Analyzing media messages
using quantitative content analysis in research
By Daniel Riffe
"Analyzing media messages" was published by Erlbaum in 1998 - Mahwah, N.J, it has 208 pages and the language of the book is English.
“Analyzing media messages” Metadata:
- Title: Analyzing media messages
- Author: Daniel Riffe
- Language: English
- Number of Pages: 208
- Publisher: Erlbaum
- Publish Date: 1998
- Publish Location: Mahwah, N.J
“Analyzing media messages” Subjects and Themes:
- Subjects: ➤ Mass media - Statistical methods - Methodology - Content analysis (Communication) - Research - Analyse de contenu (Communication) - Médias - Recherche - Méthodologie - Méthodes statistiques - Subject analysis - PSYCHOLOGY - Social Psychology - LANGUAGE ARTS & DISCIPLINES - Communication - Massenmedien - Inhaltsanalyse - Quantitative Methode - SOCIAL SCIENCE - Media Studies - Massamedia - Onderzoeksmethoden - Inhoudsanalyse - Statistische methoden - Medias - Methodologie - Methodes statistiques
Edition Specifications:
- Pagination: x, 208 p. :
Edition Identifiers:
- The Open Library ID: OL699606M - OL2745153W
- Online Computer Library Center (OCLC) ID: 44958958 - 38048228
- Library of Congress Control Number (LCCN): 97047384
- ISBN-13: 9780805820188 - 9780805820195
- ISBN-10: 0805820183 - 0805820191
- All ISBNs: 0805820183 - 0805820191 - 9780805820188 - 9780805820195
AI-generated Review of “Analyzing media messages”:
"Analyzing media messages" Description:
The Open Library:
Content analysis has been used in mass communication and in other fields to describe content and to test theory-derived hypotheses. The variety of applications may be limited only by the analyst's imagination, theory, and resources. Analyzing Media Messages: Using Quantitative Content Analysis in Research is designed to serve as a primer in the technique of systematic, quantitative analysis of communication content. The research examples included here illustrate both recent and classic applications of quantitative content analysis. The authors address such fundamental questions as sample size and technique, measurement, and reliability, and consider each factor in detail. With this volume, they offer a comprehensive as well as comprehensible guide for scholars and students doing research in mass communication and throughout the social and behavioral science disciplines.
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