communications” Subjects and Themes:
- Subjects: ➤ Communication in marketing - Marketingstrategie - Marktkommunikation - Unternehmen - Integriertes Management - Marketingkonzept - Communication en marketing
Edition Identifiers:
- The Open Library ID: OL7339081M - OL9293736M - OL673407M
- Library of Congress Control Number (LCCN): 97019498
- All ISBNs: 0132056186 - 9780132056182
Book Classifications
- Dewey Decimal (DDC): ➤ ❛658.802❜.
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12300000.S55 1998❜.
Access and General Info:
- First Year Published: 1997
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Borrowable
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
- Borrowing from Open Library: Borrowing link
- Borrowing from Archive.org: Borrowing link
Online Marketplaces
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3Marketing communications
By Chris Fill

“Marketing communications” Metadata:
- Title: Marketing communications
- Author: Chris Fill
- Language: English
- Number of Pages: Median: 803
- Publisher: ➤ FT Press - imusti - Pearson Education LTD - Prentice Hall - Prentice Hall/ Financial Times - Pearson Education, Limited - Pearson - Financial Times Prentice Hall - Pearson Education Australia
- Publish Date: ➤ 1995 - 1999 - 2002 - 2005 - 2007 - 2009 - 2013 - 2016 - 2019 - 2022
- Publish Location: ➤ Harlow, England - Harlow, Eng - New York - London
- Dewey Decimal Classification: 658.802658.8
- Library of Congress Classification: HF-5415.12300000.F55 2013HF-5415.12300000.F55 2005HF-5415.12300000.F55 1999HF-5415.12300000.F55 2016HF-5415.12300000.F55 2009HF-5415.12300000.F55 2019HF-5415.12300000.F55 2002HF-5415.12300000.F55 1995HF-5415.12300000.F55 2001HF-5415.12300000.F55 2006
“Marketing communications” Subjects and Themes:
- Subjects: ➤ Communication in marketing - Marketing channels - Sales promotion - Marketing - Decision making - Communicatie - Kommunikationsstrategie - Marktkommunikation - Kommunikationsmodell - Unternehmen - Branding (Marketing) - Advertising - general & miscellaneous - Business writing & communication - Marketing - general & miscellaneous - Marketing - professional & reference - Sales
Edition Identifiers:
- The Open Library ID: ➤ OL40348228M - OL39957199M - OL29137298M - OL28722011M - OL28213524M - OL3425320M - OL1112583M - OL369180M - OL22659359M - OL22820237M
- Online Computer Library Center (OCLC) ID: 46937720
- Library of Congress Control Number (LCCN): ➤ 2001034648 - 2008046446 - 94038455 - 2005048672 - 98029818 - 2013008384
- All ISBNs: ➤ 1292234970 - 9780273655008 - 9780273717225 - 9781292092614 - 9780273770541 - 0273717227 - 0273717154 - 9781292234977 - 0131509624 - 9780131509627 - 9781292400310 - 1292400315 - 1292092610 - 9781405873086 - 1405873086 - 0273770543 - 9780273717157 - 0273687727 - 0273655000 - 9780273687726
Book Classifications
- Dewey Decimal (DDC): ➤ ❛658.802❜ & ❛658.8❜.
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12300000.F55 2013❜, ❛HF-5415.12300000.F55 2005❜, ❛HF-5415.12300000.F55 1999❜, ❛HF-5415.12300000.F55 2016❜, ❛HF-5415.12300000.F55 2009❜, ❛HF-5415.12300000.F55 2019❜, ❛HF-5415.12300000.F55 2002❜, ❛HF-5415.12300000.F55 1995❜, ❛HF-5415.12300000.F55 2001❜ & ❛HF-5415.12300000.F55 2006❜.
Access and General Info:
- First Year Published: 1995
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
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4Marketing Communications Management
Concepts and Theories, Cases and Practices
By Paul Copley

“Marketing Communications Management” Metadata:
- Title: ➤ Marketing Communications Management
- Author: Paul Copley
- Language: English
- Number of Pages: Median: 480
- Publisher: ➤ Butterworth-Heinemann - Routledge - SAGE Publications, Limited - Taylor & Francis Group
- Publish Date: 2004 - 2007 - 2014 - 2016
- Dewey Decimal Classification:
- Library of Congress Classification: HF-5415.12300000HF-5415.12300000.C664 2014HF-5415.12300000.C67 2004ebHF-5415.12300000.C67 2004
“Marketing Communications Management” Subjects and Themes:
- Subjects: ➤ Marketing - Communication in marketing - Management - Marketing, management - Business communication - Textbooks - Public relations - Marketingmanagement - Marktkommunikation - Unternehmen - Communicatie - Communication en marketing - Gestion - BUSINESS & ECONOMICS - Green Business
Edition Identifiers:
- The Open Library ID: ➤ OL46019766M - OL39974789M - OL38312546M - OL38311834M - OL38306780M - OL38285220M - OL33755951M - OL33566463M - OL28847165M - OL28534122M - OL28533813M - OL7972292M
- Online Computer Library Center (OCLC) ID: 128127426 - 1285659334
- Library of Congress Control Number (LCCN): 2013956531
- All ISBNs: ➤ 9781136380419 - 9780080473376 - 0857027875 - 1280966319 - 1473908345 - 1136380442 - 9781473908345 - 1138145998 - 9781136380433 - 9781280966316 - 9780857027863 - 9781136380440 - 9781136380389 - 9780857027870 - 9780750652940 - 1136380396 - 0750652942 - 1136380388 - 9781136380396 - 1136380434 - 0857027867 - 1136380418 - 0080473377 - 9781138145993
Book Classifications
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12300000❜, ❛HF-5415.12300000.C664 2014❜, ❛HF-5415.12300000.C67 2004eb❜ & ❛HF-5415.12300000.C67 2004❜.
First Setence:
"The nature of marketing communication is explored and relationships developed with strategic marketing."
Access and General Info:
- First Year Published: 2004
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
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5Marketing communications
By Patrick de Pelsmacker

