Consumer behavior
concepts and applications
By David L. Loudon and Albert J. Della Bitta
"Consumer behavior" was published by McGraw-Hill in 1984 - New York, it has 727 pages and the language of the book is English.
“Consumer behavior” Metadata:
- Title: Consumer behavior
- Authors: David L. LoudonAlbert J. Della Bitta
- Language: English
- Number of Pages: 727
- Publisher: McGraw-Hill
- Publish Date: 1984
- Publish Location: New York
“Consumer behavior” Subjects and Themes:
- Subjects: ➤ Cas, Études de - Case studies - Consommateurs - Consumer behavior - Consumers - Préférences - Consumer issues - Sales & marketing - Business/Economics - Verbraucherverhalten
- Places: United States
Edition Specifications:
- Pagination: xix, 727 p. :
Edition Identifiers:
- The Open Library ID: OL3169910M - OL4300083W
- Library of Congress Control Number (LCCN): 83012047
- ISBN-10: 0070387583
- All ISBNs: 0070387583
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