E-business and e-commerce management - Info and Reading Options
strategy, implementation, and practice
By Dave Chaffey
"E-business and e-commerce management" was published by FT Prentice Hall in 2009 - New York, it has 800 pages and the language of the book is English.
“E-business and e-commerce management” Metadata:
- Title: ➤ E-business and e-commerce management
- Author: Dave Chaffey
- Language: English
- Number of Pages: 800
- Publisher: FT Prentice Hall
- Publish Date: 2009
- Publish Location: New York
“E-business and e-commerce management” Subjects and Themes:
- Subjects: ➤ Electronic commerce - Computer networks - Business enterprises - Management - E-business - E-commerce - Unternehmen - Electronic Commerce - Business enterprises, computer networks
Edition Specifications:
- Pagination: p. cm.
Edition Identifiers:
- The Open Library ID: OL23175506M - OL1807402W
- Library of Congress Control Number (LCCN): 2009009561
- ISBN-13: 9780273719601
- All ISBNs: 9780273719601
AI-generated Review of “E-business and e-commerce management”:
"E-business and e-commerce management" Table Of Contents:
- 1- Introducing to e-business and e-commerce
- 2- E-commerce fundamentals
- 3- E-business infrastructure
- 4- E-environment
- 5- E-business strategy
- 6- Supply chain management
- 7- E-procurement
- 8- E-marketing
- 9- Customer relationship management
- 10- Change management
- 11- Analysis and design
- 12- Implementation and maintenance.
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- Is Online Borrowing Available: Yes
- Preview Status: full
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