“Marketing communications” Metadata:
- Title: Marketing communications
- Author: Patrick de Pelsmacker
- Language: English
- Number of Pages: Median: 660
- Publisher: Financial Times Prentice Hall
- Publish Date: 2010
- Publish Location: Harlow, England
- Dewey Decimal Classification: 658.802
- Library of Congress Classification: HF-5415.12300000.P45 2010ebHF-5415.12300000.P45 2010HF-5415.12300000
“Marketing communications” Subjects and Themes:
- Subjects: Communication in marketing - Advertising - Marknadskommunikation - Marktkommunikation - Industrial management, europe
- Places: Europe
Edition Identifiers:
- The Open Library ID: OL25561151M
- Online Computer Library Center (OCLC) ID: 778599424
- All ISBNs: 9780273721383 - 0273721380
Book Classifications
- Dewey Decimal (DDC): ➤ ❛658.802❜.
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12300000.P45 2010eb❜, ❛HF-5415.12300000.P45 2010❜ & ❛HF-5415.12300000❜.
Access and General Info:
- First Year Published: 2010
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
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6Marketing Communications
By John R. Rossiter and Steven Bellman

“Marketing Communications” Metadata:
- Title: Marketing Communications
- Authors: John R. RossiterSteven Bellman
- Language: English
- Number of Pages: Median: 500
- Publisher: ➤ Pearson-Prentice Hall - Prentice Hall
- Publish Date: 2005
- Dewey Decimal Classification:
- Library of Congress Classification: HF-5415.12300000.R67 2004HF-5415.12300000.R67 2005
“Marketing Communications” Subjects and Themes:
- Subjects: ➤ Marketing - Communication in marketing - Positioning (Advertising) - Communicatie - Kommunikationspolitik - Marktkommunikation - Unternehmen - Werbekampagne
Edition Identifiers:
- The Open Library ID: OL8907278M
- Online Computer Library Center (OCLC) ID: 57656664
- All ISBNs: 9781741032697 - 1741032695
Book Classifications
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12300000.R67 2004❜ & ❛HF-5415.12300000.R67 2005❜.
Access and General Info:
- First Year Published: 2005
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
Online Marketplaces
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7Communicating Globally
By Don E. Schultz and Philip J. Kitchen

“Communicating Globally” Metadata:
- Title: Communicating Globally
- Authors: Don E. SchultzPhilip J. Kitchen
- Language: English
- Number of Pages: Median: 280
- Publisher: McGraw-Hill
- Publish Date: 2000
- Dewey Decimal Classification:
- Library of Congress Classification: HF-1416.00000000.S35 2000
“Communicating Globally” Subjects and Themes:
- Subjects: ➤ Export marketing - Communication, international - Management - Marketing - Reclame - International Communication - Multinationales Unternehmen - Marktkommunikation - Internationalisatie - Case studies
Edition Identifiers:
- The Open Library ID: OL9506896M
- Online Computer Library Center (OCLC) ID: 42002843
- Library of Congress Control Number (LCCN): 99043187
- All ISBNs: 0844225223 - 9780844225227
Book Classifications
- Library of Congress Classification (LCC): ➤ ❛HF-1416.00000000.S35 2000❜.
First Setence:
"The challenge facing most marketing organizations as they enter the 21st century is how to transition from traditional functions and operations to the new world of the 21st century and the global marketplace."
Access and General Info:
- First Year Published: 2000
- Is Full Text Available: Yes
- Is The Book Public: No
- Access Status: Printdisabled
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
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8Effective Promotional Planning for e-Business (CIM PROFESSIONAL)
By Cathy Ace

“Effective Promotional Planning for e-Business (CIM PROFESSIONAL)” Metadata:
- Title: ➤ Effective Promotional Planning for e-Business (CIM PROFESSIONAL)
- Author: Cathy Ace
- Language: English
- Number of Pages: Median: 296
- Publisher: Butterworth-Heinemann
- Publish Date: 2002
- Dewey Decimal Classification:
- Library of Congress Classification: HF-5415.12600000.A24 2002HF-5548.32000000.A23 2002
“Effective Promotional Planning for e-Business (CIM PROFESSIONAL)” Subjects and Themes:
- Subjects: ➤ Exports & Imports - Multilevel - International - Electronic commerce - Marketing - BUSINESS & ECONOMICS - Internet marketing - Marktkommunikation - Internet
Edition Identifiers:
- The Open Library ID: OL9489439M
- Online Computer Library Center (OCLC) ID: 46511895
- All ISBNs: 9780750652681 - 0750652683
Book Classifications
- Library of Congress Classification (LCC): ➤ ❛HF-5415.12600000.A24 2002❜ & ❛HF-5548.32000000.A23 2002❜.
First Setence:
"There has been much discussion about what exactly constitutes an 'e-business'."
Access and General Info:
- First Year Published: 2002
- Is Full Text Available: No
- Is The Book Public: No
- Access Status: No_ebook
Online Access
Downloads Are Not Available:
The book is not public therefore the download links will not allow the download of the entire book, however, borrowing the book online is available.
Online Borrowing:
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