Monetization
Whefi.com Profit Model
This article covers the way whefi.com generates its revenue through affiliate marketing, Whefi.com is an implementation of a new and experimental business model that uses open data and affiliate marketing.
Overview
Whefi.com generates its revenue through a commission model based on affiliate marketing, the role that whefi.com plays is combining data from marketplaces and delivering this data to users combined with data from other sources. This way the user would save time and have a better and easier shopping experience while the platform contributes to the growing field of e-commerce. Affiliate links that are displayed among search results or any other page in whefi.com can generate a small profit for whefi.com without any increase to the price of the product that is purchased through these links, there is always a Disclosure near any affiliation link that is displayed, Whefi.com is part of 2 affiliate marketing programs offered by 2 different businesses. It is important to note that whefi.com does not have any connection or relationships with these businesses.
FAQs About Affiliate Marketing
How does affiliate marketing work?
In affiliation marketing, a Referrer can earn a commission for directing users to make a purchase, signup, or subscribe to the referee's services or products. These programs are subjected to terms of use from the referees that define the valid actions that will generate commissions and the value of these commissions, also these terms of use define other roles regarding branding and other issues that the Referrer must follow.
What tools are used in affiliate marketing?
affiliate links, banners, and APIs are all tools that can be used in affiliate marketing. Banners are used in affiliate marketing because of their catchy appearance such as the banner below:
Some affiliation programs provide APIs that help developers search for products and generate affiliate links for these products programmatically. in whefi.com the implementation of affiliate links can be seen by visiting the books Search page and then searching for a specific book, below every result you will find a button that will display affiliate links.
What are affiliate links?
Affiliate links are ordinary links that share the same appearance as any other link, however, affiliate links contain information about the Referrer so when these links are clicked it informs the referee (e.g., Amazon, eBay, etc.) of the source of the visit, therefore the referrer (e.g., Whefi.com) can earn a commission for valid sales that may result from that visit.
How can I recognize affiliate links in whefi.com?
Links at whefi.com that refer to products on Amazon or eBay are affiliate links, to give an example of affiliate links, These 2 links to Amazon, and eBay are affiliate links.
Affiliate links have the same style and appearance as usual links, therefore in whefi.com affiliate links are always associated with a disclosure message that looks like the one below
We get commissions for purchases made through the links above.
Do users pay more when they buy through affiliate links?
No, Referral programs offered by businesses like Amazon and eBay do not cause any increase in the final price of products or services purchased through affiliate links or any other referral tool.
Are affiliates considered to be part of the businesses they refer to?
No, There should not be any confusion between affiliates/associates (the Referrers) and the businesses they are referring to (the referees). Being an affiliate with any business does not imply that the affiliate is part of that business or has any organizational relationship with it. affiliates are independent businesses or individuals and do not fall under the structure of the referee businesses. Affiliation programs aim for mutual benefits between different and separate entities or individuals. So, unless stated otherwise do not assume that affiliates are part of the businesses they refer to.
What should I do before joining a referral program?
When you consider joining an affiliate program, you should check that specific affiliation program for its terms of use and eligibility criteria, affiliate programs' terms of use need to be read carefully to understand the conditions and nature of these programs before considering joining it. also, you can check reviews, and articles written about that program and search for online communities related to that program.
Affiliate Programs used in Whefi.com
Brief coverage of the affiliate programs that are currently used by whefi.com.
What affiliate marketing programs does whefi.com use?
Whefi.com is a free platform and it is also ad-free, therefore the only source of revenue in whefi is affiliate marketing. Currently, whefi.com is using two affiliation programs: Amazon Associates and eBay Partner Network.
Affiliate programs that whefi.com uses:
Amazon Associates:
The Amazon Associates program enables platforms like whefi.com to earn small commissions for purchases that happen on Amazon through links from whefi.com.
The Amazon Associates Program helps content creators, publishers and bloggers monetize their traffic. With millions of products and programs available on Amazon, associates use easy link-building tools to direct their audience to their recommendations, and earn from qualifying purchases and programs.
eBay Partner Network:
The eBay Partner Network enables affiliates like whefi.com to earn small commissions for purchases that happen as a result of visits that affiliates send to eBay.
Affiliate marketing is a referral program where sites pay commissions to affiliates who send traffic to their site that results in a sale. In our case, eBay’s partners send their users to shop the eBay global marketplace. A percentage of those users will likely buy something after being referred to our site. And, once they do, our partner gets credit for that sale.
On whefi.com affiliate programs create mutual benefits for both the affiliates and the referees without holding the users any extra expenses. The users also benefit from the additional information provided for their search topics when combined with affiliate links in a single place, this way they can save time and get a better insight before making the purchasing decision.