Going dirty - Info and Reading Options
the art of negative campaigning
By Mark, David
"Going dirty" was published by Rowman & Littlefield in 2009 - Lanham, Md, it has 289 pages and the language of the book is English.
“Going dirty” Metadata:
- Title: Going dirty
- Author: Mark, David
- Language: English
- Number of Pages: 289
- Publisher: Rowman & Littlefield
- Publish Date: 2009
- Publish Location: Lanham, Md
“Going dirty” Subjects and Themes:
- Subjects: ➤ History - Negativism - Political Advertising - Political campaigns - Publicité politique - Wahlkampf - Histoire - Campagnes électorales - Verleumdung - Geschichte - Politische Kampagne - Politische Kultur - Négativisme - Constitutional law - United states, politics and government - Advertising, political
- Places: United States
Edition Specifications:
- Pagination: p. cm.
Edition Identifiers:
- The Open Library ID: OL23082361M - OL5836074W
- Online Computer Library Center (OCLC) ID: 304387911 - 653092473
- Library of Congress Control Number (LCCN): 2009006175 - 2009018826
- ISBN-13: 9780742599864 - 9780742599819 - 9780742599826
- All ISBNs: 9780742599864 - 9780742599819 - 9780742599826
AI-generated Review of “Going dirty”:
"Going dirty" Table Of Contents:
- 1- Eye of the beholder : defining negative campaigning
- 2- What good old days? : notable developments in negative campaigning from the late eighteenth century through the dawn of the Cold War
- 3- Going nuclear 1964 : the rise of television attack ads
- 4- Dismissive politics : the governor against the actor
- 5- "The truth shall rise again" : Brock versus Gore for U.S. Senate, 1970
- 6- Confrontation, bluster, and no compromise : the campaigns of Jesse Helms
- 7- Dole-Gingrich: going negative early and often
- 8- The politics of fear : negative campaigning in the post-9/11 world
- 9- Opening the floodgates : campaign finance "reform" and the rise of negativity
- 10- A double-edged sword : when negative campaigning backfires
- 11- Hitting the mark : negative campaigning efforts that just plain worked
- 12- It's in the mail : negative campaigning comes home
- 13- Conclusion : the future of negative campaigning
- 14- A race to the bottom : negative campaigning in the 2006 midterm elections
- 15- Singe but don't burn : negative campaigning in the 2008 presidential election.
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