Marketing management
a strategic approach with a global orientation
By Harper W. Boyd

"Marketing management" is published by Chicago in 1995 - Irwin, it has 555 pages and the language of the book is English.
“Marketing management” Metadata:
- Title: Marketing management
- Author: Harper W. Boyd
- Language: English
- Number of Pages: 555
- Publisher: Chicago
- Publish Date: 1995
- Publish Location: Irwin
“Marketing management” Subjects and Themes:
- Subjects: ➤ Marketing - Management - Marketing management - Marketing -- Management. - Marketingmanagement - Kongress
Edition Specifications:
- Pagination: xvi, 555 p. :
Edition Identifiers:
- The Open Library ID: OL1096363M - OL2682211W
- Library of Congress Control Number (LCCN): 94020955
- ISBN-10: 0256125767
- All ISBNs: 0256125767
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