Marketing decision making: a model building approach. - Info and Reading Options
By Philip Kotler
"Marketing decision making: a model building approach." was published by Holt, Rinehart and Winston in 1971 - New York, it has 720 pages and the language of the book is English.
“Marketing decision making: a model building approach.” Metadata:
- Title: ➤ Marketing decision making: a model building approach.
- Author: Philip Kotler
- Language: English
- Number of Pages: 720
- Publisher: Holt, Rinehart and Winston
- Publish Date: 1971
- Publish Location: New York
“Marketing decision making: a model building approach.” Subjects and Themes:
- Subjects: Marketing - Decision making - Mathematical models - Mercadologia
Edition Specifications:
- Pagination: xi, 720 p.
Edition Identifiers:
- The Open Library ID: OL5702681M - OL1807472W
- Online Computer Library Center (OCLC) ID: 140558
- Library of Congress Control Number (LCCN): 70135637
- ISBN-10: 0030781655
- All ISBNs: 0030781655
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