Essentials of strategic management
the quest for competitive advantage
By Gamble, John
"Essentials of strategic management" is published by McGraw-Hill/Irwin in 2013 - New York, NY, it has 560 pages and the language of the book is English.
“Essentials of strategic management” Metadata:
- Title: ➤ Essentials of strategic management
- Author: Gamble, John
- Language: English
- Number of Pages: 560
- Publisher: McGraw-Hill/Irwin
- Publish Date: 2013
- Publish Location: New York, NY
“Essentials of strategic management” Subjects and Themes:
- Subjects: ➤ Case studies - Business planning - Competition - Strategic planning - Planification stratégique - Études de cas - Strategisches Management - Erfolgsfaktor
Edition Specifications:
- Pagination: p. cm.
Edition Identifiers:
- The Open Library ID: OL25110071M - OL16299339W
- Online Computer Library Center (OCLC) ID: 767951928
- Library of Congress Control Number (LCCN): 2011046965
- ISBN-13: 9780078029288
- ISBN-10: 0078029287
- All ISBNs: 0078029287 - 9780078029288
AI-generated Review of “Essentials of strategic management”:
"Essentials of strategic management" Table Of Contents:
- 1- Concepts and techniques for crafting and executing strategy
- 2- What is strategy and why is it important?
- 3- Charting a company's direction : vision and mission, objectives and strategy
- 4- What are the industry's driving forces of change and what impact will they have?
- 5- Evaluating a company's resources, cost position, and competitiveness
- 6- The five generic competitive strategies
- 7- Supplementing the chosen competitive strategy : other important business
- 8- Strategies for competing in international markets
- 9- Corporate strategy : diversification and the multibusiness company
- 10- Strategy, ethics, and corporate social responsibility
- 11- Superior strategy execution : another path to competitive advantage
- 12- Cases in crafting and executing strategy
- 13- Indexes
- 14- Organization
- 15- Subject
- 16- Name.
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