Qualitative methods in management research - Info and Reading Options
By Evert Gummesson

"Qualitative methods in management research" was published by Sage in 2000 - Thousand Oaks, Calif, it has 250 pages and the language of the book is English.
“Qualitative methods in management research” Metadata:
- Title: ➤ Qualitative methods in management research
- Author: Evert Gummesson
- Language: English
- Number of Pages: 250
- Publisher: Sage
- Publish Date: 2000
- Publish Location: Thousand Oaks, Calif
“Qualitative methods in management research” Subjects and Themes:
- Subjects: ➤ Research - Participant observation - Industrial management - Management - Action research - Business - Industrial management, research - Management, research
Edition Specifications:
- Pagination: xii, 250 p. :
Edition Identifiers:
- The Open Library ID: OL530335M - OL2347811W
- Online Computer Library Center (OCLC) ID: 41572539
- Library of Congress Control Number (LCCN): 99006640
- ISBN-13: 9780761920137 - 9780761920144
- ISBN-10: 0761920137 - 0761920145
- All ISBNs: 0761920137 - 0761920145 - 9780761920137 - 9780761920144
AI-generated Review of “Qualitative methods in management research”:
"Qualitative methods in management research" Table Of Contents:
- 1- Qualitative research in management
- 2- Achieving access to management reality
- 3- Taking off and landing: the route from preunderstanding and understanding
- 4- Case study research
- 5- Quality of academic research and management consultancy
- 6- A management action science paradigm.
Snippets and Summary:
Qualitative methodology and case studies provide powerful tools for research in management and business subjects, including general management, leadership, marketing, organization, corporate strategy, accounting, and more.
"Qualitative methods in management research" Description:
The Open Library:
"Qualitative Methods in Management Research, Second Edition, offers a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Evert Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science - where the researcher is both actor and student - as the most advanced and rewarding approach to research. The book is written in a personal style and is rich in examples from academic research, real-world practice, and management consultancy."--BOOK JACKET.
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